CopyWriter - Digital jobs in Santa Barbara, CA

CopyWriter - Digital produces written content for various online platforms, including website articles, blog posts, social media posts, email newsletters, and more. Researches, validates, and develops clear and compelling content that adheres to required branding and style guidelines. Being a CopyWriter - Digital works closely with the marketing and creative teams to brainstorm ideas, develop content strategies, and ensure consistency in tone, style, and messaging across all channels. Incorporates search engine optimization best practices in all materials produced. Additionally, CopyWriter - Digital ensures that all grammar, spelling, flow, tone, and style are appropriate for the writing project. Utilizes content management tools to prepare materials. Requires a bachelor's degree in english, communication, journalism. Typically reports to a manager. The CopyWriter - Digital occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a CopyWriter - Digital typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)

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Copywriter and Digital Demand Generation Specialist
  • EagleBurgmann
  • Carpinteria, CA FULL_TIME
  • Working at Freudenberg: "We will wow your world!" This is our promise. As a global technology group, we not only make the world cleaner, healthier and more comfortable, but also offer our 51,000 employees a networked and diverse environment where everyone can thrive individually. Be surprised and experience your own wow moments.

    At Freudenberg Medical, we make products that save and improve the lives of people every day, all around the world. We are a global provider for medical device design and manufacturing with more than 2,500 employees. Innovation is at the core of our company, and we are proud of our industry-leading quality, lean manufacturing, and focus on innovation in products and processing technologies. Freudenberg Medical is an exciting place to work with lots of opportunity to learn, develop, and grow your career. Come join us and together we can make a difference in the future of healthcare.

    Some of your Benefits

    Diversity & Inclusion

    Diversity & Inclusion: We focus on providing an inclusive environment and recognize our diversity contributes to our success.

    401K Match

    401K Match: Save for retirement with the company's help.

    Sustainability & Social Commitment

    Sustainability & Social Commitment: We support social and sustainable projects and encourage employee involvement.

    Personal Development

    Personal Development: We offer a variety of trainings to ensure you can develop in your career.

    Employee discounts

    Employee discounts: Opportunities for deals on products and services.

    Carpinteria, CA

    United States of America - Remote

    Remote

    Freudenberg Medical LLC

    You support our team as

    Copywriter and Digital Demand Generation Specialist

    Responsibilities

    Develop and implement multi-channel digital marketing campaigns that include email marketing, social media advertising, display advertising, retargeting, and search engine marketing.

    Leads website design and content management, including microsites and landing pages aligned to InHealth Technologies, business objectives and marketing plan/demand gen campaigns.

    Write engaging, informative, and persuasive copy for a variety of healthcare-related content, compelling copy that speaks to our target audience, highlighting our unique value proposition and driving conversions. Manage approval and lifecycle for all digital content and assets.

    Collaborate with internal stakeholders to develop messaging that effectively communicates our unique value proposition to our target audience and create visually appealing assets that support demand gen campaigns.

    Drive continuous improvement by tracking and analyzing campaign results to optimize performance, identify trends and insights, and make recommendations to improve ROI.

    Conduct market research and stay up to date on industry trends, and best practice to inform content and messaging strategies and identifying opportunities to innovate and improve our digital marketing technologies, tactics and methods to drive brand awareness, expand reach and engagement to demand gen efforts.

    Work cross-functionally with sales, product, clinical and marketing teams to ensure alignment on messaging, communication strategy and support broader marketing initiatives.

    Manage budgets and timelines for demand gen initiatives, reporting on progress and outcomes to key stakeholders

    Keeping up to date with changes in privacy and data protection laws and regulations, as it applies on online communications and digital marketing. Manage customer database effectively and maintain a high hygiene of customers segmentations, which can lead to better B2B and B2C relationships, increased sales, and improved business performance.

    Qualifications

    3 years of experience in healthcare B2B and B2C demand generation & digital marketing, with a focus on digital design, copywriting and content creation.

    Bachelor's degree in Marketing, Communications, Journalism, or a related field.

    Proven experience (3 years) in healthcare copywriting, content creation, and digital demand generation, is a plus.

    Strong knowledge of digital marketing channels, digital design, strategies, and tactics and experience using a wide range of tools (such as Google Analytics, Campaign Monitor, HootSuite, Adobe Illustrator, Photoshop, Magento, and Salesforce) to track and optimize campaign performance.

    Excellent written and verbal communication skills with the ability to write clear, concise, and compelling copy/ story telling.

    Ability to work both independently and collaboratively in a fast-paced, deadline-driven environment.

    Strong attention to detail and ability to manage multiple projects and deadlines.

    Excellent organizational and project management skills.

    Demonstrated expertise in digital marketing channels, including email, social media, search engine advertising, and display advertising.

