CRM Targeted Marketing Campaign Manager jobs in Newark, NJ

CRM Targeted Marketing Campaign Manager determines the most effective points of interaction (POI) for marketing campaigns by using reports from the customer information center system. Applies customer and sales information from the Customer Relationship Management (CRM) system to achieve marketing goals. Being a CRM Targeted Marketing Campaign Manager requires a bachelor's degree in area of specialty. Typically reports to a manager or head of a unit/department. The CRM Targeted Marketing Campaign Manager typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. To be a CRM Targeted Marketing Campaign Manager typically requires 3+ years of managerial experience. (Copyright 2024 Salary.com)

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Integrated Marketing Campaign Manager - Walmart Connect (Manager, Marketing Planning And Strategy)
  • OneTen
  • Hoboken, NJ FULL_TIME
  • Position Summary...

    What you'll do...

    Integrated Marketing Campaign Manager - Walmart Connect

    Please Note: Our team comes into the office 3 days a week; this is not a remote position. We are only considering local candidates in the Hoboken/New York area who can work onsite at this time. If you are not local and apply for this role, please specify "open to relocation" on your resume, if that is applicable, for consideration.

    WALMART CONNECT AT WALMART

    Walmart Connect is Walmart's media and advertising platform, uniquely designed to help brands reach hundreds of millions of shoppers across their entire shopping journey, online and in stores.

    At Walmart, we enable the connection between supplier brands and retail shoppers at unprecedented scale. As primary stewards of our brand promise, "Save Money. Live Better," we work alongside some of the most talented people in the world to engage with the more than 150M households who shop with us.

    We believe all digital advertising can be targeted and accountable-and we have Walmart's sales data to prove it. WalmartConnectwins when suppliers invest in digital media to drive growth; Walmart and our supplier partners win when your digital expertise helps sell more goods online and offline. Growth in our digital advertising business is key to Walmart's overall growth strategy.

    This is a unique opportunity to join a small, high-visibility team within the largest company in the world.

    CLIENT SOLUTIONS

    Client Solutions is WMC's integrated marketing center of excellence for centralized, end-to-end insights-led marketing strategy, strategic omnichannel planning and activation of custom category, cross-category, tentpole and custom advertiser solutions across Walmart's touchpoints-at an unparalleled scale.

    We partner with suppliers to co-create industry-first programs and breakthrough experiences that connect brands with Walmart customers, aligning goals with Walmart Merchandising and Marketing and Site priorities to jointly drive commercial success.

    JOB OVERVIEW

    Walmart Connect is looking for an experienced manager to activate revenue-generating marketing workstreams to develop, pitch and execute seasonal integrated marketing programs (e.g., Holiday, Back to School/College, Halloween, etc.) packaged to include core WMC digital and in-store media as well as integrations into enterprise campaigns, leveraging innovative capabilities.

    This manager position reports to the Sr. Manager of Omni Capabilities.

    IDEAL CANDIDATE:

    We are looking for an exceptionally strong, strategic, and effective marketer who is influential, highly energized, and capable of driving internal cross-functional partnerships and workstreams within WMC and Walmart-delivering business results. The ideal candidate is strategic and outcomes-oriented, highly competent operating in matrixed organizations, values storytelling and getting things done.

    CORE RESPONSIBILITIES

    Marketing Strategy:
    • Builds cross-category seasonal programs; socializes marketing strategy with other marketing leaders and associates and represents marketing plans in cross-functional venues.

    Creative and Media Brief Development:
    • Develops the creative and media briefs for programs; socializes with leaders and cross-functional partners.
    • Suggests improvements to media plan to enhance ROI/campaign effectiveness based on review of performance data.
    • Drives development of media strategy (e.g., paid social media, influencer marketing, content marketing) and campaign messaging for programs.

    Campaign Management:
    • Leads execution of multiple seasonal projects by identifying customer and operational needs.
    • Provides creative guidance to internal/external agencies and ensures agency output is in line with overall brand strategy, objectives and delivers on initiative strategies.
    • Suggests improvements to plan to enhance revenue-driving effectiveness. Reviews and edits creative considerations (media, materials, tone).

    Collaboration:
    • Collaborates with cross-functional teams (e.g., Marketing Strategy, Digital Marketing, eCommerce Category Marketing, Creative, Operations, Category Management, Site Merchandising, Analytics) to execute on straightforward campaigns and ensure consistent brand messages across all channels.
    • Identifies, collects, and shares critical information (e.g., item info, merchant intent) with cross functional teams and key stakeholders to ensure exceptional execution.

    ESSENTIAL QUALIFICATIONS
    • Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years' experience in marketing or related field.
    • 3-5 years of experience working cross-functionally in integrated marketing, campaign management and digital media.
    • Creative marketer with the ability to conceptualize innovative ideas and new ways of working.
    • Excellent written and verbal communication skills.
    • Highly collaborative, team player, strong influencer, and relationship builder.
    • Strong understanding of client relationships and framing.

    THE BONUS - STRONGLY PREFERRED QUALIFICATIONS
    • Experience working cross-functionally in ad sales marketing, client/custom solutions, creative strategy, shopper marketing or site editorial capacity.
    • Retail/e-commerce experience with commercial retail solutions such as experiential marketing, CRM (Customer Relationship Management), e-commerce, media, etc.
    • Experience working on or a passion for cross-category omnichannel campaigns.

