Marketing Communications Specialist coordinates and implements marketing communications projects. Supports the planning and execution of trade shows, special events, and conferences to showcase products and amplify messaging. Being a Marketing Communications Specialist creates consistent themes, messaging, and branding in all communication touch points, including advertising and social media. Sources and develops content and visual collateral for campaigns. Additionally, Marketing Communications Specialist tracks projects and prepares status reports for stakeholders. Liaises with the media, vendors, and internal sales and product teams. Requires a bachelor's degree. Typically reports to a supervisor or manager. The Marketing Communications Specialist occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Marketing Communications Specialist typically requires 2 -4 years of related experience. (Copyright 2024 Salary.com)
The Director of Marketing develops strategy and implements tactics to encourage applications to the College. Builds awareness of College credit and non-credit programs through traditional and digital marketing channels. This position also sets objectives and measures, creates communication materials, and advises and ensures College branding, marketing, and communications are aligned to the strategic plan.
The work schedule for this position is flexible and may include working evenings and weekends.
Duties and Responsibilities:
Job Requirements:
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Preferred:
The ideal candidate will have the following knowledge, skills and abilities:
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