Marketing Communication Director jobs in Anchorage, AK

Marketing Communication Director directs, implements, monitors, and evaluates marketing communications strategy and programs, including advertising, branding, product promotion, and regulatory matters. Designs, develops, and distributes consistent themes, messaging and branding throughout all communication touch points. Being a Marketing Communication Director builds cross-functional relationships with organizational stakeholders to understand products, customers, and industry and develop a focused communication program. Oversees efficient processes for the regulatory review and approval of communication materials. Additionally, Marketing Communication Director explores and adopts new channels, methods, and platforms to optimize marketing communications. May oversee planning for trade shows and conferences to showcase products and amplify messaging. Develops budgets and internal and external resources for communication program delivery. Requires a bachelor's degree. Typically reports to top management. The Marketing Communication Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Marketing Communication Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)

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Director, E-commerce Marketing
  • Better Talent Advisors
  • Anchorage, AK FULL_TIME
  • This is a 100% remote position. Candidates must reside in the United States and be eligible to work in the US.

     

    ABOUT US

    We are a well established company operating in the industrial supply space. We sell all across the US, Canada, and Mexico through a combination of e-commerce sales and direct sales. In total, we are a licensed reseller for over 14 million SKUs! Current total revenue is in excess of $60MM in annual top line sales. To date we have largely been driving our organic and paid acquisition strategies through an agency partner but have reached a plateau with that path. At this time we are seeking a marketing leader to build out the E-commerce marketing function in house. This will be an individual contributor role to start with the expectation of building a team. You will have a budget for vendors and ad spend as well. We are seeking a Marketing professional who has deep subject matter expertise driving paid and organic programs in an ecommerce company with a catalogue of 1 million plus unique product SKUs. Candidates coming from electrical supply, industrial supply and related industries are highly preferred.

     

    ABOUT THE ROLE

    Reporting to the CEO, you will have a high degree of autonomy and an expectation to both drive strategy and an execution model. The top line goal is to double online sales within 12 months of starting. The ideal candidate is highly analytical and lives in the data. You are constantly proactively looking through the traffic data for opportunities to deploy new strategies and not afraid to double click, dig in, and identify root causes of variances in traffic and revenue as relates to particular strategies. For someone who is creative, thrives in a high autonomy environment, and has the deep subject matter expertise with regards to paid and organic search marketing, this is an ideal role.

     

    DUTIES & RESPONSIBILITIES

    - Drive the overall E-commerce marketing strategy to double online sales within 12 months

    - Evaluate current marketing infrastructure, architecture and strategies and drive continuous improvement

    - Implement, run, and work in various paid and organic marketing tools to monitor traffic data and act accordingly

    - Source and manage vendors, contractors, and partners with an emphasis on offshoring

    - Design, implement, and manage various projects and programs

    - Design and execute various paid and organic acquisition strategies including online and other media channels

    - Hire and grow an internal team as needed

     

    EXPERIENCE AND QUALIFICATIONS

    The ideal candidate brings a mix of strategy and execution to the table and is obsessed with data. We are seeking a highly analytical person who lives in the data, parsing and filtering down on large volumes of data to gain valuable insights and act upon them. You're a tinkerer and constantly trying new strategies to stay ahead of the curve. The emphasis for this role is not about messaging strategy, content, or design - it's about analyzing data and using that data to inform decisions and strategies. 

    • First and foremost you are a subject matter expert in paid and organic search marketing (particularly google adwords).
    • You are knowledgeable about GA4 standards and the impact of these standards vs universal analytics
    • You intimately understand the limitations and intricacies of Google adwords, keywords, tag manager, various bidding paradigms, etc.
    • You have had direct ownership of an annual marketing budget of at least $1 Million. Ideally $3M .
    • You have hands-on, direct and deep experience running various tools for paid and organic search and are comfortable working in them on a daily basis
    • Minimum 3 years in a B2B e-commerce environment with massive number of SKUs (minimum 1 million SKUs)
    • Experienced writing job ads, project plans, and recruiting offshore resources through platforms such as upwork
    • Experienced sourcing and managing offshore teams for projects and programs both long and short term
    • Strong plus if you have in-housed an ecommerce marketing function in a company that had previously relied on an agency to drive the function prior to your joiing
    • Strong plus if you have built an e-commerce function from the ground up

     

    WHAT'S IN IT FOR YOU?

