Database Marketing Manager manages a staff of analysts responsible for the maintenance of the organization's marketing database. Develops strategy for targeted marketing campaigns and may be responsible for data extraction, list or lead generation, or evaluating effectiveness of marketing campaigns. Being a Database Marketing Manager requires a bachelor's degree in area of specialty. Typically reports to a head of a unit/department. The Database Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Database Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Position: Database Marketing Manager
Location: Remote (US)
Argyle Executive Forum is a provider of B2B media solutions centered around a suite of editorial and event media. Argyle brings business information and thought leadership to leading professionals. We serve a curated membership community of over 1 million business leaders in Finance, IT, Marketing, CX, AI, and HR. Clients use our engagement events, marketing services, and content solutions to communicate their brand and spotlight their product innovations to our members.
We are looking for a talented and experienced Database Marketing Manager to join our team. This role involves overseeing Argyle's databases while supporting marketing for demand generation, as well as event attendee recruitment.
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