Marketing Manager jobs in Madison, WI

Overview: We are seeking a highly skilled and motivated Marketing Manager to join our team. As the Marketing Manager, you will be responsible for developing and implementing marketing strategies to promote our products and services. This is a key role that requires a combination of creativity, analytical thinking, and strong communication skills. Duties: - Develop and execute marketing campaigns to drive brand awareness and generate leads - Create compelling content for various marketing channels, including website, social media, and email - Conduct market research to identify trends and opportunities - Analyze marketing data and metrics to measure campaign effectiveness and make data-driven decisions - Collaborate with cross-functional teams to ensure consistent messaging across all marketing channels - Manage advertising campaigns, including print advertising and digital advertising - Monitor and optimize website performance using analytics tools - Collaborate with sales team to develop sales collateral and support their efforts - Develop and manage marketing budgets Skills: - Strong copywriting skills with the ability to create engaging content - Proficiency in Google Analytics and other analytics tools to track campaign performance - Knowledge of digital marketing strategies, including SEO, SEM, social media marketing, and content marketing - Experience in advertising sales or managing advertising campaigns - Strong analytical skills with the ability to interpret data and make data-driven decisions - Excellent communication skills, both written and verbal - Ability to work independently as well as collaborate with cross-functional teams - Strong organizational skills with the ability to manage multiple projects simultaneously If you are a creative thinker with a passion for marketing and a desire to drive business growth, we would love to hear from you. Join our team as a Marketing Manager and help us take our marketing efforts to the next level.

Job Type: Full-time

Pay: $40,000.00 - $55,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off

Schedule:

• Day shift
• Monday to Friday

Ability to Relocate:

• Baraboo, WI 53913: Relocate before starting work (Required)

Work Location: In person