Digital Marketing Analyst jobs in Syracuse, NY

Digital Marketing Analyst supports the digital marketing strategy by implementing programs and tactics to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Analyst develops, curates, and deploys compelling content to attract, engage and retain visitors and promote sales. Prepares and launches social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Analyst collects and analyzes online statistics to identify marketplace trends and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a manager. The Digital Marketing Analyst work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Digital Marketing Analyst typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)

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Research Analyst
  • Research & Marketing Strategies, Inc.
  • Baldwinsville, NY FULL_TIME
  • Research & Marketing Strategies
    15 E. Genesee St., Suite 210
    Baldwinsville, New York 13027
    P 315.635.9802
    F 315.720.1159
    RMSresults.com




    TITLE: Market Research Analyst

    REPORTS TO: Director of Research Analytics

    STATUS: Full-Time

    COMPANY: Research & Marketing Strategies (RMS); RMS Analytics Division

    LOCATION: 15 East Genesee St., Baldwinsville, NY 13027

    SALARY RANGE: $50,000 - $60,000

    DATE: January 2023

    JOIN THE TEAM!

    RMS is looking for a Research Analyst to join our team. If you desire to work for a company that
    is collaborative, purpose driven, and takes pride in our culture, we’d love to speak with you. We
    focus on delivering the highest quality research and data to our clients, while also investing in
    our company’s culture to provide an authentic, healthy, and enriching environment. This
    position works as part of the RMS Analytics project team. The Research Analyst works
    collaboratively with the other analytic team members using quantitative, qualitative, and mixed
    methods to design and interpret data for clients in the healthcare, energy, and educator sectors.
    The position requires preparation of research reports and presentations, recommendations, and
    next steps. RMS offers a full benefits package and a flexible work schedule.

    DUTIES AND RESPONSIBILITIES

    The primary job responsibilities include:

    • Designing, implementing, gathering, and analyzing results from complex datasets.
    • Using proven research methods to obtain credible findings to guide decision-making in a
    variety of industries (primarily healthcare, energy and education).
    • Programming complex surveys and understanding advance logic and routing patterns.
    • Preparing research reports and presentations that present actionable data and findings,
    incorporating graphical displays.
    • Proposing and designing market research methodologies best suited for a client’s
    project(s).
    • Writing scripts, surveys, and interview guides to support research activities.
    • Complying with RMS standards for data quality.

    RMS Research Analyst Job Description – January 2023

    • Managing multiple projects and deadlines in a fast-paced industry.
    • Leading client kick-off meetings, designing workplans, and maintain internal workplans

    and project documentation.

    RMS serves a wide variety of clients. We often rely on our expertise in market research methods
    to serve clients in various sectors. Most of our clients are in the healthcare, energy, and
    education industries. However, we’ve worked with financial institutions, amusement parks,
    professional sports teams, and non-profits. Some of the types of research you’ll be assigned to
    are related to employee satisfaction, consumer behaviors, feasibility studies, and customized
    research for our clients. You’ll design and analyze primary research like surveys (on-line and
    phone), in-depth interviews, intercepts and focus groups. You may also use mystery shopping
    techniques and analyze secondary data (census, demographic, industry benchmarks, etc.). You
    will also present and discuss the findings with clients, sharing your gained expertise and helping
    clients make better decisions.

    Here is a summary of the key skills that we are looking for:

    • Analytical – possess excellent data analysis skills, utilizing standard, advanced data
    analysis tools and techniques to conduct research.
    • Collaborative – works across department teams to support organizational activities and
    operations, demonstrating competency as a strong collaborator and coordinator.
    • Creativity – Thinking outside the box to deliver actionable findings to clients and
    understanding how to dive into data to find trends and themes.
    • Storytelling – Effective oral and written communication skills, including making
    presentations to decision-makers. Turning data into compelling narratives that tell the
    real story driving behaviors, actions, and decisions.

    MINIMUM POSITION REQUIREMENTS

    • Bachelor’s Degree required; Master’s Degree preferred.
    • Minimum of three years’ experience leading projects in a market research capacity.
    • Maintains a professional and collaborative and cooperative team approach throughout all aspects
    of work, focusing on the combined contributions.

    • Proficient oral and written communication skills are expected. Strong attention to detail is
    required.

    • Excellent working knowledge of Microsoft Office (specifically advanced knowledge of Excel,
    PowerPoint, and Word) software.

    • Working knowledge of survey programming software.

    • Demonstrated ability to conduct Internet research and interpret data into actionable findings.

    RMS Research Analyst Job Description – January 2023

    • Ability to work independently and follow through on own initiative is essential. Time
    management and organizational skills are essential to the position.

    • Ability to manage multiple complex projects and prioritize tasks to meet deadlines.
    • Ability to work with other members of the RMS team to ensure efficient project management for
    broad spectrum projects.

    • Excellent interpersonal skills and ability to work with diverse groups of people required.
    • Advanced statistical analysis experience is preferred.



    PHYSICAL REQUIREMENTS

    Ambulatory 15%
    Sedentary 85%
    Computer Work 75%
    Travel minimal

    • This position may require access to patient Protected Health Information (PHI) and may also involve access to
    electronic Protected Health Information (ePHI). Those in this position are required to comply with all final
    regulations including the Health Insurance Portability and Accountability Act of 1996 (HIPAA). Intentional or
    inadvertent disclosure of PHI or ePHI violates federal law and can result in termination and/or fines. Additionally,
    employees in this position are required to notify the Privacy and/or Security Officer of any suspected incidents
    whereby RMS is not in full compliance with HIPAA. RMS will provide HIPAA training opportunities and venues for the
    employee to remain abreast of HIPAA requirements.

