Media Planner jobs in Rockford, IL

Media Planner is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Planner uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Planner collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Planner occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Media Planner typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)

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Media Buyer/Planner
  • HomeTrends Furniture
  • Rockford, IL OTHER,PART_TIME,CONTRACTOR
  • **Job Description: Media Buyer and Omni Channel Coordinator for Local Retail Furniture Store

    **Position Overview:**

    As a Media Buyer you role is to Negotiate with media representatives to secure optimal placements and rates for advertising space/time for TV, radio, and other local media outlets. Utilize market research and historical data to inform purchasing decisions and optimize media spend.

    Omni-Channel marketing coordinator:

    You will play a pivotal role in developing and implementing strategies to seamlessly integrate our retail operations across multiple channels, including online, mobile, brick-and-mortar stores, and other digital touchpoints. Your primary objective will be to enhance the overall customer experience, drive sales, and increase brand loyalty by creating cohesive and personalized interactions across all channels.

    **Key Responsibilities:**

    1. **Strategy Development:** Lead the development of omni-channel strategies that align with business objectives and customer needs. Identify opportunities to optimize the customer journey and maximize sales conversion across all channels.

    2. **Cross-Channel Integration:** Help create internal team to ensure seamless integration of online and offline channels, including inventory management, pricing consistency, and unified branding. Implement processes and technologies to enable real-time visibility and synchronization of customer data across channels.

    3. **Customer Experience Enhancement:** Analyze customer behavior and preferences to develop personalized omni-channel experiences that drive engagement and loyalty. Implement strategies for omnichannel customer service, such as click-and-collect, buy online, pick up in-store (BOPIS), and seamless returns/exchanges.

    4. **Digital Marketing Integration:** (Help hire a team to) integrate omni-channel marketing campaigns across various digital platforms, including email, social media, paid advertising, and content marketing. Leverage data-driven insights to deliver targeted and relevant messaging to customers at each touchpoint.

    5. **Technology Implementation:** Evaluate and implement omni-channel technology solutions, including customer relationship management (CRM) systems, e-commerce platforms, point-of-sale (POS) systems, and marketing automation tools. Ensure proper integration and functionality to support omni-channel initiatives.

    6. **Analytics and Measurement:** Define key performance indicators (KPIs) to measure the effectiveness of omni-channel initiatives. Utilize analytics tools and customer data to track performance, identify trends, and make data-driven recommendations for optimization.

    7. **Team Training and Development:** Provide guidance and training to cross-functional teams on omni-channel best practices and processes. Foster a culture of collaboration and innovation to drive continuous improvement in omni-channel capabilities. Currently no team has been hired, but we plan to use Upwork or local talent.

    **Qualifications:**

    1. **Experience:** 5 years of experience in retail, e-commerce, or digital marketing, with a focus on omni-channel strategy and implementation. Proven track record of driving business results through omni-channel initiatives.

    2. **Strategic Thinking:** Strong strategic mindset with the ability to develop and execute omni-channel strategies that drive growth and customer satisfaction. Experience in retail operations and merchandising is a plus.

    3. **Technical Skills:** Proficiency in omni-channel technologies and platforms, including CRM systems, e-commerce platforms (e.g., Shopify, Magento), POS systems, and marketing automation tools. Experience with data analytics and visualization tools is desirable.

    4. **Customer Focus:** Deep understanding of customer behavior and preferences across different channels. Ability to identify and capitalize on opportunities to enhance the customer experience and drive loyalty.

    5. **Communication Skills:** Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and stakeholders at all levels of the organization.

    6. **Analytical Skills:** Strong analytical and problem-solving skills, with the ability to leverage data and metrics to drive decision-making and measure the impact of omni-channel initiatives.

    Join our team and play a pivotal role in driving the success of our advertising efforts, reaching and engaging our target audience to drive traffic and sales to our retail furniture store.

