Marketing Specialist jobs in Altoona, PA

Marketing Specialist is responsible for designing, creating, and delivering marketing programs to support the growth and expansion of company products and services. Creates, conveys brand messages and improves brand awareness. Being a Marketing Specialist develops sales presentations and provides reports based on information collected such as marketing trends, competition, new products, and pricing. May coordinate involvement in conferences, exhibitions and marketing seminars. Additionally, Marketing Specialist typically requires a bachelor's degree or its equivalent. Typically reports to a supervisor or manager. The Marketing Specialist gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Marketing Specialist typically requires 2 to 4 years of related experience. (Copyright 2024 Salary.com)

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Marketing and Media Specialist
  • Glenn O. Hawbaker, Inc.
  • State College, PA FULL_TIME
  • Job Summary:  
    The Marketing and Media Specialist designs and creates marketing and communications material to enhance the company's image and promote its brand with an emphasis on employee recruiting and retention.  This full-time non-exempt position will work with direct and indirect supervision.  

    Essential Functions:  
    *Apply and implement corporate social media strategy, enhancing company image and brand in various communities with a focus on employee recruitment and retention.  
    *Visit worksites to obtain marketing materials, including, but not limited to, photos, video, or insight for use in retention and other initiatives.
    *Design, prepare, and broadcast communications across a variety of platforms, including print, electronic, digital, social media, videos, etc.  
    *Coordinate communications needs among various internal departments, such as HR, sales/estimating, safety, etc., to produce a variety of materials, including, but not limited to, brochures, booklets, postcards, mailers, billboards, banners, presentations, etc., 
    *Provide input and materials for company events, such as Redbook, Golf Outing, picnic, career fairs, etc. Attend same as required.
    *Provide input on content of and materials for company internet site.  
    *Communicate in a professional, but unique voice for the organization, directly aligning with the culture and goals.
    *Ensure content and format of company websites are updated, effective, and contemporary, including, but not limited to, company internet site, social media sites, etc.  Monitor for any positive or negative feedback and follow up as needed.   
    *Participate in planning and provide materials for quarterly newsletter.  
    *Communicate social media data (e.g., followers, posts, forwards, shares, likes, impressions, feedback, complaints, etc.) to company leadership as appropriate. Promote social media internally by educating staff on social media technologies and campaigns. 
    * Ensure company brand standards are met, along with industry editorial and style guidelines.
    *Travel as required.
    * Exercise proper care and maintenance of company equipment.
    * Perform additional assignments per supervisor's direction.
    * Occasionally work more than 40 hours per week, including evenings and weekends.

    Knowledge:
    *Knowledge of AP style and SEO preferred
    *Advanced knowledge social media venues, marketing strategies and activities.
    *Advanced understanding of web technology and how it supports marketing.
    *Strong marketing foundational knowledge. 

    Ability to:
    *Portray an effective social media presence.
    *Work independently and be organized.
    *Produce a work product that requires little modification.
    *Navigate numbers and formulas quickly when required.
    * Distinguish confidential and/or personal information and prevent unauthorized disclosures.
     
    Qualifications
    *Impeccable attention to detail.
    *Exceptional business writing skills and can visualize as well as convey a message into relevant and interesting content.
    *Skills in using and navigating social media networks' native web apps, 3rd party social media tools, and "the internet" to run it all with a willingness to expand skillset.
    *Demonstrated capabilities with desktop publishing, including, but not limited to, editing digital images, designing page layouts, and using electronic publishing software.

    Education:
    *Bachelor's degree in Marketing, Communications, Journalism, or related business communications field.

    Experience:
    *Two (2) or more years of social media and/or marketing experience 
    *Samples/portfolio of prior work.
    *Experience in construction industry preferred.
    Required and Preferred Training
    *Cyber Training

    Physical Requirements:
    * Constant (67-100%)  Talk and hear in conversations with customers.
    * Constant (67 - 100%)   Talk on telephone and hear telephone conversations.  
    * Constant (67-100%) Able to see and read PC screens, read normal type size print.
    *Constant (67-100%) Normal vision and hearing range.
    * Constant (67-100%) Use fingers/hands to type and file.
    * Constant (67-100%) Sit for sustained periods of time.
    * Constant (67-100%) Use/operate basic office equipment such as phones, computer, file cabinets, copier, etc.
    *Frequent (34-66%) Bending, stooping, stretching, and prolonged standing.
    * Occasional (0-33%) Lift and/or transport items weighing less than 25 pounds from one location to another throughout shift.
    *Occasional (0-33%) Wear required personal protective equipment.
    * Occasional (0% - 33%)   Work in field or plant environment with exposure to adverse or extreme weather conditions, exhaust fumes, noise, dust, extreme temperatures.
    * Occasional (0-33%) Walk and work on uneven terrain.
    * Occasional (0-33%) Sit in vehicle for sustained periods of time.
    * Occasional (0-33%) Travel and/or drive personal vehicle to trainings, meetings, events, etc.



