Media Buyer is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Buyer uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Buyer collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Buyer work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. To be a Media Buyer typically requires 4-7 years of related experience. (Copyright 2024 Salary.com)
CUMULUS MEDIA | Saginaw, MI is seeking a talented and dynamic Multi-Media Account Executive who thrives in a fast-paced working environment. Our sales reps can serve their clients in Melbourne and their contacts across the US with multi-media options that include traditional media and highly targeted digital products including:
Our local radio stations reach over 357,100 people weekly in Mid-Michigan. But our reach and opportunities extend well beyond just our local market with our network of owned and operated Cumulus radio stations across the US, to our resources at our company owned Westwood One Radio Network and all the new exciting digital products that we can offer our customers. We have marketing solutions for small businesses all the way up to a national chain that needs to reach unique customers and clients across the US.
We are looking for someone who has an interest being a modern multifaceted media sales representative, and that means selling multiple mediums and solutions.
We are focusing on people who are passionate, motivated, goal-oriented, and highly competitive individuals with a proven track record of over-achieving sales goals. We hire driven, resourceful, organized, customer-focused problem solvers who have great communication skills and the ability to cultivate client relationships. In return, we offer a unique career opportunity: one where you are given a challenging mission, world-class tools to help you succeed, and the chance to realize your full potential as a sales professional.
Who We Are:
CUMULUS | Saginaw, MI currently features 4 stations in the Saginaw-Bay City-Midland area and surrounding counties. Our stations include: WIOG-102.5 The Hit Music Channel, WKQZ-93.3 The Rock Station, WILZ-104.5 Classic Rock That Really Rocks, and WHNN-96.1 The Best Variety of Yesterday and Today. The cluster of 4 stations reaches thousands of listeners on a daily basis in Mid-Michigan.
Our successful candidate will identify and develop new business opportunities; grow existing client relationships; offer solutions that help clients achieve their business goals; closes business and meets or exceed set sales targets.
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What we offer:
For immediate consideration, please visit
https://cumulusmedia.jobs.net/For more information about CUMULUS MEDIA, visit our website at:
https://www.cumulusmedia.com/CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).
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