Marketing Communication Director directs, implements, monitors, and evaluates marketing communications strategy and programs, including advertising, branding, product promotion, and regulatory matters. Designs, develops, and distributes consistent themes, messaging and branding throughout all communication touch points. Being a Marketing Communication Director builds cross-functional relationships with organizational stakeholders to understand products, customers, and industry and develop a focused communication program. Oversees efficient processes for the regulatory review and approval of communication materials. Additionally, Marketing Communication Director explores and adopts new channels, methods, and platforms to optimize marketing communications. May oversee planning for trade shows and conferences to showcase products and amplify messaging. Develops budgets and internal and external resources for communication program delivery. Requires a bachelor's degree. Typically reports to top management. The Marketing Communication Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Marketing Communication Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Marketing Communication Director
Special Instructions to Applicants: All interested applicants should send a resume, professional
references, and at least two (2) writing samples and samples of creative social media content to
HR@nationalcowboymuseum.org. We suggest the documents be in a PDF format to avoid formatting
issues. Incomplete applications will not be considered.
The National Cowboy & Western Heritage Museum invites applications for the Marketing
Communication Director. Under the direction of the Chief Marketing Officer and in collaboration with
the staff, the Marketing Communication Director serves as the primary media contact for the Museum,
managing the media inquiries, coordination interview requests and managing media at events. This
position leads the planning, development and execution of the Museum’s communication strategies.
The Marketing Communication Director is a forward-thinking, highly innovative partner with a
comprehensive understanding of local and national marketing. This position directs, implements,
monitors and evaluates marketing communication strategy and programs, including advertising,
branding and product promotion that drives customer engagement, loyalty, and revenue growth.
Designs, develops and distributes consistent themes, messaging and branding throughout all
communication touch points. Develops cross-functional relationships with stakeholders to understand
products, customers, and industry to develop a focused communication program to increase brand
awareness and increase sales.
Oversees content production across diverse media assets and platforms, including the World Wide Web,
social media, and other digital assets. Continually evaluates the effectiveness of communication
strategies through analytics and market research. This position coordinates the production of publicity
and marketing material, ensuring quality, clarity, impact and consistency with the Museum branding.
Works collaboratively with staff and other stakeholders, to oversee the planning and execution of public
programs, such as lectures, events, and exhibitions. Additionally, the Marketing Communication Director
explores and adopts new channels, methods and platforms to optimize marketing communication.
This is full time position is on-site, exempt and benefits eligible.
Salary $87,000 to $110,000
Minimum Requirements
Skills required:
Essential Functions:
relationships with key arts and business organizations to expand customer base and promote
the Museum as a cultural destination.
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