Marketing Specialist is responsible for designing, creating, and delivering marketing programs to support the growth and expansion of company products and services. Creates, conveys brand messages and improves brand awareness. Being a Marketing Specialist develops sales presentations and provides reports based on information collected such as marketing trends, competition, new products, and pricing. May coordinate involvement in conferences, exhibitions and marketing seminars. Additionally, Marketing Specialist typically requires a bachelor's degree or its equivalent. Typically reports to a supervisor or manager. The Marketing Specialist gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Marketing Specialist typically requires 2 to 4 years of related experience. (Copyright 2024 Salary.com)
Job Overview: We are seeking a talented and motivated Marketing Specialist to join our team. As a Marketing Specialist, you will play a crucial role in developing and implementing marketing strategies to promote our products and services. This is an exciting opportunity to utilize your skills in marketing automation, digital marketing, advertising, research, copywriting, and more. Duties: - Develop and execute marketing campaigns across various channels, including digital platforms, social media, email marketing, and traditional advertising - Conduct market research to identify trends and opportunities for growth - Create engaging content for marketing materials, website, blog posts, and social media platforms - Utilize marketing automation tools to streamline processes and improve efficiency - Collaborate with cross-functional teams to ensure consistent brand messaging and alignment with company goals - Monitor and analyze campaign performance using Google Analytics and other relevant tools - Stay up-to-date with industry trends and best practices in marketing Skills: - Strong knowledge of marketing automation platforms such as HubSpot or Marketo - Proficiency in digital marketing strategies including SEO, SEM, social media advertising, and content marketing - Excellent copywriting skills with the ability to create compelling content for various channels - Experience with WordPress or other content management systems - Familiarity with product management principles and practices - Strong analytical skills with the ability to interpret data and make data-driven decisions - Proficient in email marketing tools such as Mailchimp or Constant Contact We offer competitive compensation packages including benefits such as health insurance, retirement plans, and paid time off. This is a full-time position based at our office location. If you are a creative thinker with a passion for marketing and a desire to make an impact, we would love to hear from you. Apply today to join our dynamic team of professionals!
Job Type: Full-time
Pay: $18.00 - $25.00 per hour
Expected hours: 8 per week
Schedule:
Work Location: In person
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