Media Director jobs in Detroit, MI

Media Director is responsible for leading a team of Media Planners and Buyers. Oversees research, development, and implementation of media plan. Being a Media Director negotiates client projects and develops client relationships. Ensures client budget and target audience is met. Additionally, Media Director may require a bachelor's degree and at least 5 years of experience in the field or in a related area. Familiar with a variety of the field's concepts, practices, and procedures. Relies on extensive experience and judgment to plan and accomplish goals. Performs a variety of tasks. Leads and directs the work of others. A wide degree of creativity and latitude is expected. Typically reports to top management. (Copyright 2024 Salary.com)

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Associate Director, Commerce Media
  • Digitas
  • Birmingham, MI FULL_TIME
  • Company Description


    Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by Ad Age as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.


    Job Description


    What you’ll do:

    As Associate Director of Search Marketing, you’ll manage the strategy and oversee planning, optimization and reporting of Digitas client SEM campaigns. You will also help integrate SEM with other capabilities.

    Day-to-day, your role includes:

    • Serving as escalation point of contact for day-to-day clients
    • Shaping and articulating the department and agency’s view on customer segmentation, media strategy tactics and execution
    • Managing the strategic components of an integrated SEM campaign, with other digital and offline media.
    • Overseeing development of program strategies and analyses for clients (e.g., target audience recommendations, timing/scheduling strategy, etc.)
    • Accountable for testing schedule, learning agenda, performance forecasts
    • Drawing insights from program results, keeping clients and internal teams looped in on strategic implications
    • Identifying and addressing client issues, as well as new opportunities within existing client business
    • Owning and clearly responding to client questions and issues related to media, serving as day-to-day contact
    • Managing assigned accounts within the media department with minimal oversight, including media planning, media negotiations and implementation, performance tracking and analysis, and various associated projects
    • Working closely with account, creative and measurement teams to ensure media plans and creative/measurement work are strategically aligned, client needs are met and quality levels are maintained
    • Managing and motivating junior staff, providing them ongoing feedback, performance evaluation, career direction and training
    • Prioritizing teamwork, delegating responsibilities, and implementing a task management system that is universally accepted and applied
    • Providing creative solutions to client challenges; resourceful and able to troubleshoot issues with limited direction
    • Fostering relationship with internal teams (Media, S&A and other capabilities) and external teams while managing multiple client stakeholders
    • Understanding big picture implications and how insights can be applied in other programs and channels
    • Active knowledge sharing with capability and broader agency

    Qualifications


    We’re looking for strong, impactful work experience, which typically includes:

    • A four-year degree and 7 to 9 years of digital media experience, 6 years of SEM experience
    • Deep familiarity with the digital environment and a clear understanding of media planning and buying process (multi-channel knowledge and DoubleClick Search expertise required)
    • Strong understanding of media research tools – you know their strengths/weaknesses, and when and how to effectively use them
    • Keen attention to detail and an analytical approach to achieving objectives
    • Solid quantitative and research skills; proven data interpretation capability, proven ability to translate data insights into a story
    • Fluency with Microsoft Office (Word, PowerPoint, Excel). Experience working with Tag Management Solutions, DMP, MTA and Site Analytics tools
    • Strong ability to understand client objectives and how they translate into search and media strategies
    • Excellent client presence and ability to lead discussions with internal and external leadership
    • Stellar communication and presentation skills – you’re poised, articulate and convincing
    • Willingness to travel as needed – you’re open to new places, new faces and new ideas

    Got what it takes? We’d love to hear from you.

  • Just Posted

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Director of Social Commerce
  • Blue Wheel Media
  • Rochester, MI FULL_TIME
  • As the Director of Social Commerce at Blue Wheel, you will be responsible for leading and driving the social commerce division, with a specific focus on TikTok. This role requires a seasoned professio...
  • 24 Days Ago

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Director of Client Services
  • Blue Wheel Media
  • Rochester, MI FULL_TIME
  • Blue Wheel is a new breed of omni-channel digital commerce agency that services brands “from click to ship.” Blue Wheel’s core solutions range from front-end marketing and advertising and creative ser...
  • 13 Days Ago

