Marketing Director directs marketing objectives, strategies, programs, and policies for all products and services for the organization. Translates the overall marketing vision into integrated business plans, tactics, projects, and deliverables. Being a Marketing Director oversees critical marketing functions, including market research, communications, and product planning. Utilizes technology and data to Identify changes in the competitive environment and enable responsive marketing activities. Additionally, Marketing Director develops budgets, resources, and teams to execute short-term and long-term marketing plans. Requires a bachelor's degree. Typically reports to senior management. The Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
General Purpose:
Manage the facility’s inquiry and admission process and provide customers with facility-related information via facility tours, personal visits/assessments, conversations, and follow-up. Coordinate and implement effective facility sales and marketing programs.
Essential Job Functions
This facility expects their employees to promote an atmosphere of teamwork with other employees and hospitality and comfort for its residents. Therefore, the following list of duties is not all-inclusive:
The Director of Marketing/Admissions is ultimately responsible for the facility’s census. While this individual cannot market nor fill the building themselves, they must be able to provide leadership to the marketing team that will lead to building and maintaining a high census.
Minimum Qualifications
Physical and Sensory Requirements
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0 Marketing Director jobs found in Florence, AL area