Digital Marketing Director jobs in Long Beach, CA

A bit about us:

Express Marketing Inc. is a thriving marketing company that specializes in lead generation for law firms and attorneys. Our mission is to help connect clients to attorneys for free! As we continue to grow our company, we are looking to add a Digital Marketing Lead Expert (Facebook, Google, TikTok) to join our team!

Do you have at least 2 years of lead generation, paid search marketing experience and are interested in a job that offers great pay, even better benefits and true career growth potential? Come join us to work out of our headquarters in Torrance, CA!

Why join us?

Express Marketing Inc. is committed to fostering a healthy, positive work environment. We are here to help you grow your career! We prioritize career growth for our team. Really? Absolutely- just ask any of our current managers- they’ve all been promoted from within!

We believe in a culture wherein we foster mutual respect. We are not a team that micromanages so if you prefer to be micromanaged, kindly look elsewhere. We value self-motivated individuals that don’t shy away from some friendly competition.

Our headquarters features a state of the art office- fully equipped with all the snacks, coffee, and soft drinks you could ever need. Still hungry? We provide free lunch to our team every Friday. Yes, every Friday.

Income? Our starting pay for this position is $30-35 per hour, depending on experience level.

Hard work pays off. Your pay structure will be reevaluated on your 90 Day Evaluation, then on a bi-yearly schedule. Lot’s of opportunity for pay growth!

Medical, Dental and Vision coverage? We offer PPO Silver coverage and we pay 100% of your personal premium. Why? Because your health matters to us.

It’s never too early to start saving for retirement- so we offer 401K/Roth retirement plans to our team. We contribute 3%, even if you don’t contribute to the plan yourself!

Amongst our benefits include monthly gym membership reimbursement, paid time off, and more!

Job Details

Is your background a fit? Apply to this job if you have:

• 2 years in lead generation using self-serve platforms (i.e. Google Ads, Facebook/ Instagram, Microsoft Ad Center, X)
• Experience in legal lead generation is a plus!
• Proven track record of successful lead generation in high-volume settings
• Proven expertise in split testing strategies
• Understanding of the principles of PPC campaigns, digital marketing, web analytics
• Punctual and have reliable transportation to and from work
• Google Ads Certification and/or Facebook Certification preferred

What your new role entails

As a member of our marketing team, you will focus primarily on lead generation by developing and refining new and existing campaigns across digital platforms (Google, Microsoft, Facebook, etc.) to increase the volume and quality of leads and constantly running A/B tests to improve overall ROI. Success in this position requires prior lead generation experience using proven strategies, as well as an innovative, self-starter mindset.

Some additional job duties:

• Build tailored campaigns to achieve specific marketing objectives
• Implement and continuously optimize A/B testing for all campaigns to maximize lead quality and volume
• Oversee the development and deployment of automation strategies that will be leveraged to increase conversion rates
• Generating legal leads for class action lawsuits and car accidents
• Develop banner ad strategies on self-serve platforms (Taboola, Outbrain, Google Display, etc.)
• Develop strategies for Google Ads, Microsoft Ads, and social media sites (Facebook, Instagram, Twitter, etc.) to increase lead generation efforts

If you are a motivated, self-starting individual that’s searching for a company with a positive, welcoming team culture and true opportunity for career growth, apply today!

Job Type: Full-time

Pay: $30.00 - $35.00 per hour

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Referral program
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Application Question(s):

• What industries have you generated leads for?

Ability to Commute:

• Torrance, CA 90504 (Required)

Work Location: In person