Digital Marketing Director jobs in Columbus, OH

Human Resources · Dublin, Ohio

We are a national, digital dental marketing agency looking for a highly motivated, career-driven Digital Account Manager. This employee will serve as an outsourced marketing director for multiple accounts and is responsible for managing client relationships, assorted multimedia marketing projects and coordinating team tasks and providing deliverables. A minimum of 5 years of account management experience is required. The ideal candidate has knowledge and experience in website development, SEO, PPC, social media, local SEO, online reviews and overall marketing for success.

*
Responsibilities*

• Act as the main point of contact for clients
• Build strong, long-term client relationships and maintain frequent contact
• Set digital strategies for your assigned clients, considering their specific needs and requirements
• Suggest, design and implement digital projects to increase customer ROI and company growth
• Ability and willingness to do consultative analysis and sales to assist with client growth
• Address client queries effectively and in a timely manner
• Optimize web content to increase traffic and improve SEO
• Present social media strategies to clients
• Report on web performance metrics
• Analyze digital campaign success
• Stay up-to-date with digital technology trends and share amongst Account Managers and cross-functional teams

Key Competencies

• Proven work experience as a Digital Account Manager
• Hands-on experience with SEO/SEM and website design
• Experience implementing and optimizing Google Ads campaigns
• Experience navigating and interpreting Google Analytics
• In-depth understanding of online marketing tools and social media platforms
• Prior experience as an Account Manager in an agency and/or fast paced atmosphere
• Excellent verbal and written communication skills
• Strong analytical skills
• Ability to do consultative sales
• Proficient knowledge of MS Office Suite (Excel, Word), Google Drive, email marketing systems and project management systems
• BS in Marketing or relevant field
• Ability to travel up to 25%

Required Skills/Abilities

• Client first mentality
• Excellent problem analysis and problem-solving skills;solution oriented
• Outstanding knowledge of full suite of services
• Strong organizational and planning skills
• Attention to detail
• Strong collaborator
• Excellent interpersonal and communication skills, including public speaking
• Able to work in a fast-paced environment and meet deadlines
• Desire for continuous learning
• Adaptability
• Team player

Education and Experience

• Full-time, in-office capabilities

• Hands-on digital marketing experience, including social media management, website design, email marketing, pay-per-click advertising, SEO and other key initiatives

• Bachelor’s degree

• 5 years of account management experience

• Proficient knowledge of MS Office Suite (Excel, Word), Google Drive, email marketing systems and project management systems

• Professional knowledge of marketing

• Knowledge of dental or medical field is ideal but not necessary

Compensation

• 401K
• Medical benefits, dental and vision
• Paid vacation
• Compensation based on experience

Job Type: Full-time; in-office

*
About Us*

Whiteboard Marketing is a national dental marketing agency based in Dublin, Ohio. We are a family owned-agency built on teamwork, support and passion for helping each other grow professionally. We offer our clients customized digital solutions to help fill their schedule, grow their brand and allow them to focus on providing quality patient care. Our clients are at the forefront of all we do.
To apply, submit your resume and cover letter to Pat Halsey, Pat@whiteboard-mktg.com. Please include desired compensation.

*_
EOE_*

Job Type: Full-time