Market Research Manager jobs in Reading, PA

Market Research Manager manages market research efforts for the organization. Sets policies and practices for gathering research on market conditions, competitors and consumer trends. Being a Market Research Manager analyzes and presents gathered research to sales, research and development, and management. Requires a bachelor's degree in area of specialty. Additionally, Market Research Manager typically reports to a head of a unit/department. The Market Research Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. To be a Market Research Manager typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required. (Copyright 2024 Salary.com)

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Market Development Manager
  • ABARTA Coca-Cola Beverages
  • Reading, PA FULL_TIME
  • Company: ABARTA Coca-Cola Beverages

    Department: Reading On-Premise Team 2

    Job Location: 4900 Reading, PA

    Other Potential Locations: Reading, PA


    We are actively seeking enthusiastic team players who want to work with the world’s most trusted and iconic brands.

    About ABARTA

    ABARTA Coca-Cola Beverages is a family-owned company committed to being a visible, engaged partner to the customers and communities we serve. We value diversity and individuality and when you thrive, we thrive. ABARTA offers the perks of a large corporation with the personalized touch of a smaller company. We are a workplace that encourages sharing ideas in a supportive environment, growing professionally, maintaining a healthy work/life balance, and interacting with all levels of the organization. We would love for you to become a part of our family to help make our vision of Quenching the Thirst of Our Neighbors a reality!

    Summary

    To develop, maintain, and grow On Premise and CDC account volume and gross profit within an assigned territory. This person will be responsible for account development and retention, new account acquisition, and face to face order taking within the confined geography. They will have the ability to alter distribution, frequency, and order taking procedures, to better meet the customer's needs. The position may cross multiple facility boundaries.

    Responsibilities

    Sales Execution:

    • Focus on value-added selling activities in specified accounts.
    • Execute Looks of Success in outlets, sell and implement campaigns, and sell promotional programming.
    • Manage appropriate store inventory levels.
    • Support contract renewal negotiations as requested.
    • Generate IRR analysis.
    • Develop customer relationships.
    • Review business results with customers.
    • Ensure assets meet minimum performance requirements and develop a plan of action for those assets generating zero or low volume.
    • Establish and achieve equipment placement goals.
    • Tracks daily, weekly, and monthly call activity and performance measurements against assigned goals and expectations.
    • Manage all assigned Customer Support Tickets through to closure.

    Business Development Function:

    • Acquire a specific number of accounts based on assigned territory opportunity.
    • Set up new accounts with channel LOS.
    • Qualify accounts to determine opportunity and investment levels.

    [AMOP function] In connection with an Order Replenishment sales call:

    • Ensure account meets Company merchandising standards.
    • Determine the stores' product needs.
    • Place and transmit appropriate order in conjunction with existing geographic sales routes.
    • Sell in incremental displays and equipment placements.
    • Sell in promotional programs.
    • Ensure customer compliance.

    Customer Function:

    • Communicate account and market knowledge to Sales Center, to include information on new customers.
    • Assure account and customer standards are met, including assuring proper POS is executed and proper maintenance of company assets.
    • Check for proper company standards in product rotation.
    • Resolve customer inquiries, including researching and closing Customer Service Tickets.
    • Transport, replace, and maintain Point of Sale advertising as appropriate for account.
    • Periodic lifting of 50 pounds, bending, reaching, kneeling.

    Qualifications

    • High School - GED or Diploma required.
    • 1 years general sales experience required. Bachelor's Degree preferred.
    • 2 years sales and customer service specific experience preferred.

    Additional Information

    ABARTA Coca-Cola Beverages, LLC applicants must submit to a background verification process prior to commencing employment with the company. Employment with ABARTA Coca-Cola Beverages, LLC is contingent on a pre-employment background check which may include drug screening, driving records (including minor moving violations) and will be evaluated according to ABARTA Coca-Cola Beverages, LLC guidelines to determine eligibility for this position. ABARTA Coca-Cola Beverages, LLC is an Equal Opportunity Employer Minorites/Women/Veterans/Disable/Sexual Orientation/Gender Identity.