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Director of Amazon Advertising
  • Blue Wheel Media
  • Rochester, MI FULL_TIME
  • Blue Wheel is a new breed of omni-channel digital commerce agency that services brands “from click to ship.” Blue Wheel’s core solutions range from front-end marketing and advertising and creative ser...
  • 1 Month Ago

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Director of Marketplace Advertising
  • Blue Wheel Media
  • Rochester, MI FULL_TIME
  • Blue Wheel is a new breed of omni-channel digital commerce agency that services brands “from click to ship.” Blue Wheel’s core solutions range from front-end marketing and advertising and creative ser...
  • 1 Month Ago

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Media Buyer
  • Ignite Social Media
  • Birmingham, MI FULL_TIME
  • Team and Role Overview: The Paid Social Media Team works seamlessly in a larger team circle to strategize, execute, monitor, and optimize paid social media campaigns to meet client objectives and goal...
  • 1 Day Ago

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0 Media Director jobs found in Detroit, MI area

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Director of Communications
  • H.W. Kaufman Group
  • Farmington Hills, MI
  • Our marketing department is seeking a Director of Communications to oversee our communications team and manage PR and co...
  • 3/28/2024 12:00:00 AM

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Digital Media Director (eRetail/Retail Media Network)
  • Merkle
  • Detroit, MI
  • **Digital Media Director (eRetail/Retail Media Network)** - All Openings Location: Detroit, MI. Company Description: Mer...
  • 3/27/2024 12:00:00 AM

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Family Vehicles Communications Manager
  • Ford
  • Dearborn, MI
  • Job Description #LI-Hybrid Ford Motor Company is undergoing the greatest transformation in the company's history, with t...
  • 3/27/2024 12:00:00 AM

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Media Host/On-Air Personality
  • Benzinga
  • Detroit, MI
  • Job Overview: We are seeking a charismatic and knowledgeable On-Air Host/Personality to join our team. The ideal candida...
  • 3/27/2024 12:00:00 AM

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Assistant Director, Communications & Engagement
  • Detroit Land Bank Authority
  • Detroit, MI
  • Job Description Job Description GENERAL JOB SUMMARY The Assistant Director, Communications and Engagement drives the org...
  • 3/26/2024 12:00:00 AM

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Assistant Director, Communications & Engagement
  • Detroit Land Bank Authority
  • Detroit, MI
  • MISSION STATEMENT Our mission is to return the city's blighted and vacant properties to productive use. We utilize a var...
  • 3/25/2024 12:00:00 AM

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Print Production Manager
  • Avanti Press
  • Detroit, MI
  • The Avanti Press Production Manager is a creative thinker with a passion for paper, print processes, and deadlines. This...
  • 3/24/2024 12:00:00 AM

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Print Production Manager
  • Avanti Press, Inc.
  • Detroit, MI
  • Job Description Job Description The Avanti Press Print Production Manager is a creative thinker with a passion for paper...
  • 3/24/2024 12:00:00 AM

Detroit (/dɪˈtrɔɪt/, locally also /ˈdiːtrɔɪt/; French: Détroit, lit. 'strait') is the largest and most populous city in the U.S. state of Michigan, the largest United States city on the United States–Canada border, and the seat of Wayne County. The municipality of Detroit had a 2017 estimated population of 673,104, making it the 23rd-most populous city in the United States. The metropolitan area, known as Metro Detroit, is home to 4.3 million people, making it the second-largest in the Midwest after the Chicago metropolitan area. Regarded as a major cultural center, Detroit is known for its co...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Media Director jobs
$141,002 to $184,886
Detroit, Michigan area prices
were up 1.2% from a year ago

Media Director in Lawrence, MA
Fundamentally speaking, it’s a media planner/director’s role to place our client’s creative message—whether it’s broadcast, print, digital, outdoor, etc.—in front of the right people at the right time with the hope they take action.
December 23, 2019
Media Director in Eugene, OR
Media directors coordinate the planning activities for a variety of different communication mediums such as newspapers, magazines, billboards, radio, television, and the Internet.
December 14, 2019
Media Director in Springfield, MO
A social media director is a communications professional who oversees an organization’s social campaigns.
December 13, 2019