CopyWriter - Digital produces written content for various online platforms, including website articles, blog posts, social media posts, email newsletters, and more. Researches, validates, and develops clear and compelling content that adheres to required branding and style guidelines. Being a CopyWriter - Digital works closely with the marketing and creative teams to brainstorm ideas, develop content strategies, and ensure consistency in tone, style, and messaging across all channels. Incorporates search engine optimization best practices in all materials produced. Additionally, CopyWriter - Digital ensures that all grammar, spelling, flow, tone, and style are appropriate for the writing project. Utilizes content management tools to prepare materials. Requires a bachelor's degree in english, communication, journalism. Typically reports to a manager. The CopyWriter - Digital occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a CopyWriter - Digital typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
Description
Highway Products, and its subsidiary, Pavati, are looking for a seasoned Digital Marketing Specialist to join our rapidly growing business based in southern Oregon. The successful candidate will manage three domains (www.highwayproducts.com, www.pavati.com, and www.pavatimarine.com).
JOB SUMMARY
The Digital Marketing Specialist will have firsthand experience developing and executing comprehensive digital lead-generation programs to build brand awareness, generate qualified leads, and drive sales. They will create and manage digital campaigns across various channels, including email, SEO, PPC, Display, Social, and Paid Social.
Reporting to the Director of Marketing, the candidate will work closely with Sales, Creative Services, and our digital agency to ensure that our customers continue enjoying the world-class experience we have been known for since 1980.
DUTIES & RESPONSIBILITIES
QUALIFICATIONS
Requirements
WHY WORK AT HIGHWAY PRODUCTS? We offer more than most employers here in the valley:
Highway Products is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. Highway Products complies with the Americans with Disabilities Act.
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0 CopyWriter - Digital jobs found in Medford, OR area