Market Research Analyst jobs in Salem, OR

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Manager Market Research
  • Pearson
  • Salem, OR FULL_TIME
  • Summary

    The Manager, Conversion Rate Optimization is responsible for defining the market opportunities, marketing, & analysis/optimization of the organization's services and/or products which may include consumer & market insights, digital marketing, advertising, and analytics. They may be allocated to focus on a particular component of the marketing life cycle and or channel.

    General Responsibilities

    • Design and define website conversion rate optimization roadmap/testing strategy with a deep understanding of business priority for academic partners. Executing those strategies with measurable business impact as well as building consensus with stakeholders along the way
    • Lead A/B testing for Academic Partners by both doing and managing Pearson resources in research, Business Intelligence & analytics, design, and development
    • Perform website audits and provide strategic recommendations based on UX best practices
    • Identify bottlenecks and conversion optimization opportunities by researching how users behave on our client’s/ Academic partner’s sites
    • Draw conclusions from data and results, driving further testing across development, content, and UX improvements
    • Build a roadmap of recommended changes and hypotheses for future tests
    • Analyze test results (must understand statistical significance)
    • Work closely with our development and design resources to build medium to high-level of effort tests
    • Makes decisions using data, such as customer insights, web analytics, CVR analysis & UX/UI audits

    Requirements:

    • Ability to manage multiple Academic Partners and Vendors
    • Takes end-to-end ownership with little supervision
    • Attentive to detail and strong organizational skills
    • Proactive and self-motivated to seek answers, generate ideas, and develop new skills
    • Understands the relationship between online marketing, the website user experience, and their relationship to both customers and organizational goals
    • Experience with conversion optimization testing tools such as Google Optimize, User Testing, or similar
    • Advanced understanding of Web analytics such as Google Analytics, Data Studio, GlassBox, and/or others

    Skills & Knowledge:

    • 4-year degree from an accredited institution in Marketing or equivalent discipline OR appropriate combination of experience and education
    4 years of experience in a Conversion Rate Optimization role, preferably at a digital marketing agency or eCommerce-focused organization
    • Team player with excellent written and verbal communication skills
    • Experience with A/B testing and testing platforms, such as Google Optimize
    • Can build and deploy the tests using front-end development skills using HTML, CSS, and JavaScript to create and edit landing pages
    • Deep understanding of user experience best practices; proven ability to successfully partner across an organization including Analytics, Brand/Creative Marketing, Web Strategy, and Development to craft a holistic plan and roadmap
    • Understanding of how to gather data-driven insights from program performance and develop recommendations to drive continuous improvement in results

    Compensation at Pearson is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific location. As required by the Colorado, California, Washington State, and New York City laws, the pay range for this position is as follows:

    Minimum full-time salary range is between $90,000 - $95,000. This position is not bonus eligible, and information on benefits offered is here.

    \#LI REMOTE

    Learning is the most powerful force for change in the world. More than 20,000 Pearson employees deliver our products and services in nearly 200 countries, all working towards a common purpose – to help everyone achieve their potential through learning. We do that by providing high quality, digital content and learning experiences, as well as assessments and qualifications that help people build their skills and grow with the world around them. We are the world’s leading learning company. Learn more at pearsonplc.com.

    Job: MARKETING

    Organization: Virtual Learning

    Schedule: FULL\_TIME

    Req ID: 9928

    \#location

  • 9 Days Ago

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Compass Modernization Research Analyst (Research Analyst 3)
  • Oregon Health Authority
  • Salem, OR FULL_TIME
  • Initial Posting Date: 03/22/2024 Application Deadline: 04/01/2024 Agency: Oregon Health Authority Salary Range: $4,755 - $7,296 Position Type: Employee Position Title: Compass Modernization Research A...
  • 3 Days Ago

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Institutional Research Analyst
  • Willamette University
  • Salem, OR FULL_TIME
  • Posting Number: R0004389 Location: Salem Campus Attention Current Willamette University Employees: In order to apply for posted positions, please close this window and log into your Workday account an...
  • 19 Days Ago

