Content Specialist, Sr. curates content used for a variety of web, mobile, and other platforms. Researches, coordinates, edits, and integrates the work of writers and designers to produce layouts that meet established branding and style guidelines. Being a Content Specialist, Sr. organizes content in a way that makes sense/is most useful for target customers. Stays up-to-date on best practices and make recommendations for content strategy. Additionally, Content Specialist, Sr. analyzes content needs and studies content consumption data to optimize content. Identifies and tracks metrics to measure the success of content curation efforts. Develops a schedule for updates, archiving, and ongoing production of content. Requires a bachelor's degree. Typically reports to a manager. The Content Specialist, Sr. occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Content Specialist, Sr. typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
AUTOMATION PRODUCTS GROUP, INC
Marketing Content Specialist
LOGAN ,
Utah
Apply Now
If you're passionate about storytelling, skilled in visual communication, and ready to make a significant impact in a fast-paced and innovative environment, we'd love to hear from you.
Apply now to become APG's next Marketing Content Specialist and help us tell the story of innovation, community, and excellence.
APG offers A platform to showcase your creativity and impact in shaping the visual and narrative brand identity of APG. The opportunity to be part of a dynamic team that values innovation, collaboration, and continuous learning.
Competitive compensation and benefits package, reflecting your experience and contributions to our team's success.At APG, we're on a mission to bring our innovative products closer to the communities and industries we serve.
Under the guidance of the Marketing Manager, the Marketing Content Specialist plays a pivotal role in narrating the APG journey.
This role is perfect for a creative and strategic thinker who excels in storytelling and visual communication. By leveraging design, copy, and digital content creation skills, you'll craft compelling narratives around our products, people, and customers, making an impact across various media platforms.
Key Responsibilities : Content Creation & Strategy : Develop and implement content strategies that effectively communicate our brand's message, align with business objectives, andresonate with our target audience across multiple channels including print, digital, and social media.
Visual Design & Production : Generate engaging marketing materials such as brochures, flyers, social media graphics, presentations, and digital assets thatuphold the brand's visual identity and drive engagement.
Collaborative Campaign Development :
Work closely with the marketing team and other interested parties to conceptualize and execute visual and content-drivencampaigns aimed at boosting brand awareness and engagement.
Motion Graphics & Video Production : Contribute to the creation of dynamic video content by designing motion graphics, animations, and visual effects that enhance storytelling and audience engagement.Brand Consistency :
Ensure a cohesive visual and narrative brand identity across all platforms, maintaining a comprehensive product image library for consistentrepresentation.
Feedback & Revisions : Actively engage in the collaborative feedback process, making necessary revisions to projects to meet and exceed objectives.
Additional Responsibilities : Undertake other marketing-related tasks as needed, demonstrating flexibility and a can-do attitude.
Participate in ongoing learning and development to stay ahead of industry trends and best practices.Qualifications : Education & Experience : Bachelor's degree in Marketing, Communications, Graphic Design, or a related field, supplemented by experience in content creation,visual design, and digital marketing.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and familiarity with video production and animation tools(e.
g., After Effects). Skills in 3D rendering and modeling are a plus.Collaboration & Time Management : Exceptional teamwork and interpersonal skills, with a track record of working effectively within collaborative environments.
Strongorganizational capabilities to manage multiple projects and priorities.
J-18808-Ljbffr
Last updated : 2024-04-07
0 Content Specialist, Sr. jobs found in Ogden, UT area