Marketing Communication Manager jobs in Lansing, MI

Marketing Communication Manager manages the implementation of the marketing communications strategy and programs, including advertising, branding, product promotion, and regulatory matters. Designs, develops, and distributes consistent themes, messaging, and branding throughout all communication touch points. Being a Marketing Communication Manager understands products, customers, and industry and develops focused communications in collaboration with organizational stakeholders across functions. Oversees efficient processes for the regulatory review and approval of communication materials. Additionally, Marketing Communication Manager explores and adopts new channels, methods, and platforms to optimize marketing communications. May oversee the planning and execution of trade shows and conferences to showcase products and amplify messaging. Develops the internal and external resources required for communication program delivery. Requires a bachelor's degree. Typically reports to a director. The Marketing Communication Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Marketing Communication Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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Account Manager
  • Güd Marketing, Inc.
  • Lansing, MI FULL_TIME
  • Position Title: Account Manager
    Compensation: $60,000 - $70,000
    FSLA/Position Type: Full-Time Exempt (Salary) Mid-Level
    Reports To: Client Services Director
    Position Description:
    This is a hybrid position located in Lansing, MI.
    The account manager will work closely with team members across different service areas of the agency — including strategy, media, content, social, public relations and creative — to develop marketing programs that accomplish client goals. This involves acting as the overall team lead and day-to-day contact for multiple clients as assigned, including their campaigns, programs and projects.
    Essential Responsibilities & Duties:
    • Ensure that client relationships are nurtured and cultivated, and that client needs are met
    • Identify and manage agency resources to meet client needs, marketing goals and objectives
    • Provide ideas and solutions that enhance the client’s business, the client relationship or the work
    • Develop creative briefs with guidance from strategy and senior leadership
    • Develop, manage and track client work from launch through execution and deployment
    • Provide leadership and guidance to various team members across agency departments
    • Drive the development of marketing and communications plans
    • Prepare agendas, conference reports, correspondence and other materials related to account service, including preparing for client meetings and presentations
    • Represent the agency at industry and community functions
    Essential Skills Necessary:
    • Excellent organizational, communication and interpersonal skills with an aptitude for attention to detail
    • Strong analytical skills and data-driven thinking
    • Decisive and effective problem-solver
    • Public speaking and presentation experience
    • Ability to work successfully with diverse teammates and people with different work styles
    • Ability to prioritize tasks in an environment where guidelines and deadlines often change
    • Ability to work under pressure and meet deadlines
    Education & Professional Experience:
    • Proven work experience as an account manager or similar role (seven-plus years of relevant experience preferred)
    • Demonstrable experience leading teams in building effective marketing campaigns
    • Motivated to further develop strategic thinking skills
    • Interest or relevant experience with multicultural marketing
    • Up to date with the latest trends and best practices in marketing
    • Experience with budget planning and KPIs, monthly client billing
    Benefits:
    • Hybrid work schedule
    • Up to 144 hours of PTO during the first year
    • 9 paid holidays
    • Professional development fund ($1,000/year)
    • 401(k) matching
    • Medical and vision insurance (100% coverage for employees, with options for dependent coverage)
    • Company-funded employee dental insurance
    • Generous profit sharing
    • Flexible spending accounts (FSA)
    About Güd Marketing
    Güd Marketing is a comprehensive and integrated marketing firm. Established in 1978, we are one of the oldest and largest marketing agencies in Mid-Michigan, serving the Midwest and beyond. The team at Güd Marketing is curious, driven and caring. We celebrate differences, do the right thing and embrace a can-do attitude.
    Through research and diversity of thought, we create insightful strategies designed to enhance the communications goals of the organizations we serve. We distill this information into compelling messages that educate, inspire and move people to create strong, safe, healthy and welcoming communities. To learn more, visit www.GudMarketing.com.
    Güd Marketing embraces diversity in all its forms and prides itself on creating a fully inclusive and welcoming environment for our team. We strongly encourage minorities, women, LGBTQ persons and those with disabilities to apply.
    Güd Marketing provides Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender identity, national origin, age, disability, sexual orientation or veteran status. In addition to federal law requirements. Güd Marketing complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfers, leaves of absence, compensation and/or training.
  • 1 Month Ago

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Assistant Project Manager
  • C&R Marketing / C&R News
  • East Lansing, MI PART_TIME
  • 20 to 30 hours per week at $16 an hour. Pick any hours Monday-Friday 7am to 4pm This is a management training position; within three weeks, the assistant will become a project manager, and you'll earn...
  • 1 Day Ago

