Creative Director provides leadership and direction for all phases of creative development work from concept to completion. Designs and implements policies and standards that reinforce the organization's branding strategy and goals. Being a Creative Director promotes excellence in design thinking and a creative strategy for services, products and programs. Interprets stakeholder requirements to produce effective creative concepts and designs. Additionally, Creative Director recruits and develops a team of designers, copywriters, project managers and vendors. Develops creative briefs and design concepts to meet the business objectives of the organization. Studies current trends and technologies to adopt the most effective tools and techniques across all media. Typically requires a bachelor's degree. Typically reports to top management. The Creative Director typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be a Creative Director typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)
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