Media Planner jobs in Pennsylvania

Media Planner is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Planner uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Planner collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Planner occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Media Planner typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)

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Digital Media Planner
  • Harmelin Media
  • Cynwyd, PA FULL_TIME
  • Why Work at Harmelin Media?

    We Put in The Work

    • We genuinely care about our clients and the integrity of the work that we do. Passionate employees create an innovative and exciting work environment.

    But It’s Not All Work!

    • We like to have fun too! Whether it’s lunchtime yoga, Quizzo, or an outing to a local sports event, there are lots of opportunities (virtual and in-person) to gather with your Harmelin friends. Or build your Harmelin community by joining some of our Employee Resource Groups. These groups meet regularly to plan company events, to volunteer at local charities, or to discuss topics such as gaming, movies, books, cooking, fitness, music, crafting and wine!

    Career Development

    • We built our own in-house training platform, Harmelin University, and offer monthly company-wide training sessions to help our employees grow their knowledge and reach their professional goals.
    • Get promoted! We have a Media Career Path Guide that outlines the career advancement opportunities at every level.

    Social Responsibility

    • Our employees love to give back and care about what’s going on in the world. We promote a culture of caring through a variety of volunteer opportunities as well as company-wide DE&I training and initiatives.

    Flexibility & Work/Life Balance

    • We offer generous PTO, 16 paid holidays annually, summer half-days, and flexible work-from-home options to ensure our employees can take the time they need to create a healthy balance between their busy personal lives and work.

    Employee Benefits

    • Health, vision & dental insurance, 401(k) with employer matching, gym membership and personal development reimbursements are just a few of the awesome benefits we offer our employees.

    Position Summary:

    Harmelin Media is a fast-paced, growing company seeking an experienced digital media professional. This position is a direct planning role within a fully integrated account team and is responsible for the development of digital media planning strategies for a range of clients. The position will operate collaboratively with the entire planning team, and interface regularly with clients. Additionally, you will be in close contact with those activating the digital plans.

    Our ideal candidate is a problem solver, highly motivated, and adaptable to the ever-changing media world. They are optimistic, proactive, and they seek out new and better ways to get things done. Candidates must also possess the ability to translate diverse and complicated digital concepts into understandable themes and be comfortable communicating these to clients.

    Title and salary for position to be commensurate with experience and qualifications.

    Responsibilities:

    Your role will incorporate the following key responsibilities:

    • You will research, develop, present, and execute sophisticated media plans and buys consisting of multiple digital channels (display, online video, search, social, mobile) supporting campaign objectives and strategies
    • You will develop and execute these holistic, integrated plans based on collaboration with your Harmelin planning team and Account Managers, as well as interfacing with the Harmelin digital activation teams
    • You will have significant client-facing opportunities and be the day-to-day digital specialist for your assigned clients
    • You will perform all the duties and responsibilities of a Harmelin digital planner, including performing the necessary analysis and evaluation of digital media opportunities, establishing KPIs and metrics, analyzing and preparing reports, managing digital budgets, owning the digital billing process as necessary, etc.
    • You will work to develop a high-level understanding of media concepts beyond the digital vertical (TV, cable, print, radio, and lifestyle) to build effective integrated campaign strategies
    • Other duties may be assigned as necessary to meet team and/or company needs

    Keys to Success:

    You should have a strong commitment to client satisfaction with the following areas of expertise:

    • Minimum 5 years’ experience in a digital media role with a marketing company or advertising agency
    • Strong understanding of the various digital channels/platforms: display, video, mobile, search, social, programmatic
    • Excellent presentation, communication, and interpersonal skills
    • Ability to collaborate and build inter-agency relationships
    • Comfortable speaking to mid- and high-level client contacts
    • Excellent numerical aptitude to manage budgets, invoicing, etc.
    • Must be a self-starter with initiative and have a positive, proactive attitude
    • Key attributes include the ability to work under pressure and assimilate large quantities of information quickly, while maintaining attention to detail
    • Effective prioritization and organizational skills
    • Strong computer skills including Microsoft Office (especially Excel, and PowerPoint).
    • Working knowledge of tagging, tracking and ad servers (Campaign Manager 360, etc.)

