Player's Club Director - Casino jobs in Fresno, CA

Purpose of Position:

Responsible for the overall leadership, direction and management of the Guest Development department, Identify and develop a business plan and sales strategy to develop new, maintain existing and reactivate the inactive guest segments to achieve departmental and property goals. Maintain a successful and profitable internal player card programs. As well as identifying and maintaining profitable bus routes to and from the Casino.

Job Responsibilities and Duties:

• Responsible for ensure programs are in place to properly measure, assess and improve performance of Executive, VIP Hosts and Club Supervisors. Understanding of player rating criteria, Club benefits and the Casino Management System 

• Strategically target specific groups of players who have the highest rate of return; utilizing in-depth study and understanding of frequency trends, distance trends, spending trends, and other interests involved in target marketing.

• Identify and develop strategies and programs to achieve revenue, acquisition, retention, and profitability goals.

• Evaluate and issue guest complimentary programs that are in accordance with the established guidelines for level of play.

• Responsible for the staffing, training, evaluating and scheduling of Team Members; with authority to hire, suspend and terminate.

• Ability to respond to common inquiries or complaints from customers, regulatory agencies, or members of the business community.

• Ability to read, analyze, and interpret common scientific and technical journals, financial reports, and legal documents

• Ability to effectively present information to top management, public groups, and/or boards of directors

• Perform other duties as assigned.

Education/Experience:

• Bachelor’s degree in Marketing or related field is required, unless otherwise waived by Executive Management.

• Requires four (4) years progressive experience in guest service, player development or related field.

• Must have considerable experience in developing successful casino marketing and player development programs.

• Proficiency in one or more Player Tracking Systems, knowledge of Konami Synkros is a plus.