    This is a safety sensitive position.
  • 1 Day Ago

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Digital Marketing Specialist
  • MAG Industries LTD
  • Tyrone, PA FULL_TIME
  • Are you a dynamic Digital Marketing Specialist with a passion for creating compelling campaigns across various digital platforms? Do you have a blend of graphic design skills, SEM/SEO expertise, and e...
  • 28 Days Ago

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Office Specialist
  • TruGreen - Lawn Specialist - Mill Hall, PA
  • Cedar, PA FULL_TIME
  • Immediate Openings in Mill Hall, PA At TruGreen, we are committed to our customers, our teams, our values, and the science of lawn care. Start at $16per hour Average income is $850 - $1,200 per week* ...
  • 23 Days Ago

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Office Specialist
  • TruGreen - Lawn Specialist - Mill Hall, PA
  • Lamar, PA FULL_TIME
  • Immediate Openings in Mill Hall, PA At TruGreen, we are committed to our customers, our teams, our values, and the science of lawn care. Start at $16 per hour Average income is $850 - $1,200 per week*...
  • 25 Days Ago

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Lawn Specialist
  • TruGreen - Lawn Specialist - Mill Hall, PA
  • Clarence, PA FULL_TIME
  • TruGreen is Hiring Residential Lawn Specialists Immediate Openings in Mill Hall, PA At TruGreen, we are committed to our customers, our teams, our values, and the science of lawn care. A career with T...
  • 25 Days Ago

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Lawn Specialist
  • TruGreen - Lawn Specialist - Mill Hall, PA
  • Lamar, PA FULL_TIME
  • TruGreen is Hiring Residential Lawn Specialists Immediate Openings in Mill Hall, PA At TruGreen, we are committed to our customers, our teams, our values, and the science of lawn care. A career with T...
  • 25 Days Ago

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0 Marketing Specialist jobs found in Altoona, PA area

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Remote Licensed Psychiatric Nurse Practitioner
  • Hiring Now!
  • Johnstown, PA
  • Remote Licensed Psychiatric Nurse Practitioner Wage: Between $155-$203 an hour Are you a licensed Psychiatric Nurse look...
  • 4/19/2024 12:00:00 AM

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Marketing Content Specialist I
  • CANNON Instrument Company
  • State College, PA
  • The Marketing Content Specialist is responsible for the creating, facilitating, and maintaining the marketing content of...
  • 4/18/2024 12:00:00 AM

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Student Worker - Marketing Intern -- IUP Dining
  • Aramark Corp.
  • Indiana, PA
  • Job Description The Marketing Intern will assist the IUP Dining Marketing Department in its promotional efforts and prov...
  • 4/18/2024 12:00:00 AM

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Remote Licensed Psychiatric Nurse Practioner
  • Hiring Now!
  • Johnstown, PA
  • Remote Licensed Psychiatric Nurse Practitioner Wage: Between $155-$203 an hour Are you a licensed Psychiatric Nurse look...
  • 4/18/2024 12:00:00 AM

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Remote Licensed Psychiatric Nurse Practitioner
  • Headway
  • Johnstown, PA
  • Remote Licensed Psychiatric Nurse Practitioner Wage: Between $155-$203 an hour Are you a licensed Psychiatric Nurse look...
  • 4/18/2024 12:00:00 AM

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Marketing Content Specialist I
  • Cannon Instrument Company
  • State College, PA
  • The Marketing Content Specialist is responsible for the creating, facilitating, and maintaining the marketing content of...
  • 4/16/2024 12:00:00 AM

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Sales Representative - Remote
  • InsuraTec Services Group
  • Altoona, PA
  • Sales Representative - Remote Company: InsuraTec Services Group Location: Remote About Us: InsuraTec Services Group is a...
  • 4/16/2024 12:00:00 AM

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District Manager
  • Driveline
  • Johnstown, PA
  • Earn: $43000 - $45000 / year. Benefits: Health Insurance Dental Insurance Vision Insurance 401K program with Company mat...
  • 4/1/2024 12:00:00 AM

Altoona is a city in Blair County, Pennsylvania, United States. It is the principal city of the Altoona Metropolitan Statistical Area (MSA). The population was 46,320 at the time of the 2010 Census, making it the eleventh most populous city in Pennsylvania. The Altoona MSA includes all of Blair County and was recorded as having a population of 127,089 at the 2010 Census, around 100,000 of whom live within a 5-mile (8.0 km) radius of the Altoona city center according to U.S. Census ZIP Code population data. This includes the adjacent boroughs of Hollidaysburg and Duncansville, adjacent township...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Marketing Specialist jobs
$62,809 to $85,957
Altoona, Pennsylvania area prices
were up 1.5% from a year ago

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