Content Specialist, Sr. jobs in Stockton, CA

• Creates digital content for Pacific's online properties in support of university priorities and brand marketing.
• Gathers, edits, approves and updates new and existing web content for accuracy, clarity, consistency, grammar, style guidelines and strategic messaging.
• Collects and reports on web traffic and UX data from SEO and A/B testing tools to assess content performance.
• Provides digital content best practices, technical support, and training to website authors in other university departments.
• Act as a project lead for independent research and content creation projects, under the guidance of the Digital Manager, mapping out a timeline and methodology to present defined deliverables by a specified date.
• Contribute to the projects of other Strat Comm team members with keyword research, content implementation, content testing, and other tasks as assigned.
• Implements the designs from the digital designer into the content management system.
• Performs other duties as assigned or requested.

• Bachelor's Degree in marketing, communications, journalism or related discipline.
• Two (2) years of demonstrated experience in digital communications, digital marketing, or writing and managing web content.
• One (1) year of experience working with content management systems such as Drupal/Word Press.
• One (1) year of experience with SEO tasks, including keyword research, content optimization, etc.

• Excellent communication skills and ability to train others on technical concepts and procedures.
• Knowledge of working in higher education.
• Experience pulling data from analytics tools and conducting data analysis.
• Experience with SEO tools such as Semrush.
• Attention to detail and adhering to tight timelines.
• Ability to trouble shoot and problem solve.
• Experience and sensitivity in working with people of diverse backgrounds and cultures.
• Demonstrated experience in advancing social justice, equity, and inclusion in a university setting.
• Ability to engage and integrate culturally responsive practices and knowledge in their work.

All applicants who receive a conditional offer of employment are required to execute a release and authorization for a background screening.

University of the Pacific is an affirmative action and equal opportunity employer dedicated to workforce diversity. In compliance with applicable law and its own policy, Pacific is committed to recruiting and retaining a diverse faculty and staff and does not discriminate in its hiring of faculty and staff, or in the provision of its employment benefits to its faculty and staff on the basis of race, color, religion, national origin, ancestry, age, genetic information, sex/gender, marital status, military and veteran status, sexual orientation, medical condition, pregnancy, gender identity, gender expression, or mental or physical disability.