Advertising Manager manages the implementation of the strategy, plans, and tactics required to create advertising concepts and campaigns that deliver results and meet organizational and stakeholder objectives. Controls the budget, expenditures, resource allocation, and project timelines for all advertising campaigns. Being an Advertising Manager identifies media channels and directs the placement of all advertisements and the development of promotional materials. Ensures consistent and effective branding and messaging in all forms of advertisements. Additionally, Advertising Manager deploys metrics and data analytics processes to measure campaign effectiveness and assess return on investment. Maintains awareness of industry and competitive intelligence and recommends innovative and new advertising methods and initiatives. Requires a bachelor's degree in marketing, advertising or equivalent. Typically reports to a director. The Advertising Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be an Advertising Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Position: Amazon Advertising Manager/Marketplace Strategist
Location: Roselle, NJ - In-House
Company: Lucky 21
Video Introduction:
https://www.loom.com/share/1ca0371ef55f4d37935e4b26ac93f710
Company Vision:
At Lucky 21, we are revolutionizing online retail through data-driven strategies and innovative technology. Our mission is to empower brands to achieve sustainable growth and profitability on Amazon and Walmart.com. Join us in shaping the future of e-commerce and be part of a team that values excellence, innovation, and collaboration.
Role Overview:
As an Amazon Advertising Manager/Marketplace Strategist, you will play a pivotal role in driving our clients' success on Amazon. You will be responsible for crafting and executing advertising strategies that maximize ROI and enhance brand visibility, as well as leading our team of VA's in completing company objectives.
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Inclusive Hiring:
Lucky 21 is an equal opportunity employer and considers all qualified applicants equally without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability status.
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