Equipment Director jobs in Atlanta, GA

Director of Marketing

Goal: Responsible for developing, implementing, and executing the overall strategy for Southeastern Laundry through different marketing campaigns, websites, and brand awareness.

Report: Reports directly to the EVP/COO

Responsibilities:

• Create and Execute Lead development of marketing strategy
• Create, Develop, and Execute marketing campaigns to drive desired revenue outcomes
• Execute Inbound Lead Campaigns in coordination with existing CRM Technologies
• Manage conception, development, and implementation of marketing plans and strategy, product concepts, and promotional programs to drive customer interest and sales
• Attend conventions, conferences, and trade shows, preparing engaging displays and collateral as needed. Provide post-event reports and analysis
• Collaborate with business team to uncover insights for developing marketing and branding strategies for existing and new products
• Oversee and grow the marketing department by identifying revenue opportunities among established clients and by securing new accounts
• Identify short- and long-term scheduling and resource needs, including development and management of annual marketing budget, profit-and-loss projections, and expenditures
• Understand key performance metrics and tracking tools for market research, forecasts, competitor analyses, campaign results, and consumer trends, and translate results into actionable insights for marketing team
• Coordinating all media contacts and ensuring that the company consistently gets print and digital coverage

Minimum Requirements:

· 4-year College Degree

· Minimum 5 years’ Experience in Marketing and communications

Southeastern Laundry Equipment Sales has been the Southeast’s premier distributor of commercial and coin laundry equipment since 1976.We provide sales, leasing, servicing, and parts for laundry equipment in a variety of industries. Our seven core values drive us in all we do:

• Respect
• Integrity
• Ownership
• Team First
• Positivity
• Innovation
• Excellence

Benefits:

Medical

Dental

Vision

Life Insurance (company paid)

401k with generous match

Flexible spending account

PTO

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Ability to Relocate:

• Marietta, GA 30066: Relocate before starting work (Required)

Work Location: In person