Media Buyer is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Buyer uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Buyer collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Buyer work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. To be a Media Buyer typically requires 4-7 years of related experience. (Copyright 2024 Salary.com)
IV Media Brands, Inc. (Nasdaq : IMBI) is a leading interactive media company capitalizing on the convergence of entertainment, ecommerce, and advertising.
The company owns a growing global portfolio of Entertainment, Consumer Brands and Media Commerce Services businesses that cross promote and exchange data with each other to optimize the engagement experiences it creates for advertisers and consumers.
OVERVIEW
The Assistant Buyer helps drive the Buyer's overall business and is accountable to help achieve sales and margin objectives.
The Assistant Buyer will partner with the Buyer to develop and execute a strategy for product assortment and manages vendor relationships for the category of business to maximize sales and exceed customer expectations.
Also, they perform general administrative tasks supporting vendor and product selection, pricing and promotion and product set-up.
KEY RESPONSIBILITIES
QUALIFICATIONS / KNOWLEDGE, SKILLS & ABILITIES
IV Media Brands is an equal opportunity employer. We are committed to complying with all applicable laws providing equal employment opportunities to individuals regardless of sex / gender, sexual orientation, age, disability, race, color, ethnicity, religion, creed, national origin, or other protected characteristics as defined by state, federal, or local law.
The individual in this role must be able to perform the essential job functions with or without a reasonable accommodation.
In the event that an applicant or employee wishes to seek a reasonable accommodation, please contact IV Medias Human Resources department for further direction.
This job description is intended to convey the general nature and scope of the position and not to be construed as an exhaustive list of all responsibilities, duties, and skills required.
All employees may be required to perform duties outside of their normal responsibilities as needed, and IV Media management reserves the right to amend the duties and responsibilities of this role at any time to meet business needs.
Job Type : Full-time
Benefits :Schedule :
Compensation details : 45000-50000 Yearly Salary
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Last updated : 2024-04-13