Digital Marketing Director jobs in Washington, DC

Digital Marketing Director develops and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Director leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Director reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to top management. The Digital Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Digital Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)

Recently Added Digital Marketing Director jobs

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MANAGING DIRECTOR/PRESIDENT
  • Digital Marketing
  • Washington, DC FULL_TIME
  •  
    Who We Are:
    DigitalMarketing.com is the world’s leading and fastest-growing digital and integrated marketing firm.
     
    The Role:
    DigitalMarketing.com is seeking to hire a Managing Director/President to play a leadership role in building the digital marketing agency and further powering its growth. The ideal candidate will be a digital marketing trailblazer, a thought leader with a proven track record of successfully developing and managing a business base. The individual in this role will be responsible for business development, day-to-day operations, overseeing the growth and leading the agency’s fast growing busines. 
     
    The Responsibilities:  
    Leadership Management –
    • Building the agency with significant growth. 
    • Oversee and understand the financial objectives and actual performance
    • Provide forecasts of performance and meet the company’s financial objectives
     
    Client Service & Account Management –
    • Manage profitability for clients, including account retention and staff billability
    • Lend support and direction to help individuals and teams realize their full potential while ensuring profitability, growth and creativity to technology clients 
     
    New Business –
    • Drive significant growth of an already multi-million-dollar business category as an industry leader
    • Respond directly to new business opportunities
    • Play a leadership role in building DigitalMarketing.com’s business into a top-tier worldwide offering 
    • Be omnipresent in the market and promote DigitalMarketing.com’s digital marketing, SEO, Content Marketing, and Social Media offerings 
    • Plan and effectively execute new business strategies for the agency
    • Collaborate with other business leads to set strategies in order to meet both internal and external goals, integrate and drive best results 
     
    People Development –
    • Oversee, lead and manage the performance of the teams across multiple locations
    • Sustain the agency's growth by attracting and selecting staff 
    • Develop people through coaching, mentoring, and active team leadership
    • Further establish culture and practice vision in a positive way 
    • Inspire other senior leaders, cultivate and retain large, cross-functional teams
    • Act as a thoughtful and engaging leader – provide opportunities to develop core skills and feedback 
    • Provide channels for training and development
    • Act as a mentor and champion of your team members, encourage a high level of strategic thinking and creativity while providing guidance on daily activities 
    • Have a strong understanding of the individual capabilities, strengths and opportunities
    • Lead by example as a self-motivated learning machine. 
     
    Knowledge & Professional Skills –
    • Be a thoughtful leader within digital marketing and promote yourself as an expert within your area of specialization
    • Demonstrate deep understanding of a range of digital marketing fields including enterprise and b2b digital marketing 
    • Monitor the marketplace for new trends, opportunities and key players within the technology space
    • Identify, quickly communicate, react to new insights and act upon “what’s next”
     
    Qualifications: 
    • Proven track record of successfully building an agency’s practice as an industry leader and managing a zero to 10M or 30 to 100-million-dollar business or division expansion. 
    • Bachelor’s degree in Digital Marketing, Marketing or similar applicable field is required. Masters’ degree considered a strong plus.
    • Requires 10 years of digital marketing, marketing or related experience at a senior level
    • Minimum of 5 years of individual contributor and team management experience, including team development is required
    • P&L management experience required
    • Extensive digital marketing experience in the technology space, ideally in an agency environment
    • Senior strategist sought out by clients to provide counsel about digital marketing in different aspects and ability to manage complex client relationships
    • Deep understanding of a wide range of digital marketing channels, tools and vehicles spanning paid, owned and earned platforms, including social platforms
    • A sense of urgency, the ability to deal with ambiguous situations, a strategic view but also willing to roll up your sleeves and dig into the work to drive impact
    • Highly collaborative, diplomatic, ability to influence others, persuasive approach
    • Exceptionally strong analytical skills
    • Creative problem solver who is able to see and offer big picture perspective 
    • Experience working globally or with colleagues in multiple locations
    • A team orientation, with experience leading and being a member of diverse teams in an engaging way
     
    The Perks:
    Outstanding benefits package—including medical/dental/vision support, vacation/sick time/paid time off for important holidays, 401(k), Work Out Wednesdays, flexible working arrangements (i.e. working from home)
     
