Advertising Coordinator jobs in Saginaw, MI

Job Opportunity

Hello! We are looking to hire someone to help us grow our business through digital advertising on the following platforms:

• Facebook
• Instagram
• Google (display and search)
• YouTube

This job is primarily remote, although physical visits to local Disc Replay and Plato’s Closet locations will be necessary to create ad content.

Company Overview

We are part of two leading retail companies: Plato’s Closet and Disc Replay. Both are retail stores that buy and sell secondhand merchandise from customers. Plato’s Closet buys and sells clothing and accessories for teens and young adults. Disc Replay buys and sells video games, movies, and electronics.

Position Overview

As a Digital Advertising Manager, your primary focus would be creating and managing text, static, and video ad content that results in more customers visiting our retail locations.

Responsibilities

Responsibilities include (and of course, aren’t limited to):

• Create original text, photo, and video content for advertising across Facebook, Instagram, Google, and YouTube.
• This includes physically visiting a local Disc Replay and Plato’s Closet location for content creation.
• Create and manage digital ads on various platforms, ensuring optimal performance and ROI. Platforms include:
• Facebook & Instagram (using Meta)
• Google (display and search)
• YouTube
• Oversee and direct Social Media Managers at each physical retail location, providing guidance and support to ensure cohesive brand messaging.
• Social Media Managers at each location are responsible for posting on that location’s social media accounts
• Collaborate with ownership to develop social media content calendars aligned with store needs and upcoming events.

Core Values:

We are a Core Value driven company. We take a lot of pride in our culture and are looking for team members who also align with these Core Values

Honest

• Truthful, genuine. Provides honest answers even if those answers are unpleasant. Is transparent with communication and doesn't mitigate or distort the truth to make it overly positive or avoid hurting someone’s feelings.

Reliable

• Punctual, follows through, finishes tasks completely. Removes any obstacles in the way of completing tasks or asks for help in doing so. Proactively communicates problems vs sweeping them under the rug.

Positive Mindset

• Approaches obstacles and setbacks with a "we can do it" attitude. Doesn't complain, talk bad about others, or spread negativity.

Passionate

• Passionate about their work and the store/staff. Genuinely wants to excel and do well.

Good Listener

• Listens more than speaks, tries to understand before being understood

Open Minded

• Open to changing one's opinion or perspective, not stubborn

Accountable

• Takes responsibility for one’s actions and takes ownership when things aren't going well instead of blaming others. Takes initiative to solve problems, make improvements, or receive any needed training/resources.

Requirements:

• Proven experience in digital advertising with a focus on Meta (Facebook/Instagram). Experience with Google and YouTube are a bonus, but not required.
• Proficiency in creating engaging text, photo, and video ad content.

At Disc Replay™ stores, we buy, sell and trade used DVD and blu-ray movies, used electronics, used video games, video game systems, and video game accessories. Everything we sell is guaranteed to play like new. Our stores are stocked with tens of thousands of used media items, and we pride ourselves on having a huge selection and great prices.
Got stuff you wanna sell??? Just bring em in! You don't need an appointment. We'll look at your stuff and work up a price while you wait. You can get cash or store credit. Since 1994, shopping at Disc Replay has been a weekly family tradition. Check us out for yourself, and you'll see why! Got questions? Feel free to call the Disc Replay near you.
Thanks for reading, and we'll see you at "The Replay"!