Marketing Communication Director directs, implements, monitors, and evaluates marketing communications strategy and programs, including advertising, branding, product promotion, and regulatory matters. Designs, develops, and distributes consistent themes, messaging and branding throughout all communication touch points. Being a Marketing Communication Director builds cross-functional relationships with organizational stakeholders to understand products, customers, and industry and develop a focused communication program. Oversees efficient processes for the regulatory review and approval of communication materials. Additionally, Marketing Communication Director explores and adopts new channels, methods, and platforms to optimize marketing communications. May oversee planning for trade shows and conferences to showcase products and amplify messaging. Develops budgets and internal and external resources for communication program delivery. Requires a bachelor's degree. Typically reports to top management. The Marketing Communication Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Marketing Communication Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Bedrock Care Group is looking for Director of Marketing to join our team of dedicated co-workers. We offer competitive wages and excellent benefits!
About our company: The Bedrock Care Group is a family of healthcare and nursing facilities that puts patient outcomes first. Our facilities place strong emphasis on empathetic, warm care. Each team encompasses the signature Bedrock Quality Standard, ensuring that your loved one’s needs are met and exceeded at every touchpoint.
Benefits:
· Health, Dental & Vision Insurance
· Generous PTO, Vacation and Sick days
· Opportunity to grow
· Supportive work environment
· Competitive compensation
Responsibilities:
· This individual is responsible for fulfilling leasing and move in goals
· They are also expected to maintain a positive image of the community with referral sources, residents, and staff personnel
· Schedule, organize, and conduct tours
· Respond and follow-up with to all walk-ins, phone-ins, mail-ins timely and appropriately
· Help create, plan and implement events to bring in prospective residents, current leads and professionals such as, but not limited to: seminars, speakers, themed events, and family nights
· Develop and maintain a good working relationship with residents, families, and professional providers of care
· Secure the required number of budgeted move ins and achieve net gains each month
· Help create and implement a strong community outreach program that generate the necessary number of referrals to reach sales goals
· Keep Executive Director, Chief Marketing Officer and Director of Sales and Marketing informed of all sales activity daily
· Communicate any special needs of the incoming resident to the appropriate personnel
· Keep informed of all trends, developments, concepts and techniques in his/her field that affect product
· Maintain and work an active, meaningful waitlist
· Interact professionally and effectively with all levels of the organization, residents, family members, etc.
Requirements:
· Knowledge of area hospitals and other local healthcare organizations preferred but willing to train
· Experience with physician and hospital staff relationship development
· Sales, marketing experience with regard to generating referral sources
· Has established relationships with local social workers and discharge planners
· Excellent presentation and relationship building skills
Want to learn more about the job and our company? Looking to get a foot in the door? We want to help!
Apply now! You can send your resume to csmith@southernlifealf.com
Clear All
0 Marketing Communication Director jobs found in Fort Myers, FL area