Media Planner jobs in South Carolina

Media Planner is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Planner uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Planner collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Planner occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Media Planner typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)

C
Multi-Media Account Executive - Charleston
  • Cumulus Media
  • Charleston, SC FULL_TIME
  • The audio industry is on fire – from podcasting and streaming to smart speakers and live radio – and it’s never been a more exciting time to join and grow with one of the country’s largest and most sophisticated audio companies!

    CUMULUS MEDIA | CHARLESTON has an immediate opening for a full-time Multi-Media Account Executive to join the Multi-Media Sales Team in assisting their clients in our Charleston market – as well as contacts across the US – with multi-media business options that include both traditional media and highly targeted digital products, such as:

    • Radio, Audio Streaming and Podcast Advertising
    • Website Design, Optimization, and Repair
    • Digital Display Advertising
    • Reputation (Online Review) Monitoring & Management
    • DNA Digital (Data Driving Digital Advertising)
    • Call tracking
    • YouTube and Online Video Advertising
    • OTT (App Based & Online Television)
    • Mobile Geofencing
    • Search Engine Optimization
    • Google AdWords
    • Social Media Advertising and Content Creation
    • Political Advertising
    • Event Marketing and Management
    • Recruitment Advertising

    Local CUMULUS radio stations reach over hundreds of thousands of people weekly in the Charleston metro area; but our reach extends well beyond that, with CUMULUS BROADCASTING’s network of radio stations across the US and our Westwood One Radio Network. We have marketing solutions for unique clients and businesses of all sizes across the US. CUMULUS is seeking someone interested in modern, multifaceted media sales – that means selling multiple mediums and solutions. Successful candidates will be able to identify and develop new business opportunities; grow existing client relationships; offer solutions that help clients achieve their business goals; and meet or exceed set digital sales targets.

    Key Responsibilities:

    • Able to identify client business needs through a deep understanding of their goals, objectives, and processes; as well as their external environment, including key market and consumer trends to proactively develop solutions to meet client objectives.
    • Deliver effective multi-platform, integrated sales presentations (broadcast, digital, events, etc.)
    • Become a Subject Matter Expert (SME) in both digital assets (e.g., streaming, stations website and social advertising) and digital audience extension products to deliver a complete marketing solution to advertisers.
    • Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals, or other means to build and maintain a full pipeline of sales prospects.
    • Prepare orders, resolve billing issues, and submit regular sales, reports – pipeline lists, forecasts, and competitive analysis.
    • Stay abreast of the competitive landscape and emerging technologies.
    • Think creatively and generate original ideas.

    Job Requirements:

    Qualifications:

    • 1-3 years of successful outside sales experience required; exposure to Media Sales preferred.
    • Bachelor's Degree in Business, Marketing or related field is preferred.
    • Strong understanding of lead generation and ability to connect with viable prospects.
    • Comprehension of sales metrics, requirements to fill a sales funnel/robust pipeline of residual business.
    • Tech-savvy – working knowledge of the Microsoft Office Suite programs, social networking platforms, and CRM tools/software platforms.
    • Positive attitude and passion for the job
    • Flexible and creative; willingness to learn and grow professionally.
    • Excellent communication skills.

    What we offer:

    • Commission-based organization with uncapped earning potential.
    • Focused, responsible and collaborative work environment with the ability to ask, “what if” and try innovative solutions.
    • Medical, Dental & Vision Insurance coverage.
    • 401K with company match to plan for the long-term.
    • Paid Vacation & Holidays.

    For immediate consideration, please visit

    https://cumulusmedia.jobs.net/

    For more information about CUMULUS MEDIA, visit our website at:

    https://www.cumulusmedia.com/

    CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).