     
  • 14 Days Ago
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Marketing Director
  • Radiant Digital
  • Vienna, VA FULL_TIME
  • About Us:Radiant Digital delivers technology consulting and business solutions for commercial and government clients. Our flexible delivery model allows us to provide end-to-end solution delivery, sin...
  • Just Posted
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Senior Marketing Director, Oncology Lung Brand Strategy
  • 10000136 - Director Marketing
  • Gaithersburg, MD FULL_TIME
  • Job Title: Senior Marketing Director – TROP2 Lung Brand Strategy Introduction to the role:Are you ready to transform the lives of people living with cancer by leading in patient experience and care? A...
  • 12 Days Ago
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Digital marketing specialists
  • MZ Digital Marketing
  • Arlington, VA FULL_TIME
  • We are currently looking for three digital marketing specialists, a social media specialist and a marketing assistant to join our team! You will be responsible for gathering and analyzing key market i...
  • 11 Days Ago
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1
Global Brand Director - Respiratory Biologics
  • 10000136 - Director Marketing
  • Gaithersburg, MD FULL_TIME
  • Welcome to AstraZeneca, where we're redefining the bio-pharmaceutical landscape and breaking new ground in patient care. We're currently seeking a dynamic and innovative Global Brand Director to lead ...
  • 6 Days Ago
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SALES AND MARKETING OPERATIONS MANAGER
  • Digital Marketing Recruiters
  • Washington, DC FULL_TIME
  • Job Title: Sales and Marketing Operations ManagerJob Type: Full-TimeReports To: Executive TeamLocation: Washington, D.C., or the East Coast, Remote, M-F, Eastern TimeRestriction: This opportunity is f...
  • 1 Month Ago
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0 Digital Marketing Director jobs found in Washington, DC area

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Digital Project Leader/Principal, ERP
  • Boston Consulting Group
  • Washington, DC
  • Who We Are Boston Consulting Group partners with leaders in business and society to tackle their most important challeng...
  • 4/18/2024 12:00:00 AM
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Vice President Communications, Marketing and Media Relations
  • Ibtta
  • Washington, DC
  • Position Overview The International Bridge, Tunnel & Turnpike Association (IBTTA), the worldwide association for the own...
  • 4/18/2024 12:00:00 AM
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Senior Product Marketing Manager
  • Office of the Chief Financial Officer (OCFO)
  • Washington, DC
  • Government of the District of Columbia Office of the Chief Financial Officer (OCFO) Senior Product Marketing Manager $10...
  • 4/17/2024 12:00:00 AM
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Director of Marketing
  • Montage Marketing Group
  • Washington, DC
  • Are you a seasoned marketing professional looking for a great opportunity to lead and shape a growing organization? Are ...
  • 4/17/2024 12:00:00 AM
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Director of Events and Content
  • National Multifamily Housing Council
  • Washington, DC
  • Position Summary We are actively seeking a dynamic and experienced Events and Content Producer to join the NMHC team as ...
  • 4/17/2024 12:00:00 AM
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Vice President Communications, Marketing and Media Relations
  • IBTTA
  • Washington, DC
  • Position Overview The International Bridge, Tunnel & Turnpike Association (IBTTA), the worldwide association for the own...
  • 4/17/2024 12:00:00 AM
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Director of Marketing
  • The Chronicle of Higher Education
  • Washington, DC
  • Director of Marketing Born from a tradition of journalism and deeply engaged in innovative digital ventures, The Chronic...
  • 4/16/2024 12:00:00 AM
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Digital Media + Events - Virtual Internship Summer + Fall 2024
  • The Communications Network
  • Washington, DC
  • Reports To: Associate Director of Digital Strategy and Community Engagement Stipend/Pay: $16.00/hour x 15-20 hours a wee...
  • 4/14/2024 12:00:00 AM
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About Washington, District of Columbia

Washington, D.C. is located in the mid-Atlantic region of the U.S. East Coast. Due to the District of Columbia retrocession, the city has a total area of 68.34 square miles (177.0 km2), of which 61.05 square miles (158.1 km2) is land and 7.29 square miles (18.9 km2) (10.67%) is water. The District is bordered by Montgomery County, Maryland to the northwest; Prince George's County, Maryland to the east; Arlington County, Virginia to the south; and Alexandria, Virginia to the west. The south bank of the Potomac River forms the District's border with Virginia and has two major tributaries: the An...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Director jobs
$207,550 to $284,498
Washington, District of Columbia area prices
were up 1.3% from a year ago
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What does a Digital Marketing Director do?

Digital Marketing Director in Daytona Beach, FL
There are different job roles in digital marketing, like marketing campaigns designing, maintaining, supplying the right content for an organization, engaging people through social media, checking and keeping visitors flow on the website.
December 21, 2019
Digital Marketing Director in Pittsburgh, PA
Your New Digital Marketing Director or as it’s called in the modern workplace your – Chief Revenue Officer.
December 03, 2019
Digital Marketing Director in Phoenix, AZ
It’s about knowing about how each of the social and digital channels operate and interact with each other and the synergies that creates.
January 25, 2020