CRM Targeted Marketing Campaign Manager jobs in Youngstown, OH

Are you someone who is passionate, motivated, and driven to make a difference? If so, MSA Safety is the perfect fit for your career.

At MSA, SAFETY is who we are AND it is what we do. We are a purpose-driven company committed to deploying innovation and technology to deliver on our Mission to help protect people and assets all around the world. We continue to be relentless in our pursuit of solving our customers greatest problems so they can go home safe each and every day.

Are you in? Read on for more details about this particular role.

Design and implement business processes.

• Work with business stakeholders to identify and translate the business needs into detailed product requirements and use cases.
• Analyzes user requirements, procedures, and problems to automate or improve existing systems and review computer system capabilities, workflow and scheduling limitations.
• Facilitate stakeholders and solution providers in building detailed designs, as well as execution of solutions that manage the entire customer relationship process including but not limited to, to execute business strategy:
  • Lead acquisition.
  • Identifying prospects
  • Managing the sales leads pipeline and opportunity details, forecasting.
  • Call and activity tracking, etc.
  • Connectivity to other reporting tools and transactional systems.
• Develop and maintain functional requirements documentation.
• Manage verification of project deliverables
• Ensure project measurements and metrics align with MSA strategic plans.

Be a change agent with the organization.

• Evangelize the new processes, procedures, and technologies to assist with change management.
• Build strong relationships with power users within business functions.
• Regularly communicate with internal/external stakeholders

Align business process measurement to support business strategy.

• Oversee the collection of data to evaluate operational difficulties and make recommendations to solve problems.
• Provide KPI reporting (scorecards, summaries, dashboards, presentations, flowcharts, etc.) to deliver strategic business information and support data driven decision-making.

Develop deep understanding of MSA's customer-facing and supporting business processes.

• Participate in process discovery and design activities.
• Conducts root cause and determine acceptable solutions for simple business issues.
• Participate in fit gap analysis of existing processes and user requirements.
• Define and document business processes for hand off to business stakeholders.

Build skill set with key business process technologies.

• Participate in business platform User groups.
• Identify opportunities for and complete business platform training to continually enhance skill set.
• Create and maintain learning resources and deliver training related to business platforms.
• Contribute to building MSA's CRM Center of Excellence with learning paths, development suggestions, and mentorship.

Special knowledge, skills and abilities required:

• Team player with a collaborative work style.
• Clear, concise, and professional communication skills.
• Proficiency in working virtually and leading meetings and working sessions.
• Efficiency in planning and organizing own work and guiding others.

Education and experience required:

This position is available at four different career levels based upon experience, education, etc.

• Level I
  • 1-2 years of experience in marketing, sales, or business administration.
  • 1-2 years of previous business process requirements gathering; developing and delivering end user training and reporting/analytics experience.
  • Familiarity with key customer related IT systems (ERP, Data Warehouse, CRM, Marketing Automation, Customer Feedback, etc.)
  • Familiarity with Continuous Improvement tools, Plan/Do/Check/Act, and Process Mapping.
  • Proven organization skills (i.e. successfully managing yourself)
  • CRM Requirements Gathering preferred.
• Level II
  • 3-5 years of experience in marketing, sales, or business administration.
  • 3-5 years of previous business analyst experience developing detailed business and functional requirements for CRM related projects; developing and delivering end user training and reporting/analytics experience.
  • Experience with key customer related IT systems (ERP, Data Warehouse, CRM, Marketing Automation, Customer Feedback, etc.)
  • Demonstrate successful project management experience as a project leader for complex systems implementations with regional teams.
  • Salesforce Associate Certification preferred.
• Level III
  • 6-8 years of experience in marketing, sales, or business administration
  • 6-8 years of experience successfully executing CRM related projects; experience with business reporting, statistical, analytical, and data visualization tools; business intelligence experience
  • Experience with key customer related IT systems (ERP, Data Warehouse, CRM, Marketing Automation, Customer Feedback, etc.) and their implementation.
  • Demonstrate successful project management experience as responsible person for key project subtask/milestones with global teams.
  • Process improvement vision and execution.
  • Demonstrate broad knowledge of business across the organization.
  • Demonstrate successful project management for smaller implementation projects.
  • One Salesforce Certification (i.e. Sales Consultant, Service Consultant) preferred.
  • Bachelor's Degree in Marketing, Business Administration, IT systems or related discipline preferred.
• Level IV
  • 9-10 years of experience in marketing, sales, or business administration.
  • 9-10 experience with CRM systems data governance and management; experience as a Business Lead on IT related projects; experience with business reporting, statistical, analytical, and data visualization tools.
  • Subject matter expert with key related systems (ERP, CRM, Marketing Automation, Customer Feedback, etc.)
  • Demonstrate successful project management experience as a project leader for complex systems implementations with global teams.
  • Process improvement vision and execution.
  • Demonstrate broad knowledge of business across the organization.
  • Demonstrate excellence in communicating and presenting complex information to technical and non-technical stakeholders, both verbally and in writing
  • 4-6 years of Business Intelligence Experience
  • Two Salesforce Certification (i.e. Sales Consultant, Service Consultant) preferred.
  • Bachelor's Degree in Marketing, Business Administration, IT systems or related discipline preferred.

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