Media Buyer jobs in Santa Rosa, CA

Media Buyer is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Buyer uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Buyer collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Buyer work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. To be a Media Buyer typically requires 4-7 years of related experience. (Copyright 2024 Salary.com)

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Marketing Coordinator
  • O'Reilly Media
  • Sebastopol, CA FULL_TIME
  • About the team  
    At O’Reilly, Enterprise Marketing is an integral part of the company’s success. This team utilizes a powerful combination of marketing strategies to help meet company goals, increase brand awareness, generate qualified leads for the B2B sales team, and demonstrate thought leadership in the market. Working hand-in-hand with other marketing functions and the global sales team, the enterprise marketing team helps fuel the company's growth through a multi-channel marketing strategy.  
      
    About the role  
    O’Reilly is looking for a Marketing Coordinator to join the marketing team. This role performs a variety of functions to support O’Reilly’s marketing programs, campaigns, tradeshow, and other initiatives. We need someone who is extremely organized, has excellent project management skills, has creative vision, and the ability to manage multiple projects simultaneously. The ideal candidate is a strong communicator with excellent verbal and writing skills.  The  Marketing Coordinator supports a variety of marketing functions: marketing plan execution, tradeshow coordination, email, and direct mail campaign management, preparing reports and tracking expenses, event logistics, and other miscellaneous marketing duties as needed. This person must be proactive and self-directed, yet able to work as part of a close-knit team. This position works with a variety of departments at O’Reilly including sales, design, and marketing operations.   
    Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.  Critical features of this job are described under the headings below. They may be subject to change at any time due to fluctuating business realities, reasonable accommodations, or other reasons.  
    Please note this role requires you to visit the Sebastopol, CA office a few times a week as needed  
    Salary range: $50,000 - $63,000 
      
    Essential Functions  
    • Coordinate media buy deliverables as needed including landing pages, email blasts, banner ads, PPL assets, webcast descriptions, and newsletter inclusions. 
    • Research new sources and outlets for lead generation and make recommendations to marketing and sales leadership.
    • Working with Marketing Manager, create and plan tradeshow strategy for a variety of customer segments in support of company goals.
    • Coordinate tradeshow logistics for assigned events including contracts, booth selection, lead capture, booth activities, swag, staffing, booth graphics, and marketing collateral 
    • Work with marketing operations to upload and track inbound leads from marketing initiatives for nurturing and/or distribution to the sales team.
    • Help coordinate online events such as webcasts and virtual conferences with asset creation and marketing support
    • Develop sales collateral and swag, and disseminate as needed. Ensure that collateral has consistent branding and messaging and is updated as needed.
    • Work with Marketing Manager to facilitate customer success team requests including collateral, swag, and attendance at onsite client events. 
    • Work with other members of the marketing team to create and maintain a company-wide marketing calendar.
    • Measure ROI and track results of all marketing efforts (i.e. website statistics, lead volume, Salesforce pipeline, etc.) to improve effectiveness.
    • Partner with other members of the marketing team, sales team, and other O'Reilly departments on other integrated marketing ideas and tasks.
      
    Knowledge, Skills and Abilities  
    • Strong organizational skills and ability follow-through with projects
    • Strong communication skills, both verbal and written
    • Ability to take direction and work in a team environment, provide and accept feedback in a professional manner, and support team workers to achieve common goals
    • Must be able to work within tight deadlines and shift priorities when necessary
    • Ability to prioritize workload and manage multiple projects and overlapping deadlines
    • Attention to detail, including a strong command of grammar, spelling, and style
    • Strong computer skills, experience with business software (Word, Excel, Salesforce)
    • Aptitude for learning new tools and programs, such as Marketo, Google Analytics, GoogleDocs, WorkFront, Airtable, Showpad, and Salesforce
      
    Minimum Qualifications  
    • Bachelor's Degree and/or equivalent experience
    • At least two years experience in a marketing, sales, or administrative role
    • Must be able to travel up to 10% of the time, including weekends and holidays
      
    Physical Requirements  
    • Be able to work on a computer for at least 3 hours at a time
    • Ability to be on video conferencing frequently and for extended periods of time
    • Carry 20 pounds 20 yards
    • Speak, read and write English
    • Ability to travel a few times per year and attend occasional meetings, tradeshows and events, including during evenings, weekends, and holidays
    • Ability to travel to the Sebastopol, CA office a few times a week as needed
      
