Marketing Communication Director directs, implements, monitors, and evaluates marketing communications strategy and programs, including advertising, branding, product promotion, and regulatory matters. Designs, develops, and distributes consistent themes, messaging and branding throughout all communication touch points. Being a Marketing Communication Director builds cross-functional relationships with organizational stakeholders to understand products, customers, and industry and develop a focused communication program. Oversees efficient processes for the regulatory review and approval of communication materials. Additionally, Marketing Communication Director explores and adopts new channels, methods, and platforms to optimize marketing communications. May oversee planning for trade shows and conferences to showcase products and amplify messaging. Develops budgets and internal and external resources for communication program delivery. Requires a bachelor's degree. Typically reports to top management. The Marketing Communication Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Marketing Communication Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Description
of Position :
This position serves on the campus Marketing team with a dotted line to the Foundation team which executes fundraising and external communications functions on behalf of Ivy Tech Community College, Sellersburg Campus.
The Communications and Development Specialist will support a variety of activities within the Foundation department, primarily related to community fundraising and campus storytelling.
This position will support campus marketing through storytelling will include video, graphic, and general content development for student recruitment and enrollment.
Major Responsibilities :
Minimum Qualifications :
Associate degree in related field or 2 years of relevant experience
Preferred qualifications :
Other Requirements :
Ivy Tech Community College is an accredited, equal opportunity / affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, national origin, marital status, religion, sex, gender, sexual orientation, gender identity, disability, age or veteran status.
As required by Title IX of the Education Amendments of 1972, Ivy Tech Community College does not discriminate on the basis of sex, including sexual harassment in its educational programs and activities, including employment and admissions.
Questions specific to Title IX may be referred to the College’s Title IX Coordinator or to the US Department of Education Office of Civil Rights.
Last updated : 2024-02-23
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