Electronic Marketing Manager is responsible for the day-to-day operations of the media planning function. Manages a team responsible for maximizing the impact of advertising campaigns. Being a Electronic Marketing Manager designs, develops, and executes media and advertising plans that support the client's overall marketing strategy, message, and objectives. Uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Additionally, Electronic Marketing Manager oversees campaign tactics and execution to monitor spending, manage budgets, and control pacing, optimization, and timelines for all types of media campaigns. Guides negotiations for media buys, pricing, and media placement scheduling with vendors. Researches and recommends new media strategies, platforms, and channels to explore or utilize for future campaigns or ongoing campaign evolvement. Requires a bachelor's degree in area of specialty. Typically reports to a director. The Electronic Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Electronic Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Marketing Manager, Customer Loyalty
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The physical demands described here are representative of those that must be met by the Team Member to successfully perform the essential functions of this job.
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About Us:
Chumash Enterprises is one of the premier employers in Santa Barbara County. We excel in providing a “Welcome to Freedom” atmosphere to our Chumash Casino Resort guests, while also offering a high level of care and customer service at our various Chumash-owned properties. For our Team Members, we are a unique employer with a “Free to Be Me” mentality. That means our Team Members have the ability to bring their most unique and individual selves to the workplace. It means they have the freedom to find their own path to success. With more than 1,800 Team Members, we offer a stable, rewarding, and energetic work environment with competitive pay, benefits, exciting growth opportunities, tuition reimbursement and more!
As our organization grows, new and exciting opportunities continue to develop at all of our properties, including Chumash Casino Resort, Chumash Employee Resource Center, Chumash Gas Station, Santa Ynez Tribal Health Clinic, Tribal Operations, Hotel Corque and The Hadsten.
Disclaimer:
The above information on this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Consistent with federal law, Native American hiring preference applies.
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