  • 1 Month Ago

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Assistant Store Manager
  • White House Black Market
  • Pottstown, PA FULL_TIME
  • Join our fashion-obsessed team, dedicated to a styling and social experience that makes women feel beautiful. POSITION OBJECTIVE: The Assistant Store Manager is responsible for supporting the Store Ma...
  • 10 Days Ago

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Industry Market Manager- Water Treatment
  • brenntag
  • Reading, PA FULL_TIME
  • Job Summary:In assigned product categories, optimize GP margin by driving category management and marketing for industry-specific Water Treatment products across North America. Support and develop reg...
  • 22 Days Ago

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Project Manager - Pricing & Market Access
  • SAI MedPartners
  • Reading, PA FULL_TIME
  • SAI MedPartners is a global consultancy serving the Biopharmaceutical and Medical Device industries. Our worldwide staff of over 300 professionals is strategically positioned around the globe, enablin...
  • 10 Days Ago

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Project Manager - Pricing & Market Access
  • SAI Med Partners LLC
  • Reading, PA FULL_TIME
  • SAI MedPartners is a global consultancy serving the Biopharmaceutical and Medical Device industries. Our worldwide staff of over 300 professionals is strategically positioned around the globe, enablin...
  • 11 Days Ago

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Market Development Manager Req # 184977
  • ABARTA Coca-Cola Beverages
  • Reading, PA FULL_TIME
  • ABARTA Coca-Cola Beverages is a family-owned company committed to being a visible, engaged partner to the customers and communities we serve. We value diversity and individuality and when you thrive, ...
  • 1 Month Ago

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0 Market Research Manager jobs found in Reading, PA area

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Guidance Product Owner
  • Career Blazers Nonprofit Search
  • Malvern, PA
  • Guidance Product Owner Summary This role is a wonderful opportunity to be a part of a mission-based team in an organizat...
  • 4/26/2024 12:00:00 AM

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Marketing Specialist
  • ACACIA Facility Services
  • Coatesville, PA
  • Company Description Welcome to Acacia Facility Services, a trusted self-performing partner for consolidating landscaping...
  • 4/25/2024 12:00:00 AM

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Marketing Specialist
  • Acacia Facility Services
  • Coatesville, PA
  • Company Description Welcome to Acacia Facility Services, a trusted self-performing partner for consolidating landscaping...
  • 4/25/2024 12:00:00 AM

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Administrative Coordinator
  • Top Stack
  • Haverford, PA
  • Job Description Job Description Key Responsibilities: Conduct comprehensive research on individuals, foundations, and co...
  • 4/25/2024 12:00:00 AM

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Part-Time Social Media Specialist
  • Top Stack
  • Malvern, PA
  • We're seeking a part-time Social Media Specialist with 1-3 years of experience in the staffing and recruiting industry o...
  • 4/25/2024 12:00:00 AM

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Entry Marketing and Proposal Specialist
  • CDM Smith
  • Reading, PA
  • 37632BR Requisition ID: 37632BR Business Unit: FSU Job Description: CDM Smith is expanding our marketing team in our Fed...
  • 4/24/2024 12:00:00 AM

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Campaign Planner
  • Clear Channel Outdoor Holdings, Inc.
  • Allentown, PA
  • Current employees and contingent workers click here to apply and search by the Job Posting Title. Clear Channel Outdoor ...
  • 4/23/2024 12:00:00 AM

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Sr. Marketing Analytics Manager
  • Flexential
  • Collegeville, PA
  • Job Description: As Flexential continues to build an agile and fast paced modern marketing organization, we're looking f...
  • 4/23/2024 12:00:00 AM

Reading (/ˈrɛdɪŋ/ RED-ing; Pennsylvania German: Reddin) is a city in and the county seat of Berks County, Pennsylvania, United States. With a population of 87,575, it is the fifth-largest city in Pennsylvania. Located in the southeastern part of the state, it is the principal city of the Greater Reading Area, and is furthermore included in the Philadelphia-Reading-Camden PA-NJ-DE-MD Combined Statistical Area. The city, which is approximately halfway between the state's most populous city, Philadelphia, and the state capital, Harrisburg (as well as about halfway between Allentown and Lancaster)...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Market Research Manager jobs
$120,900 to $155,951
Reading, Pennsylvania area prices
were up 1.5% from a year ago

Market Research Manager in Rockford, IL
They collect data and information using a variety of methods, such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls, and literature reviews.
December 31, 2019
Market Research Manager in Cheyenne, WY
In this role, you will be responsible for managing the radio and TV research requirements in support of business planning and development, reporting directly to the Director, Broadcast Research.
December 08, 2019
Market Research Manager in Waterloo, IA
In this case, the manager might be responsible for assembling a large cross section of the population who can watch the ad to determine whether it conveys a good message about the brand or to determine whether it entices them to purchase the product.
February 04, 2020