    To apply, please submit a resume, salary requirements and cover letter to the following:
    Karina Tennant
    Research & Marketing Strategies, Inc.
    15 East Genesee Street, Suite 210
    Baldwinsville, New York 13027
    Or via e-mail to: Info@RMSresults.com


    RMS Research Analyst Job Description – January 2023

  • 23 Days Ago

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Digital Marketing Specialist
  • Tully Hill Corporation
  • Tully, NY FULL_TIME
  • Do you have a passion for helping others? Tully Hill Treatment and Recovery is dedicated to the belief that substance use disorder is a disease - chronic, progressive and above all, treatable. Join th...
  • 14 Days Ago

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Digital and IT Analyst
  • CorTech, LLC
  • Clyde, NY FULL_TIME
  • CorTech is seeking to hire a Digital and IT Analyst for our client in Clyde, NY! Benefits Available! Weekly Pay! $40.00/Hour Shift: 1st Description: Direct Hire Your Role Evaluate existing technology ...
  • 1 Month Ago

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Digital & IT Analyst
  • Parker Hannifin Corporation Parker Aerospace Group
  • Clyde, NY FULL_TIME
  • Digital & IT Analyst Location: CLYDE, NY, United States Job Family : Information Technology Job Type : Regular Posted : Mar 8, 2024 Job ID: 47222 Job Description Job Profile SummaryThe Digital and IT ...
  • 1 Month Ago

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Digital & IT Analyst
  • Parker Hannifin Corporation
  • Clyde, NY FULL_TIME
  • Digital & IT Analyst Location: CLYDE, NY, United States Job Family : Information Technology Job Type : Regular Posted : Mar 8, 2024 Job ID: 47222 Job Description Job Profile SummaryThe Digital and IT ...
  • 1 Month Ago

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Summer Internship - Digital Marketing (Social Enterprise)
  • Rescue Mission Alliance of Syracuse NY
  • Syracuse, NY INTERN
  • Do you love thrift? Are you environmentally conscious? Do you spend time on social media? We might have a perfect internship for you! The Rescue Mission operates 19 store locations (3fifteen and Thrif...
  • 8 Days Ago

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Marketing & Communications Manager
  • Everson Museum Of Art
  • Syracuse, NY
  • The Everson Museum of Art seeks a highly motivated, experienced, and detail-oriented Marketing and Communications Manage...
  • 4/26/2024 12:00:00 AM

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CDS Full Time Event Manager - Product Demonstration
  • Club Demonstration Services
  • Camillus, NY
  • Summary: CDS Full Time Event Manager - Product Demonstration Club Demonstration Services (CDS) is in need of an Event Ma...
  • 4/26/2024 12:00:00 AM

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Transmission Siting and Permitting Project Manager New York State
  • Power Engineers, Inc.
  • Syracuse, NY
  • The primary focus for this Transmission Siting and Permitting Project Manager will be on electric transmission line and ...
  • 4/24/2024 12:00:00 AM

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Google Ads | PPC specialist (remote)
  • IvyPanda
  • Syracuse, NY
  • Company Description IvyPanda is a student success hub designed to improve the educational outcomes and learning capabili...
  • 4/24/2024 12:00:00 AM

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Aerie - Brand Ambassador (Sales Associate) - US
  • AMERICAN EAGLE OUTFITTERS INC.
  • Syracuse, NY
  • BE PART OF SOMETHING REAL YOUR ROLE As a part-time Brand Ambassador, you bring our brand to life every day! Your goal is...
  • 4/24/2024 12:00:00 AM

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Transmission Siting and Permitting Project Manager - New York State
  • POWER Engineers
  • Syracuse, NY
  • Transmission Siting and Permitting Project Manager - New York State POWER is a rapidly growing company with a clear visi...
  • 4/23/2024 12:00:00 AM

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Senior Manager, Marketing Syracuse University
  • Legends
  • Syracuse, NY
  • LEGENDSFounded in 2008, Legends operating divisions worldwide include Global Partnerships, Global Sales, Hospitality, Gl...
  • 4/23/2024 12:00:00 AM

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Digital Media Student Assistant
  • Onondaga Community College
  • Syracuse, NY
  • Job Description: Marketing & New Media focuses on spreading the message of OCC and all the College has to offer. We supp...
  • 4/22/2024 12:00:00 AM

Syracuse is located at 43°2′49″N 76°8′40″W / 43.04694°N 76.14444°W / 43.04694; -76.14444 (43.046899, -76.144423). It is located about 87 miles (140 km) east of Rochester, 131 miles (210 km) east of Buffalo,and 150 miles (240 km) west of the state capital Albany. It is also the halfway point between New York City and Toronto, about 245 miles (390 km) from each, Toronto to the northwest and NYC to the southeast. According to the United States Census Bureau, the city has a total area of 25.6 square miles (66 square kilometres), of which 25.1 square miles (65 square kilometres) is land and 0.6...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Analyst jobs
$57,112 to $73,718
Syracuse, New York area prices
were up 1.5% from a year ago

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