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    Job Snapshot

    Employee Type

    Full-Time

    Location

    Charleston, SC (Onsite)

    Job Type

    Media - Journalism - Newspaper

    Experience

    Not Specified

    Date Posted

    03/18/2024
  • 3 Days Ago

C
High Income Media Account Executive
  • Cumulus Media
  • Myrtle, SC FULL_TIME
  • Cumulus Media is an audio-first media company delivering premium content to over a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-qu...
  • 4 Days Ago

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Planner
  • Marley Engineered Products
  • Bennettsville, SC FULL_TIME
  • Planner Location: Bennettsville, South Carolina, United States Building the people that build the world. With platforms in HVAC and Detection and Measurement, SPX Technologies builds innovative soluti...
  • 24 Days Ago

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Planner
  • Bluegrass Companies
  • Aiken, SC FULL_TIME,TEMPORARY
  • Job Overview: We are seeking a highly organized and detail-oriented Planner to join our team. As a Planner, you will be responsible for coordinating and scheduling production activities to ensure effi...
  • 1 Day Ago

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PLANNER
  • Dorchester County
  • SC, SC FULL_TIME
  • The purpose of the class is to perform professional and technical work in short-range and long-range planning programs related to the development and implementation of land use plans and policies, cap...
  • 2 Days Ago

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PLANNER
  • Dorchester County, SC
  • Summerville, SC FULL_TIME
  • Description The purpose of the class is to perform professional and technical work in short-range and long-range planning programs related to the development and implementation of land use plans and p...
  • Just Posted

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Assistant Media Planner
  • GS&F
  • WHO WE ARE: Founded in 1978, GS&F is an award-winning, fully integrated marketing and communications agency. GS&F delive...
  • 3/28/2024 12:00:00 AM

M
Media Planner
  • Mediasmith
  • Position Overview: The Media Planner plays a key role in developing integrated media strategy and media plans for their ...
  • 3/26/2024 12:00:00 AM

W
Media Planner Buyer
  • Westgate Resorts, Ltd.
  • **Media Planner Buyer** * 2801 Old Winter Garden Rd, Ocoee, FL * Full-time **Company Description** **ABOUT WESTGATE RESO...
  • 3/26/2024 12:00:00 AM

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Senior Media Planner
  • Indigo Slate
  • About the job: At Indigo Slate, we focus on telling a story where marketing, technology, business, and creativity inters...
  • 3/25/2024 12:00:00 AM

B
Media Planner
  • Blue Onion Media
  • Almost two-thirds of people in a poll felt that the cons of working from home outweighed the pros, and nearly a third sa...
  • 3/24/2024 12:00:00 AM

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Media Planner
  • WeAreAspire
  • Media Planner Global Media Agency Los Angeles (hybrid) $80,000 - $90,000 Aspire is partnered with a thriving Global Medi...
  • 3/24/2024 12:00:00 AM

K
Media Planner
  • Koch Industries
  • Arlington, VA
  • i360, where The Data Is the Difference, is the leading data and technology provider for those advancing a free and prosp...
  • 3/24/2024 12:00:00 AM

E
Senior Media Planner
  • Empower Media
  • Chicago, IL
  • Senior Planner, Media Strategy The Senior Planner's Media Strategy is to be the day-to-day steward of media communicatio...
  • 3/24/2024 12:00:00 AM

South Carolina (/ˌkærəˈlaɪnə/ (listen)) is a state in the Southeastern United States and the easternmost of the Deep South. It is bordered to the north by North Carolina, to the southeast by the Atlantic Ocean, and to the southwest by Georgia across the Savannah River. South Carolina became the eighth state to ratify the U.S. Constitution on May 23, 1788. South Carolina became the first state to vote in favor of secession from the Union on December 20, 1860. After the American Civil War, it was readmitted into the United States on June 25, 1868. South Carolina is the 40th most extensive and 23...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Media Planner jobs
$58,821 to $78,724

Media Planner in Tuscaloosa, AL
A comms planner provides strategic rigor to the implementation of the idea, ensuring integration of the work between creative and media.
February 05, 2020
Media Planner in Durham, NC
Media planners work with their clients to develop a media strategy which will position their brand well and reach the appropriate target market.
February 11, 2020
Media Planner in Middlesex, NJ
The great thing of working in Media Planning is that you have a young social environment, you are working on multiple interesting projects as well as on multiple different areas of the business, so you are challenging yourself at a high level.
February 16, 2020