    Job Types: Part-time, Contract, Freelance

    Pay: From $20.00 per hour

    Expected hours: 10 – 20 per week

    Experience level:

    • 3 years

    Schedule:

    • Choose your own hours

    Ability to Relocate:

    • Rockford, IL 61112: Relocate before starting work (Required)

    Work Location: Hybrid remote in Rockford, IL 61112

  • 19 Days Ago

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Salon Hair Stylist (Licensed Hair Stylist)
  • Wright Media
  • HUNTLEY, IL FULL_TIME
  • YOU DESERVE THE INDUSTRY'S BEST COMPENSATION & UNMATCHED BENEFITSEarn up to 75% commission—the highest in the industryExclusive time-management and financial goal-setting strategies to boost your earn...
  • 9 Days Ago

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Class a Truck Drivers
  • Wright Media
  • Polo, IL FULL_TIME
  • Top-Paying CDL A Job Opportunities:DEDICATED ROUTESGreat Home Time & Pay: Earn up to $70,000 annually!OTR OPPORTUNITIESFind your freedom with us. You can count on consistent miles and paycheck!TEAM DR...
  • 9 Days Ago

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Class a Truck Drivers
  • Wright Media
  • sterling, IL FULL_TIME
  • Top-Paying CDL A Job Opportunities:DEDICATED ROUTESGreat Home Time & Pay: Earn up to $70,000 annually!OTR OPPORTUNITIESFind your freedom with us. You can count on consistent miles and paycheck!TEAM DR...
  • 9 Days Ago

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Class a Truck Drivers
  • Wright Media
  • Oregon, IL FULL_TIME
  • Top-Paying CDL A Job Opportunities:DEDICATED ROUTESGreat Home Time & Pay: Earn up to $70,000 annually!OTR OPPORTUNITIESFind your freedom with us. You can count on consistent miles and paycheck!TEAM DR...
  • 9 Days Ago

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Class a Truck Drivers
  • Wright Media
  • Byron, IL FULL_TIME
  • Top-Paying CDL A Job Opportunities:DEDICATED ROUTESGreat Home Time & Pay: Earn up to $70,000 annually!OTR OPPORTUNITIESFind your freedom with us. You can count on consistent miles and paycheck!TEAM DR...
  • 9 Days Ago

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0 Media Planner jobs found in Rockford, IL area

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Process Operator - Starting rate $22.93/hr Starting Rate
  • Tate & Lyle
  • Sycamore, IL
  • Want to be part of collaborative team? Have a passion for making a difference, and want to work with other dedicated ind...
  • 3/18/2024 12:00:00 AM

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Senior Recruiter
  • SureStaff LLC
  • Belvidere, IL
  • Job Description Job Description SURESTAFF is hiring for a Senior Recruiter to work in Belvidere, IL. The Senior Recruite...
  • 3/17/2024 12:00:00 AM

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FT Customer Experience Specialist (Work From Home)>
  • Hingham Institution for Savings
  • Belvidere, IL
  • [Customer Service / Remote] - Anywhere in U.S. / Competitive Pay / Individual and Family Health Care Plans / Retirement ...
  • 3/15/2024 12:00:00 AM

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Senior UX Researcher (m/f/d)
  • Careerbuilder
  • Oregon, IL
  • Introduction Sentence At Joyn, we're on a mission to revolutionise the way people consume digital entertainment. We beli...
  • 3/15/2024 12:00:00 AM

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Assistant Professor, Fire Technology
  • Careerbuilder
  • Oregon, IL
  • This position is for a full-time, tenure-track Assistant Professor in Fire Technology based at the Eureka campus. The po...
  • 3/15/2024 12:00:00 AM

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FT Customer Experience Specialist (Work From Home)>
  • Hingham Institution for Savings
  • Beloit, WI
  • [Customer Service / Remote] - Anywhere in U.S. / Competitive Pay / Individual and Family Health Care Plans / Retirement ...
  • 3/15/2024 12:00:00 AM

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Human Resources Recruitment Specialist
  • Ipsen International Inc
  • Cherry Valley, IL
  • Job Type Full-time Description This is an On-Site Position, Must Reside in a Commutable Distance to be Considered Ipsen ...
  • 3/14/2024 12:00:00 AM

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Program Coordinator -Department of Education & Youth Studies and Morse-Ingersoll Building
  • Beloit College
  • Beloit, WI
  • The Academic Program Coordinator serves as the secretarial, administrative and technical resource for the faculty housed...
  • 3/14/2024 12:00:00 AM

Rockford is a city in Winnebago County in the U.S. state of Illinois, in far northern Illinois. Located on the banks of the Rock River, Rockford is the county seat of Winnebago County (a small portion of the city is located in Ogle County). The largest city in Illinois outside of the Chicago metropolitan area, Rockford is the third-largest city in the state and the 171st most populous in the United States According to 2010 U.S. Census Data, the City of Rockford had a population of 152,871, with an outlying metropolitan area population of 348,360. The City of Rockford's population is 147,051...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Media Planner jobs
$61,356 to $82,117
Rockford, Illinois area prices
were up 1.3% from a year ago

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