Database Marketing Manager jobs in Fresno, CA

```Duties:```
- Develop and implement marketing strategies to promote our products and services
- Conduct market research to identify customer needs and trends
- Manage email marketing campaigns, including creating content and analyzing performance
- Utilize WordPress to update and maintain company website
- Collaborate with sales team to develop effective sales materials and presentations
- Create and manage marketing budgets, ensuring efficient allocation of resources
- Write compelling copy for various marketing materials, including advertisements and product descriptions
- Oversee e-commerce initiatives, including website optimization and online advertising campaigns
- Coordinate print advertising efforts, including designing and placing advertisements

```Experience:```
- Proven experience in product management and marketing roles
- Strong knowledge of email marketing best practices and tools
- Proficiency in WordPress or similar content management systems
- Familiarity with sales processes and techniques
- Experience in budgeting and financial analysis for marketing initiatives
- Excellent copywriting skills with the ability to craft engaging content
- Understanding of e-commerce platforms and strategies
- Knowledge of advertising principles, both online and print

We are seeking a highly motivated Marketing Manager to join our team. As the Marketing Manager, you will be responsible for developing and implementing effective marketing strategies to promote our products and services. You will conduct market research to identify customer needs, manage email marketing campaigns, utilize WordPress to update our website, collaborate with the sales team, create compelling copy for various marketing materials, oversee e-commerce initiatives, and coordinate print advertising efforts.

To excel in this role, you should have proven experience in product management and marketing roles. You should also have a strong knowledge of email marketing best practices, proficiency in WordPress or similar content management systems, familiarity with sales processes, experience in budgeting for marketing initiatives, excellent copywriting skills, understanding of e-commerce platforms, and knowledge of advertising principles.

Join our team today and contribute to the success of our company!

Job Types: Part-time, Full-time

Pay: From $20.00 per hour

Benefits:

• 401(k)

Ability to commute/relocate:

• Fresno, CA: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Marketing (Required)

Work Location: In person