Communications Director directs an organization's internal and external communications strategies and programs. Directs and oversees communications programs that effectively describe and promote the organization and its products. Being a Communications Director may conduct market or public opinion research to assess program outcomes. Suggests promotional campaign ideas in various types of media, as well as counsels top management on effective communication strategies. Additionally, Communications Director requires a bachelor's degree. Typically reports to senior management. The Communications Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Communications Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
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