    About O’Reilly Media  
    O’Reilly’s mission is to change the world by sharing the knowledge of innovators. For over 40 years, we’ve inspired companies and individuals to do new things—and do things better—by providing them with the skills and understanding that’s necessary for success.  
    At the heart of our business is a unique network of experts and innovators who share their knowledge through us. O’Reilly Learning offers exclusive live training, interactive learning, a certification experience, books, videos, and more, making it easier for our customers to develop the expertise they need to get ahead. And our books have been heralded for decades as the definitive place to learn about the technologies that are shaping the future. Everything we do is to help professionals from a variety of fields learn best practices and discover emerging trends that will shape the future of the tech industry.  
    Our customers are hungry to build the innovations that propel the world forward. And we help you do just that.  
    Learn more:https://www.oreilly.com/about/  
      
    Diversity  
    At O’Reilly, we believe that true innovation depends on hearing from, and listening to, people with a variety of perspectives. We want our whole organization to recognize, include, and encourage people of all races, ethnicities, genders, ages, abilities, religions, sexual orientations, and professional roles.  
    Learn more:https://www.oreilly.com/diversity  
  • 10 Days Ago

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Library/Media Specialist - .50 FTE - 12 Month
  • Yuba Community College District
  • Clearlake, CA FULL_TIME
  • Location: Lake County Campus - Clear Lake, CA Job Description:Position Highlights: Under the direction of an assigned Dean or Director and in collaboration with the Librarian, perform a variety of tec...
  • 21 Days Ago

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0 Media Buyer jobs found in Santa Rosa, CA area

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Whole Body Order Writer (Body Care, Makeup, Vitamins, Nutrition - Buyer / Inventory Replenishment)
  • Whole Foods Market IP, L.P.
  • Santa Rosa, CA
  • Job Description Orders, replenishes, and merchandises Whole Body products and participates in regional and national sale...
  • 3/18/2024 12:00:00 AM

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Sales Director, Alpha - an EDU Startup (Remote) - $200,000/year USD
  • Careerbuilder
  • Fulton, CA
  • Crossover is the world's #1 source of full-time remote jobs. Our clients offer top-tier pay for top-tier talent. We're r...
  • 3/17/2024 12:00:00 AM

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Shipper-Receiver
  • West Elm
  • Sonoma, CA
  • About the Role: As the PR + Influencer Marketing Manager you play an integral role in creating brand affinity while buil...
  • 3/16/2024 12:00:00 AM

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Supervisory Public Affairs Specialist (Internal/External Communications Mgr) MSP (12-month roster)
  • Department Of The Treasury
  • Santa Rosa, CA
  • Duties WHAT IS THE Tax Exempt/Government EntitiesDIVISION? A description of the business units can be found at: https://...
  • 3/16/2024 12:00:00 AM

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Part Time Dealership iPhone Photographer
  • Pro Motion Pix LLC
  • Santa Rosa, CA
  • Lot Services Rep, Automotive iPhone Photographers needed in multiple markets. Rapidly growing company with opportunities...
  • 3/16/2024 12:00:00 AM

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(100% Remote Position) Work At Home Focus Group Panelist
  • FocusGroupPanel
  • Santa Rosa, CA
  • Seeking Motivated Individuals For Data Entry Type Work From Home Our company is seeking applicants who are motivated to ...
  • 3/15/2024 12:00:00 AM

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Property Management & Entry into Career in Real Estate
  • Morley Fredericks Real Estate
  • San Rafael, CA
  • Job Description Job Description Our Real Estate and Property Management Company is searching for a Property Management &...
  • 3/14/2024 12:00:00 AM

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Studio manager
  • Erin Cuff Jewelry
  • Santa Rosa, CA
  • Job Description Job Description Job Description Erin Cuff Jewelry / Cochineal Position: Jewelry Production + Studio Mana...
  • 3/14/2024 12:00:00 AM

According to the United States Census Bureau, the city has a total area of 41.50 sq mi (107.5 km2), of which 41.29 sq mi (106.9 km2) is land and 0.205 sq mi (0.5 km2) (0.49%) is water. The city is part of the North Bay region, which includes such cities as Petaluma, Rohnert Park, Windsor, and smaller cities as Sonoma, Healdsburg, Sebastopol. It lies along the US Route 101 corridor, approximately 55 miles (89 km) north of San Francisco, via the Golden Gate Bridge. Santa Rosa lies on the Santa Rosa Plain. The city's eastern extremities stretch into the Valley of the Moon, and the Sonoma Creek wa...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Media Buyer jobs
$90,190 to $124,750
Santa Rosa, California area prices
were up 2.5% from a year ago

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