Laboratory Product Marketing Manager

Your Role

BeaconMedaes is seeking a dynamic and innovative professional to join our team as Laboratory Product Marketing Manager. In this role, you will be responsible for developing the lab equipment product line in a sustainable, profitable way by creating customer value in-line with the strategy of the Business Development Manager. The product line will include containerized source equipment, motor-driven source equipment, high-purity pipeline equipment, and cryogenic systems. Focus will be on the high-purity pipeline product line. You will contribute to overall brand strategy and identify solutions. This role reports to the Business Development Manager (Laboratory) and has a dotted line relationship to the Marketing Manager.

You will have the following strategic/tactical responsibilities:

• Create a standardized line of products from the existing made-to-order product portfolio.
  • Develop and maintain support documentation, working with Marketing and Engineering teams.
  • Implement the product line into the Global Quote System (GQS)
• Develop and launch new products which are harmonized with similar medical products whenever possible.
  • Modular solutions
• Align operations with BeaconMedaes standards for products produced in BeaconMedaes product companies.
• Continue collaborative processes with our 3rd party manufacturers.
• Identify parts for aftermarket and organize the setup of standardized kits.
• Provide training to the technical support team (ie. “train the trainer”) to better support transfer of knowledge.
• Demonstrate expert knowledge of quality assurance procedures, including ISO qualification requirements and align laboratory pipeline product manufacturing procedures with proven quality assurance standards.

You will have the following operational responsibilities:

• Ensure the U.S. Customer Center develops the right channels to market and provide support with product training.
• Actively engage with sales and manufacturers’ representatives in key sales visits to establish rapport and maintain regular contact with our existing and new customers.
• Collaborate with Business Development Manager and Marketing Manager working to define sales arguments and the marketing message for the laboratory product line.
• Working with Marketing Manager and Communications team, obtain, develop or otherwise prepare, deliver, and present sales materials, exhibits, lunch-n-learn, training and promotional programs.
• Perform analyses of the competitor’s product portfolio and continuously look for opportunities to extend the BeaconMedaes offering.
• Attend and participate in selected tradeshows and other high profile laboratory related events.
• Actively contribute to PCMs, taking a leading role in PSMs and safeguard that the marketing related deliverables are delivered.

Maintain a professional image at all times through personal actions and initiatives. Enhance division and Company reputation and brand image by consistently working to implement the Company’s core values of commitment, interaction, and innovation.

Take whatever action is appropriate and required to get the job done and to establish and maintain communications with all people/employees relevant to this mission.

Personal Development – Update job knowledge (for both products and sales/marketing strategies and skills) by participating in educational opportunities; reading professional publications; networking; and participating in professional organizations.

Reporting – Prepare reports as assigned.

Perform other duties as assigned.

To succeed, you will need

Experience

• 5 years of product design/management of piped engineered systems.
• Application experience in the area of high-purity gas systems and/or cryogenic piped systems is preferred.
• Experience with SAP ERP software and ISO 9001 qualification is preferred.

Education
Four year degree in engineering, business, marketing or equivalent

Skills

• Must be self-directed and have excellent organizational, interpersonal, and verbal/ written communication skills

• Must have proven business analysis skills
• Must have an innovative mindset and strong drive to create customer value
• A keen interest in how technology can create customer value
• Performance-oriented
• Positive attitude and team player
• Safety first mindset
• Must be proficient in Microsoft Office, including Word and Excel

Travel

Travel may be required at times to visit key customers as well as attend tradeshows or exhibitions.

Occasional travel will be required to Rock Hill, South Carolina facility.

In return, we offer you

Here at BeaconMedaes, we play a vital role in helping healthcare facilities sustain patients when they are at their most vulnerable — and innovation is a huge part of our lifeblood. Our brand promise, “Life is in the Details,” represents one of our core values, as patient lives literally depend on our work. And when new employees join our team, we strive to ensure they understand that medical gas is a life-safety system and a critical asset in healthcare facilities. One day, one of our moms, dads, grandparents, or children could be a patient — and we aim to ensure that every solution we provide is up to the standards that we would want for them.

Further, we know that the longevity and success of BeaconMedaes would not be possible without our people — the BeaconMedaes family. We are supported by employees who are passionate about taking care of customers, and we know that this passion is the key to our prosperity.

At BeaconMedaes we offer attractive benefits including:

• Excellent compensation package, including a flexible benefits plan, and 401 (k) retirement plan
• Health insurance/ Dental insurance/ Vision insurance
• Paid time off
• Life & Disability insurance plans
• Various wellness programs
• Voluntary benefit programs available including pet insurance, legal plans, identity protection, etc.
• We offer education assistance after 1 year of employment
• Opportunities for professional development
• We provide a collaborative, inclusive, and flexible work environment

Start your career journey with us and learn what it means to be part of the BeaconMedaes family. We offer a wide range of interesting roles and many opportunities to grow and thrive.
#LI-Beacon
BeaconMedaes LLC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Life is in the Details

BeaconMedaes has been the center of the medical gas world for more than 70 years. We are a leading solutions provider in the education, design, manufacturing, supply and service of piped medical gas and laboratory gas systems. Our main corporate office and competence center for medical and laboratory gas expertise is located in Rock Hill, South Carolina.

Learn more at www.beaconmedaes.com