Digital Marketing Manager manages and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Manager leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Manager reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a director. The Digital Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Digital Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
About Us:
GSIM LLC dba Geneva Supply & Interstate Music is headquartered in Menomonee Falls, WI. The companies offer the same services to different client demographics.
Geneva Supply, started in 2009 out of an airplane hangar, we now have partnerships with manufacturers all across the country. With a dedicated and passionate team, Geneva Supply is here to support your E-e-commerce business through brand management, digital marketing, content creation and online channel sales. 90% of our business is focused on Amazon, but our recent growth has been serving clients with their off-Amazon marketing strategies including paid advertising and social media. The Digital Marketing Manager would have a large part in leading the growth on our off-Amazon services.
Interstate Music is a music and media production company, artist management firm and musical instrument e-commerce store headquartered in Menomonee Falls, Wisconsin. Interstate Music provides artists with recording services, content creation, management and merchandise, and owns and operates interstatemusic.com, an online instrument and equipment store. We also have a location on Music Row in Nashville, Tennessee, that serves as a headquarters for all artist services. The Digital Marketing Manager would have a part in managing our artist social media, paid media, and marketing funnels.
Digital Marketing Manager: The Digital Marketing Manager will report to the CEO and Director of Sales to implement and develop overall marketing strategies for the businesses (Geneva Supply and Interstate Music). They will also be the direct contact for multiple client accounts while working with a supportive team to assist with day-to-day operations. The Digital Marketing Manager will manage and assign projects to our creative team. As a company that is continuing to grow in new directions, we are seeking a candidate that can be hands-on and do what needs to be done to get a project to the finish line and keep our clients loving us.
Social Media:
Paid Advertising:
Email Marketing/SMS:
Requirements:
Benefits:
Job Type: Full-time
Pay: $70,000.00 - $90,000.00 per year
Experience:
Ability to Commute:
Ability to Relocate:
Willingness to travel:
Work Location: In person
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