Digital Marketing Analyst supports the digital marketing strategy by implementing programs and tactics to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Analyst develops, curates, and deploys compelling content to attract, engage and retain visitors and promote sales. Prepares and launches social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Analyst collects and analyzes online statistics to identify marketplace trends and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a manager. The Digital Marketing Analyst work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Digital Marketing Analyst typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)
Our team is engaged, driven and excited about the work we do. We’re bringing big ideas to life daily and are looking for talented individuals to grow with us.
Does this sound like you?About The RoleAs a digital marketing expert resource, you will work directly with our client and their dealers to implement industry leading digital best practices through in-person consultations, training, data analysis, videos, and webinars.
The goal is to optimize the dealer’s digital performance, deliver strategic digital consulting, analytics reporting, and establish a premium online customer experience when someone is shopping for a vehicle.
About YouLike us, you have a passion for all things automotive and digital. Previous automotive experience as a Marketing Manager, eCommerce Director, Internet Manager, or previous work experience in the Automotive industry as a Digital Resource makes you an ideal candidate.
You should have in depth knowledge of dealership sales strategy, marketing, and operations to properly coordinate digital strategy elements into business plans.
You are exceedingly professional, organized, and detail orientated. You enjoy traveling extensively and building relationships with key stakeholders inside and outside the brand.
Shift Digital Business Consultants supporting the brand have a vital understanding of how dealerships operate and the digital tools they use to engage their customers.
Expert proficiency with the following tools is required :
Dealership WebsitesSearch Engine Optimization (SEO)Search Engine Marketing (SEM)Social Media and Reputation ManagementCRM / DMS SystemsGoogle Adwords / AnalyticsAutomotive experienceAt Shift, many factors are taken into account when determining a reasonable compensation range for any given role.
Some of these factors include, but are not limited to : skillset, location, years of experience, licenses, certifications, and business / organizational needs.
The following compensation range is specific to New York City, Colorado, Nevada, California, and Washington residents only.
While we do provide an estimated salary range, it is not typical for an individual to be hired near the top range for their role.
https : / / www.shiftdigital.com / company / Careers .This is a full-time position with Shift Digital. In addition to our great benefits, we offer very competitive compensation, paid holidays, generous paid time off (PTO) and other employee perks.
Why Should You Apply?Full time position with a growing companyExcellent health insurance plan, including an entirely free medical plan!Paid Holidays and generous Paid Time Off, as well as time off to volunteer within your community and wellness days.
Voted Best Midsize Company to work for in Detroit by Detroit Free Press
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Last updated : 2024-04-04
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