Digital Marketing Analyst jobs in Middlesex, NJ

Why be average when you can be ROMARKABLE?

Founded in 1954, Romark has established itself as a premier logistics provider with a strategic focus on innovation and technology, including robotics and automation, management of finished goods and plant support. The company leverages its leading-edge technology to provide best-in-class service to clients, including some of the world’s leading consumer packaged goods, pharmaceutical, and retail companies.

As a family-owned company with integrity, we understand the importance of long-term relationships with our employees and their families, customers, and vendors based on respect, flexibility, hard work, and doing the right thing every day.

Romark Logistics is seeking a dynamic Digital Marketing Communications Coordinator to join our marketing team at the Westfield office. This role offers an exciting opportunity for individuals proficient in content creation, graphic design, and video editing to support the General Manager of Marketing and Communications in various marketing programs aimed at achieving strategic goals. The selected candidate will play a crucial role in the development and execution of content marketing strategies across the company’s social media channels, website, and intranet platforms. While familiarity with the supply chain and logistics industry is beneficial, we welcome candidates passionate about marketing and communications.

Primary Responsibilities:

• Develop and publish engaging internal and external communications content across various channels, including website, social media, intranet, and email.
• Brainstorm and research ideas for original content, creating compelling graphics and video snippets.
• Utilize social media platforms (Instagram, LinkedIn, Facebook, Twitter, YouTube) and posting tools (preferably Birdeye) for effective content scheduling and bulk posting.
• Employ graphic design and video editing tools (Canva, Capcut, Adobe Illustrator, Adobe Premiere) to produce visually appealing content.
• Assist in planning and scheduling marketing communications meetings and participate in content management discussions.
• Contribute to managing the company's online reputation platforms, such as really and Glassdoor, and maintain client and employee databases.
• Leverage SEO, keyword research, and Google My Business to optimize online presence.
• Utilize Microsoft Office Suite (SharePoint, Outlook, OneDrive, Excel) for project management and content organization.

Qualifications:

• Exceptional written communication skills with proficiency in social media copywriting and graphic design.
• Strong organizational and project management skills, with the ability to prioritize tasks and offer solutions.
• Proficient in Microsoft Office Suite, graphic design, video creation/editing tools, and social media scheduling platforms.
• Working knowledge of WordPress.
• Knowledgeable in SEO practices, Google My Business, and the ability to manage online reputation platforms.
• Collaborative team player with effective communication and interpersonal skills.
• Foundational knowledge of the supply chain and logistics industry is a plus.
• Bachelor’s degree in marketing, communications, journalism, or a related field required.
• Strong organizational and project management skills, with the ability to prioritize tasks and offer solutions.

We offer an excellent benefit and compensation package.

• Medical, prescription, vision, and dental.
• Paid time off and holidays.
• Paid Life Insurance, STD, and LTD.
• 401(k) and Profit-Sharing Plan.

Successful completion of a pre-employment physical, drug screen and background check are required for all qualified applicants.

EOE