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Public Relations Manager
  • Güd Marketing, Inc.
  • Lansing, MI FULL_TIME
  • Position Title: Public Relations Manager Compensation: $55,000-$70,000 FSLA/Position Type: Salary Exempt (Full time) Created/Revised: Oct. 12, 2023 Application Deadline: Nov. 3, 2023 Position may be f...
  • 10 Days Ago

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Brand Manager - Entry Level
  • White Water Marketing
  • Lansing, MI FULL_TIME
  • Company DescriptionWhite Water Marketing is currently on the lookout for top performing competitors who obtain a passion for results, a positive attitude, and competitiveness and camaraderie in the wo...
  • 1 Month Ago

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Departmental Analyst 9-P11
  • State Administrative Manager 15
  • Lansing, MI FULL_TIME
  • Salary $23.90 - $37.46 Hourly Location Lansing, MI Job Type Permanent Full Time Job Number CFMO-24-110 Department Military and Veterans Affairs Opening Date 04/15/2024 Closing Date 4/29/2024 11:59 PM ...
  • Just Posted

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Digital Marketing Specialist
  • Güd Marketing, Inc.
  • Lansing, MI FULL_TIME
  • Position Title: DIGITAL MEDIA SPECIALIST Compensation: $40,000-$45,000 FSLA/Position Type: Exempt (Full time) Reports To: Media Manager Position may be filled prior to Application Deadline, based on q...
  • 2 Days Ago

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0 Marketing Communication Manager jobs found in Lansing, MI area

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Marketing Associate
  • Saddleback BBQ
  • Lansing, MI
  • Job Description Job Description Company Description: Saddleback BBQ is Lansing, Michigans premier craft BBQ destination,...
  • 4/26/2024 12:00:00 AM

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Senior Category Manager
  • Tech Providers, Inc
  • Jackson, MI
  • Senior Category Manager Contract Duration: 24-month contract with opportunity for permanent conversion. Location: Jackso...
  • 4/25/2024 12:00:00 AM

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Digital Marketing Analyst II, AdTech Programmatic - Irving/Dallas, Texas
  • Acxiom
  • Lansing, MI
  • Acxiom is looking for an ambitious and motivated Digital Marketing Analyst II - AdTech Programmatic in Dallas, Texas to ...
  • 4/24/2024 12:00:00 AM

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Digital Media Specialist
  • Michigan State University
  • East Lansing, MI
  • Back to search results Apply now Job no: 939551Work type: Support StaffPay Grade:05Major Administrative Unit / College:C...
  • 4/23/2024 12:00:00 AM

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Silverado HD Assistant Marketing Manager
  • General Motors
  • Lansing, MI
  • This role is categorized as hybrid . This means the successful candidate is expected to report to Warren - Cadillac Towe...
  • 4/23/2024 12:00:00 AM

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Manager of Client Marketing
  • Franklin Energy
  • Lansing, MI
  • COMPANY Summary As a combined organization, Franklin Energy and AM Conservation Group is undertaking what is perhaps the...
  • 4/22/2024 12:00:00 AM

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DIGITAL MARKETING CONSULTANT - WILX
  • Gray Television
  • Lansing, MI
  • About Gray Television: Gray Television is a leading media company that owns and operates high-quality stations in 113 te...
  • 4/22/2024 12:00:00 AM

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Tauber Marketing Specialist
  • University Of Michigan
  • Lansing, MI
  • A cover letter and resume are important submissions for the hiring team to get a sense of your experience. In the cover ...
  • 4/22/2024 12:00:00 AM

Lansing /ˈlænsɪŋ/ is the capital of the U.S. state of Michigan. It is mostly in Ingham County, although portions of the city extend west into Eaton County and north into Clinton County. The 2010 Census placed the city's population at 114,297, making it the fifth largest city in Michigan. The population of its Metropolitan Statistical Area (MSA) was 464,036, while the even larger Combined Statistical Area (CSA) population, which includes Shiawassee County, was 534,684. It was named the new state capital of Michigan in 1847, ten years after Michigan became a state. The Lansing metropolitan area,...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Marketing Communication Manager jobs
$109,268 to $153,460
Lansing, Michigan area prices
were up 1.3% from a year ago

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Marketing communications specialists assist sales and marketing management by helping to craft marketing materials and facilitating both internal and external communications.
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Marketing communication managers also hire, train and organize their staffs.
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Advertising managers create interest among potential buyers of a product or service.
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Establish communications for a variety of stakeholder groups, including press, staff and internal clients.This position reports directly to our Director - Corporate Communications.
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