    Benefits:

    • Medical, dental and vision coverage
    • Life Insurance
    • Long Term Disability
    • 401K
    • Generous paid time off and holidays
    • AFLAC and Flex Spending Accounts
    • EOY medical reimbursement
    • Fitness club reimbursement
    • Professional and personal development allowance
    • Legal services and identity theft protection

    Harmelin Media is committed to building a diverse, equitable, and inclusive workplace, and is proud to be an equal opportunity employer. We will consider all qualified applicants for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

    Job Type: Full-time

    Benefits:

    • 401(k)
    • 401(k) matching
    • Dental insurance
    • Health insurance
    • Health savings account
    • Life insurance
    • Paid time off
    • Parental leave
    • Referral program
    • Vision insurance

    Schedule:

    • 8 hour shift
    • Monday to Friday

    Work Location: Hybrid remote in Bala-Cynwyd, PA 19004

  • 16 Days Ago

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Media Planner
  • ASM Global LLC.
  • Conshohocken, PA FULL_TIME
  • POSITION: Media Planner DEPARTMENT: Marketing REPORTS TO: Director, Digital Media Operations FLSA STATUS: Salaried/Exempt SUMMARY: As the world’s leading venue management company and producer of live ...
  • 1 Day Ago

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Media Planner
  • Publicis Groupe
  • Carlisle, PA FULL_TIME
  • Job DescriptionMedia Planner with an emphasis on digital media. Works with media planning team to develop and maintain strategic communication plans and media recommendations for a variety of clients ...
  • 1 Month Ago

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Engagement Planner
  • CMI Media Group
  • Philadelphia, PA FULL_TIME
  • We're seeking an enthusiastic and seasoned Engagement Planner to join our dynamic team and lead the strategic orchestration of seamless omnichannel experiences for healthcare brands. Key Responsibilit...
  • 23 Days Ago

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Associate Engagement Planner
  • CMI Media Group
  • Philadelphia, PA FULL_TIME
  • CMI Media Group has a passion for innovation in the pharmaceutical and healthcare industries. We use that passion to help leading organizations dedicated to improving our society's health achieve our ...
  • 16 Days Ago

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Digital Media Planner Apprentice
  • Catalyte
  • Philadelphia, PA FULL_TIME
  • ENTRY-LEVEL DIGITAL MEDIA PLANNER (APPRENTICE) Become a digital media apprentice. No experience needed. Click "Apply Now" to register & complete our screening.What does a Digital Media Apprentice do?D...
  • 10 Days Ago

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Media Planner
  • Blue Onion Media
  • Almost two-thirds of people in a poll felt that the cons of working from home outweighed the pros, and nearly a third sa...
  • 4/23/2024 12:00:00 AM

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Media Planner
  • Red House Communications
  • Pittsburgh, PA
  • Job Description Job Description At Red House, a Media Planner evaluates project, brand, and campaign goals, and then eff...
  • 4/22/2024 12:00:00 AM

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Media Planner
  • Comcast Corporation
  • Pueblo, CO
  • Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment a...
  • 4/22/2024 12:00:00 AM

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Media Planner
  • Comcast Corporation
  • Denver, CO
  • Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment a...
  • 4/22/2024 12:00:00 AM

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Media Planner
  • Comcast Corporation
  • Auburn, WA
  • Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment a...
  • 4/22/2024 12:00:00 AM

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Media Planner
  • AKA NYC Limited
  • New York, NY
  • Media Planner AKA NYC is an award-winning, fully integrated advertising agencywith unparalleled expertise across the art...
  • 4/21/2024 12:00:00 AM

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Media Planner
  • Billups
  • Dallas, TX
  • Were looking for someone to join our team as a Media Planner and deliver incredible results. Whether its traditional OOH...
  • 4/20/2024 12:00:00 AM

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Media Planner
  • Sphere Digital Recruitment | Best Small Company 2022
  • 🌟 Media Planner Contract 🌟 Are you passionate about media planning and ready to make an impact? We're seeking a skille...
  • 4/20/2024 12:00:00 AM

Pennsylvania (/ˌpɛnsɪlˈveɪniə/ (listen) PEN-sil-VAY-nee-ə), officially the Commonwealth of Pennsylvania, is a state located in the northeastern and Mid-Atlantic regions of the United States. The Appalachian Mountains run through its middle. The Commonwealth is bordered by Delaware to the southeast, Maryland to the south, West Virginia to the southwest, Ohio to the west, Lake Erie and the Canadian province of Ontario to the northwest, New York to the north, and New Jersey to the east. Pennsylvania is the 33rd-largest state by area, and the 6th-most populous state according to the most recent of...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Media Planner jobs
$62,321 to $83,416

Media Planner in Tuscaloosa, AL
A comms planner provides strategic rigor to the implementation of the idea, ensuring integration of the work between creative and media.
February 05, 2020
Media Planner in Durham, NC
Media planners work with their clients to develop a media strategy which will position their brand well and reach the appropriate target market.
February 11, 2020
Media Planner in Middlesex, NJ
The great thing of working in Media Planning is that you have a young social environment, you are working on multiple interesting projects as well as on multiple different areas of the business, so you are challenging yourself at a high level.
February 16, 2020