    Position Locations
    • Hoboken, NJ
    • Hybrid Schedule: 3 days a week in the office (not a remote/virtual position)

    #walmartconnect #retailmedia #digitalmedia #retail #media #ad #campaignmanager #integratedmarketing #LI-LW1

    Minimum Qualifications...

    Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

    Bachelor's degree in Business, Marketing, Communications, or related field and 1 year's experience in marketing or related field OR 5 years'
    experience in marketing or related field.

    Preferred Qualifications...

    Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

    Marketing or related field

    Masters: Business Administration

    Primary Location...
    221 RIVER ST, HOBOKEN, NJ 07030, United States of America

    About Walmart

    At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainability-and everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industries-all while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day. What are you waiting for?

    Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.

  • 16 Days Ago

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Marketing Campaign Technologist
  • OneTen
  • Roseland, NJ FULL_TIME
  • ADP is hiring a Marketing Campaign Technologist. In this position, you will be responsible for leading and implementing the technical execution of developing and deploying personalized omnichannel dig...
  • 16 Days Ago

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Senior Marketing Specialist - CRM
  • Quest Diagnostics
  • Secaucus, NJ FULL_TIME
  • Overview We Provide Solutions. Patients and Physicians rely on our diagnostic testing, information, and services to help them make better healthcare decisions. These are often serious decisions with f...
  • 1 Month Ago

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Campaign Manager (Hybrid)
  • Cella Inc.
  • Hoboken, NJ PER_DIEM
  • Location: Hoboken, New JerseyJob Type: ContractCompensation Range: $42 - 48 per hour Our Fortune 500 retail client is looking for a skilled and motivated Campaign Manager to join their dynamic team!As...
  • 2 Days Ago

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Senior Manager, CRM Performance
  • BetMGM LLC
  • Jersey, NJ FULL_TIME
  • Senior Manager, CRM Marketing Performance Jersey City, NJ About Us We are BetMGM. We are revolutionizing sports betting and online gaming in the United States. We are a partnership between two powerho...
  • Just Posted

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Senior Project Manager
  • Fingerpaint Marketing
  • Cedar Knolls, NJ FULL_TIME
  • Description Position at Fingerpaint Marketing Reset your expectations of a health and wellness agency. Independent by design and built on a foundation of empathy, Fingerpaint Group celebrates what you...
  • 21 Days Ago

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0 CRM Targeted Marketing Campaign Manager jobs found in Newark, NJ area

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Project Manager
  • Pierce
  • Englewood Cliffs, NJ
  • Ensuring customers and management are satisfied with the proposed marketing campaigns Collaborating with writers and gra...
  • 4/26/2024 12:00:00 AM

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Marketing Campaign Manager
  • Medpro Systems
  • Mount Arlington, NJ
  • Position Summary: This Marketing Campaign Manager provides integral support to the MedPro Marketing and Sales Team. The ...
  • 4/25/2024 12:00:00 AM

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Visual Merchandising & Marketing Manager
  • Ochre
  • New York, NY
  • OCHRE is relocating our flagship showroom to a new space within SoHo. We are looking for a talented and energetic indivi...
  • 4/25/2024 12:00:00 AM

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Marketing Manager
  • Drpilla
  • Nyack, NY
  • DRPILLA is seeking a dynamic Marketing Manager to join our team and lead our marketing endeavors into new heights. As th...
  • 4/25/2024 12:00:00 AM

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Marketing Campaign Manager
  • MedPro Systems
  • Mount Arlington, NJ
  • Position Summary: This Marketing Campaign Manager provides integral support to the MedPro Marketing and Sales Team. The ...
  • 4/23/2024 12:00:00 AM

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Visual Merchandising & Marketing Manager
  • OCHRE
  • New York, NY
  • OCHRE is relocating our flagship showroom to a new space within SoHo. We are looking for a talented and energetic indivi...
  • 4/22/2024 12:00:00 AM

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Marketing Manager
  • Robert Half
  • New Brunswick, NJ
  • *This is a FULLY ONSITE position in New Brunswick, NJ *Applicant MUST BE bilingual in Spanish & English A successful can...
  • 4/22/2024 12:00:00 AM

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Marketing Manager
  • DRPILLA
  • Nyack, NY
  • DRPILLA is seeking a dynamic Marketing Manager to join our team and lead our marketing endeavors into new heights. As th...
  • 4/22/2024 12:00:00 AM

Newark (/ˈnjuːərk/,[24] locally /njʊərk/)[25] is the most populous city in the U.S. state of New Jersey and the seat of Essex County.[26] As one of the nation's major air, shipping, and rail hubs, the city had a population of 285,154 in 2017, making it the nation's 70th-most populous municipality, after being ranked 63rd in the nation in 2000. Settled in 1666 by Puritans from New Haven Colony, Newark is one of the oldest cities in the United States. Its location at the mouth of the Passaic River (where it flows into Newark Bay) has made the city's waterfront an integral part of the Port of New...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for CRM Targeted Marketing Campaign Manager jobs
$118,026 to $173,971
Newark, New Jersey area prices
were up 1.6% from a year ago

CRM Targeted Marketing Campaign Manager in Biloxi, MS
On average, a Bachelor's Degree is the highest level of education for a CRM Targeted Marketing Campaign Manager.
December 27, 2019
CRM Targeted Marketing Campaign Manager in Binghamton, NY
Based on our compensation data, the estimated salary potential for CRM Targeted Marketing Campaign Manager will increase 16 % over 5 years.
December 08, 2019