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Meat market seafood
  • Market of Choice
  • Corvallis, OR FULL_TIME
  • DESCRIPTION Market of Choice is now hiring for a Meat & Seafood Clerk starting at $15 / hour - $17.50 / hour depending on experience, with growth opportunity up to 18.75 / hour! Market of Choice is a ...
  • 3 Days Ago

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Market of Choice - Pizza Cook
  • Market of Choice
  • Corvallis, OR FULL_TIME
  • Market of Choice in Corvallis is now hiring! DESCRIPTION Market of Choice is now hiring for Pizza Cooks to join our friendly and professional work environment. Our kitchens feature professional, state...
  • 5 Days Ago

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Market of Choice - Kitchen Clerk
  • Market of Choice
  • Corvallis, OR FULL_TIME
  • The Corvallis Market of Choice kitchen is hiring now for local food enthusiasts to join our culinary team! Entry-level hourly kitchen clerk positions start at $15.00/hour and go up to $17.25/hour depe...
  • 5 Days Ago

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0 Market Research Analyst jobs found in Salem, OR area

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Senior Product Manager, AI
  • NAVEX Global, Inc.
  • Lake Oswego, OR
  • It's fun to work in a company where people truly BELIEVE in what they're doing! We're committed to bringing passion and ...
  • 3/28/2024 12:00:00 AM

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Senior Regulatory Affairs Specialist
  • J&J Family of Companies
  • Salem, OR
  • Senior Regulatory Affairs Specialist - 2406173183W Description Abiomed, part of Johnson & Johnson's MedTech, is recruiti...
  • 3/28/2024 12:00:00 AM

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Internal Revenue Agent / Senior Revenue Agent (Examiner)-12 Month Roster AMENDED
  • Department Of The Treasury
  • Salem, OR
  • Duties WHAT IS THE LARGE BUSINESS AND INTERNATIONAL DIVISION? A description of the business units can be found at: https...
  • 3/28/2024 12:00:00 AM

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Remote Regulatory Compliance Analyst (Insurance Industry)
  • National General Insurance
  • Salem, OR
  • Job Description Position/Title: Remote Regulatory Compliance Analyst (Insurance Industry) ** NOTES: Ideal candidate will...
  • 3/28/2024 12:00:00 AM

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Senior Analyst- Model Validation (US REMOTE)
  • Ally
  • Salem, OR
  • **General information** **Ref #** 17030 **Remote?** Yes **Ally and Your Career** * Ally Financial only succeeds when its...
  • 3/26/2024 12:00:00 AM

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Computer Data Entry Work from Home Part Time Job
  • Expert Analytical Solutions
  • Salem, OR
  • Job Description Computer Data Entry Work from Home Part Time Job Work from Home Administration - Computer Online Data En...
  • 3/26/2024 12:00:00 AM

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Category & Customer Insights Manager
  • Reser's Fine Foods
  • Beaverton, OR
  • Title: Category & Customer Insights Manager Location: Beaverton, OR - onsite General Summary The Category & Customer Ins...
  • 3/25/2024 12:00:00 AM

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District Sales Manager - Beaverton & Salem, OR
  • US Foods, Inc.
  • Portland, OR
  • Lead a group of TMs to achieve Division sales, penetration and churn reduction objectives; research, develop and maintai...
  • 3/24/2024 12:00:00 AM

Salem /ˈseɪləm/ is the capital of the U.S. state of Oregon, and the county seat of Marion County. It is located in the center of the Willamette Valley alongside the Willamette River, which runs north through the city. The river forms the boundary between Marion and Polk counties, and the city neighborhood of West Salem is in Polk County. Salem was founded in 1842, became the capital of the Oregon Territory in 1851, and was incorporated in 1857. Salem had a population of 169,798 in 2017, making it the second-largest city in the state after Portland. Salem is a little under an hour's driving dis...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Market Research Analyst jobs
$58,788 to $73,830
Salem, Oregon area prices
were up 3.9% from a year ago

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