CopyWriting Manager - Digital manages and mentors a team of digital content writers that produce written content for various online platforms. Organizes and maintains a schedule of deliverables and ensures all deadlines are met. Being a CopyWriting Manager - Digital develops ideas for compelling content that adhere to required branding and style guidelines. Ensures that search engine optimization best practices are applied to maximize web search results. Additionally, CopyWriting Manager - Digital reviews and edits final products to add value and improve presentation. Collaborates with stakeholders and cross-functional teams. Requires a bachelor's degree in english, communication, journalism. Typically reports to a director. The CopyWriting Manager - Digital manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a CopyWriting Manager - Digital typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
13 WREX is seeking a dynamic and proactive Digital Content Manager to lead our digital initiatives
This leadership position is pivotal in continuing our newsroom standard of being a digital-first environment.
We are looking for a visionary leader who can elevate our digital properties while coaching and holding our team to the highest standards of excellence.
Essential Duties and Responsibilities:
Management Leadership: Lead and manage a team of digital content creators, including anchors, reporters, and producers, fostering a collaborative and innovative environment.
Strategic Vision: Develop and execute a strategic vision for digital content, guiding the team towards providing relevant and engaging content across all platforms.
Content Production: Oversee the production of original digital content across all platforms including websites, apps, and social media, ensuring alignment with the overall editorial strategy.
Editorial Judgment: Exercise exceptional editorial judgment, particularly during fast-paced breaking news situations, ensuring accurate and timely online reporting.
Collaborative Partnerships: Work closely with the News Director, Content Manager, and Executive Producer to execute newsroom initiatives and foster synergy across platforms.
Audience Growth: Utilize metrics to prioritize digital content and make placement decisions aimed at growing digital audiences.
Quality Assurance: Provide meticulous copy editing to ensure adherence to prescribed editorial style and formatting guidelines.
Standards Adherence: Uphold company standards for journalistic integrity and production quality in all content.
Specialized Knowledge/Skills/Abilities:
- Proficiency in online content management systems, preferably BLOX.
- Extensive experience in engaging audiences across various social media channels including Facebook, Twitter, Instagram, IGTV, and YouTube.
- Strong written communication skills, with the ability to craft engaging and shareable content.
- Excellent understanding of AP style, SEO best practices, and familiarity with Google Analytics.
- Basic proficiency in Photoshop and video editing, with foundational knowledge of HTML.
- Outstanding multitasking abilities, capable of managing multiple projects simultaneously.
- Experience with video shooting for digital platforms is desirable.
Education/Experience:
- Bachelor's degree in Communication/Journalism or related field required.
- Minimum of 2 years of experience in digital content creation and journalism.
NOTE: This is NOT an entry level position.
Work Environment/Mental/Physical Requirements:
- This role operates in a high-stress office environment with tight deadline pressures.
- Daily prioritization and multitasking are required, often managing multiple projects simultaneously with frequent changes in direction and priority.
- Availability to work outside of normal business hours, including nights and weekends, is essential.
NOTE: This job description outlines the primary responsibilities for the position and is not exhaustive; additional duties may be assigned as needed.
The Rockford Television market is a great place to live with numerous colleges and universities, good quality of life, low-cost of living, ample recreation and close proximity to Chicago, Madison, Milwaukee, and Minneapolis.
Note: Applicants must complete a background check and motor vehicle history check to be considered for this position.
WREX is proud to be an Allen Media Group | Broadcasting station.
If you would like to be part of our award-winning team, send your resume:
WREX-TV
Gregory Deffenbaugh, News Director
P.O. Box 530
Rockford, IL 61105
gdeffenbaugh@wrex.com
Job Types: Full-time, Contract
Pay: $40,000.00 - $42,000.00 per year
Benefits:
Schedule:
Education:
Work Location: In person
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