    • Generous base salary and bonus structure (DOE)
    • Full benefits including health insurance, 401(k) with company match, etc
    • Bonuses based on key objectives such as decreased durations, delivery of internal projects, and other KPIs
    • 100% work from home
    • High relevance and impact in the company. Reporting to CEO and COO.
  • 23 Days Ago

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Communication specialist
  • Gana-A'Yoo, Limited
  • Anchorage, AK FULL_TIME
  • COMMUNICATIONS SPECIALIST GANA-A'YOO, LIMITED Type of Position : Full-Time, Regular Tier : I Location : Anchorage, AK Schedule : Monday - Friday, 40 hours per week FLSA Classification : Non-Exempt Rep...
  • Just Posted

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Communication Apprentice
  • KATMAI
  • Anchorage, AK FULL_TIME
  • Job Description: WORK SCHEDULE Full time, 30 to 40 hours per week. May be required to work overtime hours as needed to complete assignment or project. SUMMARY ONC is seeking a Communication Apprentice...
  • 1 Month Ago

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Marketing and Events Internship- Anchorage, Alaska
  • Alliance Sport Marketing
  • Anchorage, AK FULL_TIME
  • Alliance Highway Safety – Marketing and Events Internship Are you looking for an internship that is more than making copies and fetching coffee? Alliance Highway Safety is looking for FUN, ENERGETIC, ...
  • 6 Days Ago

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Communication Specialist (Temporary)
  • Yukon-Kuskokwim Health Corporation
  • Bethel, AK TEMPORARY
  • Communication Specialist (Temporary) Bethel, Alaska The vision: Through Native Self-Determination and Culturally Relevant Health Systems, we strive to be the healthiest people. At the Yukon-Kuskokwim ...
  • 20 Days Ago

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Summer Sales Intern 2023
  • Aruza Marketing LLC
  • Anchorage, AK INTERN
  • OverviewAruza Marketing is a hybrid marketing company with a unique approach to sales. Aruza runs a competitive summer sales internship program out of Charlotte, NC, Raleigh, NC, Greensboro, NC, Charl...
  • 11 Days Ago

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0 Marketing Communication Director jobs found in Anchorage, AK area

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Assistant Director of Finance
  • Remington
  • Anchorage, AK
  • Job Description Position Summary: The Assistant Director of Finance (ADOF) supports the hotel's Director of Finance (DOF...
  • 4/26/2024 12:00:00 AM

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Senior Sales Manager
  • Remington
  • Anchorage, AK
  • Job Description What you will be doing Conduct a successful, aggressive solicitation process involving outside sales cal...
  • 4/24/2024 12:00:00 AM

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Licensed Practical Nurse (LPN)
  • Prestige Care, Inc.
  • Anchorage, AK
  • What does the Licensed Practical Nurse do?: Ever wanted to work in an environment where you get to know your patients (w...
  • 4/23/2024 12:00:00 AM

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Licensed Practical Nurse (LPN)
  • Prestige Care, Inc.
  • Jber, AK
  • What does the Licensed Practical Nurse do?: Ever wanted to work in an environment where you get to know your patients (w...
  • 4/23/2024 12:00:00 AM

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HSE Management Systems Coordinator
  • Nes Fircroft
  • Anchorage, AK
  • Seeking an individual to serve as a Project HSE Management System (HSE MS) Coordinator. The individual will be responsib...
  • 4/23/2024 12:00:00 AM

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Sales Associate III
  • Tapestry, Inc.
  • Anchorage, AK
  • Coach is a global fashion house founded in New York in 1941. Inspired by the vision of Creative Director Stuart Vevers a...
  • 4/22/2024 12:00:00 AM

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Director of Sales
  • Hilton Anchorage Downtown
  • Anchorage, AK
  • The Hilton Anchorage is looking for an accomplished Director of Sales to add to our our team! Going under renovation in ...
  • 4/22/2024 12:00:00 AM

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Licensed Practical Nurse (LPN)
  • Prestige Care, Inc.
  • Anchorage, AK
  • What does the Licensed Practical Nurse do?: Ever wanted to work in an environment where you get to know your patients (w...
  • 4/22/2024 12:00:00 AM

Anchorage (officially called the Municipality of Anchorage; Dena'ina: Dgheyaytnu) is a unified home rule municipality in the U.S. state of Alaska. With an estimated 298,192 residents in 2016, it is Alaska's most populous city and contains more than 40 percent of the state's total population; among the 50 states, only New York has a higher percentage of residents who live in its most populous city. All together, the Anchorage metropolitan area, which combines Anchorage with the neighboring Matanuska-Susitna Borough, had a population of 401,635 in 2016, which accounts for more than half of the s...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Marketing Communication Director jobs
$205,097 to $293,568
Anchorage, Alaska area prices
were up 2.8% from a year ago

Marketing Communication Director in San Jose, CA
This position combines strategic and tactical expertise in developing and leading digital marketing and communications initiatives and campaigns with superb leadership qualities to mentor, coach, and build strong relationships organization- and enterprise-wide.
November 29, 2019
Marketing Communication Director in Phoenix, AZ
The Managing Director of Communications will oversee and implement the execution of that strategy.
February 03, 2020
Marketing Communication Director in Grand Forks, ND
The marketing communications manager controls all communications either directly or through reporting relationships.
January 11, 2020