CopyWriter, Sr. - Digital produces written content for various online platforms, including website articles, blog posts, social media posts, email newsletters, and more. Researches, validates, and develops clear and compelling content that adheres to required branding and style guidelines. Being a CopyWriter, Sr. - Digital works closely with the marketing and creative teams to brainstorm ideas, develop content strategies, and ensure consistency in tone, style, and messaging across all channels. Incorporates search engine optimization best practices in all materials produced. Additionally, CopyWriter, Sr. - Digital ensures that all grammar, spelling, flow, tone, and style are appropriate for the writing project. Utilizes content management tools to prepare materials. Requires a bachelor's degree in english, communication, journalism. Typically reports to a manager. The CopyWriter, Sr. - Digital work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. To be a CopyWriter, Sr. - Digital typically requires 4-7 years of related experience. (Copyright 2024 Salary.com)
YOUR ROLE
As a Copywriter at FinanceBuzz, you'll write snappy, goal-driven copy that will be seen by over 44 million readers daily across various platforms. As part of our mission to democratize financial independence, you'll play an integral role by educating our audience and helping them make smart financial decisions.
To succeed in this role, you need to be a multitasker who can juggle multiple projects without getting overwhelmed. You know how to prioritize and seamlessly switch gears between paid social campaigns, blog posts, and email copy. You're also not afraid to speak up and ask questions when you need help.
When it comes to wordsmithing, you're a confident writer who produces clean copy and turns around edits quickly. You use learnings and feedback to craft messages that deliver the desired business results (revenue, leads, or clicks.) You enjoy diving into the data to inform your creative choices.
You'll work across a range of personal finance topics, combining an understanding of audience intent with product knowledge to create copy that both informs and performs. Bonus points if you can make insurance and debt relief sound electrifying.
In short, your goal is to write clear, concise, goal-oriented copy in the FinanceBuzz style and tone across all our marketing platforms, including:
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