CopyWriter - Digital jobs in New Britain, CT

Digital Content Specialist, Digital Commerce

Location: Cromwell, CT

Hybrid

As a Digital Content Specialist, Digital Commerce you will, shape brand stories and connect with consumers in a digital landscape, through both copywriting and design. As a key player, you'll create compelling content for websites, social media, and more, using consumer insights to guide your approach. This position will support the i-Health division https://dsmihealth.com/

At dsm-firmenich, being a force for good is not optional. Diversity, Equity & Inclusion is a shared responsibility woven into our daily work, benefiting to our People, Customers & Communities and driving business value. Equal access to opportunities is a given, belonging is a shared feeling, authenticity is celebrated.

Responsibilities:

• Build out knowledge of brands and consumers and identify compelling positioning and value proposition across digital commerce portfolio
• Use consumer insight to drive the development of powerful brand communications for landing pages, blog posts, emails, social captions, affiliate marketing and influencers.
• Produce compelling copywriting for eCommerce retailer (amazon, Walmart, target, etc) and DTC website pages and manage optimizations based on performance and keyword trends
• Lead the creation, execution, and management of organic social media campaigns across all platforms (Instagram, Facebook, TikTok, LinkedIn, etc.)
• Work cross functionally with Global and Brand teams managing content calendars

We bring:

• An open, trusted and flexible work environment that empowers people to take accountability for their work and own the outcome.
• A space to grow by encouraging and supporting curiosity and an open mindset.
• A culture that prioritizes safety and well-being, both physically and mentally.
• Barrier-free communities within our organization where every employee is equally valued and respected – regardless of their background, beliefs, or identity.
• A firm belief that working together with our stakeholders and suppliers is the key to achieving great things.
• An eagerness to be one team and learn from each other to bring progress to life and create a better future.

You bring:

• Bachelor’s degree required, Global Digital Marketing experience preferred
• 3 years CPG experience directly supported a brand in a global or commercial organization - Familiarity with regulatory advertising and marketing basics including different types of claims (e.g. structure function, free from, etc.) AND use of disclaimers/trademarks
• Expertise in using Adobe creative suite software such as Photoshop, Illustrator, and InDesign, with knowledge of Dimension, After Effects, and Premiere Pro as a bonus.
• Ability to interpret direction from channel leads into imaginative designs with a keen eye for detail. Proficient in social media trends and platforms with hands on experience preferred
• High market awareness and familiarity with latest marketing trends and best practices
• Ability to travel up to 10% to attend agency meetings, consumer research/focus groups, industry events.

dsm-firmenich is fully dedicated to inclusion because when people feel engaged and empowered, their creativity and innovation drives unprecedented progress. We aim to build a workplace where opportunity really is equal, so everyone can thrive. We do not discriminate: there’s a place for everyone at dsm-firmenich.

dsm-firmenich is an Equal Opportunity and Affirmative Action Employer. dsm-firmenich people are as diverse as our customers. For us that includes a commitment to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant's race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, marital status, genetic information, protected veteran status, or any other status protected by law.

We are committed to providing reasonable support for disabled applicants in our recruiting process. Should you need assistance, and are comfortable to share this, please let us know.

About dsm-firmenich

As innovators in nutrition, health, and beauty, dsm-firmenich reinvents, manufactures, and combines vital nutrients, flavors, and fragrances for the world’s growing population to thrive. With our comprehensive range of solutions, with natural and renewable ingredients and renowned science and technology capabilities, we work to create what is essential for life, desirable for consumers, and more sustainable for the planet. dsm-firmenich is a Swiss-Dutch company, listed on the Euronext Amsterdam, with operations in almost 60 countries and revenues of more than €12 billion. With a diverse, worldwide team of nearly 30,000 employees, we bring progress to life™ every day, everywhere, for billions of people. www.dsm-firmenich.com 

Please note this is a direct search led by dsm-firmenich. We only accept applications from candidates, not from agencies nor subject to agency’s fees, percentages or similar.

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