Digital Marketing Analyst jobs in Harrisburg, PA

We are seeking a detail-oriented individual with a deep understanding of ecommerce dynamics to join our team. The ideal candidate will possess a unique blend of technical expertise, client management skills, and a proactive approach to driving innovative web-based solutions that align with business objectives.

Key Responsibilities:

• Drive requirements elicitation by effectively communicating with stakeholders, development teams, design teams, and third-party collaborators.
• Prepare comprehensive functional specifications, use cases, testing scenarios, and processes throughout the project lifecycle.
• Apply specialized knowledge of ecommerce and content management systems to guide the design and implementation of features.
• Develop and deliver training materials, facilitating knowledge transfer for diverse audiences through clear and concise communication.
• Utilize tracking tools within an Agile methodology to analyze the development lifecycle, conduct sprint planning, and ensure timely delivery of projects.
• Maintain expertise in SAP Commerce Cloud/Hybris, Adobe AEM, Endeca, Oracle Eloqua, and Adobe Analytics to inform detailed business requirements and navigate design limitations effectively.
• Demonstrate proficiency in search functionality and platforms, particularly Endeca.
• Manage multiple large digital projects concurrently, ensuring effective communication and coordination across teams.
• Bridge the gap of technical understanding for non-technical stakeholders through clear communication and strategic guidance.
• Proactively identify and mitigate project risks, ensuring smooth execution and quality assurance.
• Direct tasks for business analysis, requirements gathering, and quality assurance processes.
• Collaborate closely with clients to align business and technology efforts from initial visioning through user testing and deployment, integrating with pre-existing processes seamlessly.

If you possess these qualifications and are eager to contribute to a dynamic team focused on driving ecommerce excellence, we invite you to apply for this exciting opportunity.