    Analytical mindset with an ability to interpret data and draw insights to inform decision-making.

    Excellent project management skills with an ability to prioritize tasks and manage competing deadlines.

    A self-starter with a passion for driving growth and achieving results.

    The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.

    Additional Information

    Rachel Peterson
  • 20 Days Ago

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Desktop Support Technician
  • Randstad Digital
  • Santa Barbara, CA FULL_TIME
  • Job Detailsjob summary:We have a 3 month contract opportunity for a Level 1 Desktop/Device Technician in Santa Barbara, CA. This position will support sites located throughout the Santa Barbara. Entry...
  • 13 Days Ago

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Staff Mechanical Engineer
  • True Digital Surgery
  • Goleta, CA FULL_TIME
  • ABOUT USTrue Digital Surgery is a World Leader in Computer-Guided Microsurgery. We combine 3D visualization and guidance software applications focused on improving accuracy, efficiency and outcomes fo...
  • 22 Days Ago

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Senior Cybersecurity Engineer
  • Sogeclair Digital Engineering
  • Goleta, CA FULL_TIME
  • Premier Aerospace Engineering Opportunity! With over 60 years of pedigree and 1,400 employees across 20 locations worldwide, Sogeclair is a leading aerospace company that specializes in design, manufa...
  • 23 Days Ago

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Quality Assurance Engineer
  • True Digital Surgery
  • Goleta, CA FULL_TIME
  • * This position is 100% On-Site at our location in Santa BarbaraABOUT USTrue Digital Surgery is a World Leader in Computer-Guided Microsurgery. We combine 3D visualization and guidance software applic...
  • 6 Days Ago

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Staff Biomedical Engineer
  • True Digital Surgery
  • Goleta, CA FULL_TIME
  • ABOUT USTrue Digital Surgery is a World Leader in Computer-Guided Microsurgery. We combine 3D visualization and guidance software applications focused on improving accuracy, efficiency and outcomes fo...
  • 8 Days Ago

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0 CopyWriter - Digital jobs found in Santa Barbara, CA area

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Document Production Specialist/Technical Editor
  • Stantec
  • Santa Barbara, CA
  • Document Production Specialist/Technical Editor - ( 23000518 ) Description Grounded in safety, quality, and ethics, our ...
  • 3/28/2024 12:00:00 AM

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Custody Deputy
  • County of Santa Barbara, CA
  • Santa Barbara, CA
  • Salary : $78,035.33 - $94,172.94 Annually Location : County of Santa Barbara - All locations, CA Job Type: Full-time Job...
  • 3/28/2024 12:00:00 AM

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School Psychologist (Santa Maria, CA)
  • Santa Barbara County Education Office
  • Santa Barbara, CA
  • To provide psychological services to the Santa Barbara County Education Office programs, students, staff, teachers, and ...
  • 3/28/2024 12:00:00 AM

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High School Teacher
  • GetSelected.com
  • Santa Barbara, CA
  • Free job-searching + PD for educators. Find a school you love! Position Description Seeking High School Teachers at mult...
  • 3/28/2024 12:00:00 AM

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Real Estate Agent New or Experienced - Keller Williams
  • Keller Williams/CA Realty Training
  • Santa Barbara, CA
  • Join the Keller Williams Realty Team! New and experienced agents alike are encouraged to apply to join the KW family. Ap...
  • 3/28/2024 12:00:00 AM

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Elementary School Teacher
  • GetSelected.com
  • Santa Barbara, CA
  • Free job-searching + PD for educators. Find a school you love! Position Description Seeking Elementary General Education...
  • 3/28/2024 12:00:00 AM

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School Building Leader (Hiring at Multiple Levels)
  • GetSelected.com
  • Santa Barbara, CA
  • Free job-searching + PD for educators. Find a school you love! Position Description School Building Leadership at multip...
  • 3/28/2024 12:00:00 AM

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Secondary English/ELA Teacher
  • GetSelected.com
  • Santa Barbara, CA
  • Free job-searching + PD for educators. Find a school you love! Position Description Seeking Secondary English/ELA Teache...
  • 3/28/2024 12:00:00 AM

Santa Barbara (Spanish: Santa Bárbara) is the county seat of Santa Barbara County in the U.S. state of California. Situated on a south-facing section of coastline, the longest such section on the West Coast of the United States, the city lies between the steeply rising Santa Ynez Mountains and the Pacific Ocean. Santa Barbara's climate is often described as Mediterranean, and the city has been promoted as the "American Riviera". As of 2014, the city had an estimated population of 91,196, up from 88,410 in 2010, making it the second most populous city in the county after Santa Maria. The contig...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for CopyWriter - Digital jobs
$71,115 to $88,137
Santa Barbara, California area prices
were up 2.5% from a year ago

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