CRM Targeted Marketing Campaign Manager jobs in Binghamton, NY

Position Overview: We are seeking an innovative and experienced Marketing Store Manager to lead our team and drive the success of our fashion, running, and sport apparel and footwear store. The ideal candidate will possess a deep understanding of marketing techniques, a passion for delivering exceptional customer experiences, and the ability to collaborate closely with both employees and marketing teams. As the Marketing Store Manager, you will play a pivotal role in shaping the store's marketing strategies, maintaining outstanding customer interactions, and ensuring seamless store operations while prioritizing work/life balance for the team.

Responsibilities:

• Develop and implement effective marketing strategies that align with company objectives, utilizing both online and offline channels to drive traffic, engagement, and sales.
• Collaborate with marketing teams to curate compelling campaigns, promotions, and events that resonate with the target audience and drive foot traffic to the store.
• Create a comprehensive marketing plan that outlines key promotional activities, seasonal campaigns, and customer engagement initiatives to guide employees in executing consistent marketing efforts.
• Lead and inspire a team of employees, providing clear direction on marketing initiatives and fostering a collaborative and creative work environment.
• Train and mentor employees on delivering exceptional customer experiences, including product knowledge, brand values, and personalized service.
• Establish and nurture strong customer relationships, offering tailored assistance and ensuring elevated levels of customer satisfaction.
• Monitor marketing campaign performance and customer feedback, making data-driven adjustments to strategies as needed to achieve marketing goals.
• Collaborate with the store team to create a flexible work schedule that ensures store coverage and offers work/life balance opportunities for employees.
• Maintain up-to-date knowledge of industry trends, customer preferences, and emerging marketing techniques to continuously enhance the store's marketing strategies.
• Oversee the store's online presence, including social media accounts, website updates, and e-commerce efforts.
• Ensure compliance with company branding guidelines and marketing standards in all promotional materials and customer interactions.
• Analyze key performance metrics and prepare regular reports for upper management, highlighting the effectiveness of marketing efforts and suggesting improvements.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field preferred.
• Proven experience in marketing, preferably within the retail industry.
• Strong leadership skills with a track record of managing and inspiring a team.
• Exceptional communication skills and a customer-centric mindset.
• Proficiency in digital marketing platforms, social media management, and content creation.
• Analytical mindset with the ability to interpret marketing analytics and consumer insights.
• Creative thinking and a flair for developing engaging marketing campaigns.
• Proficiency in using marketing software and tools.
• Flexibility to work weekends, evenings, and holidays as required by the store's operation.
• Problem-solving skills and the ability to adapt to a fast-paced retail environment.

Traditional Benefits

• Health Insurance: 50% of the premium paid by Confluence Running.
• Dental & Vision Insurance: Coverage begins in July 2024.
• 401k Program: 1% matching contribution by the employer.
• Salary for Manager Level: $40k / year.
• Paid Time Off (PTO): Full-time employees start with 40 hours of PTO, increasing with longevity.
• Paid Holidays: Full-time employees receive 4 paid holidays (2 standard, 2 floating).
• Tuition Reimbursement: Up to $150 reimbursement per year towards new certifications and educational initiatives.
• Additional Spiffs & Commission Opportunities: Additional earnings opportunities through company incentives.

Additional Perks

• Free Product through "Seeding": Employees receive select products at no cost.
• Employee Discount: 40% off on all products.
• Free Entries to Events & Races: Complimentary access to participate in events and races sponsored by the company.
• Free Use of AirBnB in Lake Placid: Employees can use the company’s AirBnB property in Lake Placid at no cost.
• Athletic Club Reimbursements: Contributions towards athletic club memberships.
• Opportunities for Professional Development & Travel: Support for professional growth and travel for work-related activities.

Benefits:

• Competitive salary and performance-based incentives.
• Comprehensive health, and retirement benefits.
• 40% Employee discounts on merchandise.
• Opportunities for professional growth and development.
• Inclusive and collaborative work environment.

If you are a marketing visionary with a passion for creating impactful campaigns, a dedication to exceptional customer experiences, and the ability to lead a dynamic team, we encourage you to apply for the role of Marketing Store Manager. Join us in shaping the store's marketing journey and delivering high-quality fashion, running, and sport apparel and footwear to our valued customers.

Job Type: Full-time

Pay: $40,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Flexible schedule
• Health insurance
• Paid time off
• Parental leave
• Tuition reimbursement
• Vision insurance

Experience level:

• No experience needed

Weekly day range:

• Monday to Friday
• Rotating weekends

People with a criminal record are encouraged to apply

Ability to Commute:

• Corning, NY 14830 (Preferred)

Ability to Relocate:

• Corning, NY 14830: Relocate before starting work (Required)

Work Location: In person