Power & Fuel Marketing Director jobs in Utah

We're looking for a conversion rate specialist / PPC Manager who would like to contribute to the growth, success, and fun at Video Power Marketing. The purpose of this role is to help our clients grow their influence and business with online advertising (Search, YouTube) & funnel optimization. You’ll be working with our amazing clients building out ad campaigns for them and communicating the results. Our clients are amazing. We have great systems in place. With these ingredients combined, we’d like to bring you in so we can make the world a better place one ad campaign at a time.

A Little About Video Power Marketing

Video Power Marketing is a video ad agency that helps entrepreneurs and business owners build their influence and business through video advertising (mostly YouTube ads at the moment, although we’re doing more in Google Search). Our clients are all across the world and are happy with their results and the work we’re doing for them. We’re a Google Premier Partner which is the top 3% of ad agencies (According to our Google Reps). You can see more of our story here -

Basic values we think you should have as a human:

• Love people: This is really fundamental for us. We love, respect and protect our clients and customers so you need to genuinely care about people and their success.
• Humble: We’re constantly learning and growing. We check our egos at the door and discuss what’s working and not working. It doesn’t matter who’s right, but what’s right. We have a very collaborative work environment where we work together and have each others’ backs.
• Self Starter (Hungry): most of our team works remotely so nobody is watching what you’re doing. You need to be good at problem solving and figuring things out on your own with minimal direction… and create your own structured work environment.
• Problem Solver: We understand that no matter how well you plan and how good you are, problems always arise. It’s important to be able to identify problems, think through solutions and fix them. If you bring a problem, bring a solution.
• Love to learn (Smart): You will manage multiple projects and campaigns, so there will be lots of learning involved. Also, a big part of the role will revolve around analyzing data and creating actionable insights that you can share with our clients.

Responsibilities

• Write persuasive and compelling copy for ads, landing pages, emails, etc
• Build, launch and manage Google & YouTube ad campaigns.
• Optimize landing pages and funnels with GHL to increase leads & buyers
• Conduct audience, keyword research & build remarketing lists (website video)
• Properly set up conversion and tracking pixels to measure performance
• Analyze real-time data to identify key metrics and recommended action items
• Update client reports for team and clients with recommendations to increase performance.
• Attend regular client-facing video conference meetings to present the reports
• You’ll be managing 5-10 client accounts

Other Skills

• Ability to collaborate in a team and work independently
• High attention to detail and mind for analytics
• Ability to write persuasive copy
• Strong problem-solving and project-management skills
• At least one year of PPC or Facebook ad experience
• A performance-based work philosophy

Do you understand the basics of online advertising?

If the words video ad, campaign, sales funnel, traffic, conversion, pixels, retargeting, lead magnet, copy, offer and keywords are in your vocabulary then you will be fine. You will not need to do all those, but you need to understand what each one is and how it applies in the online world.

Why we think you’ll enjoy working here

• Live in Utah and work from home working around 40 Hrs / week
• Starting Salary between $40K - $55K (Depending on experience) Quarterly Performance Bonus
• Generous PTO and work / life integration
• Supportive, fun and high-growth environment
• We’re a Google Premier Partner Agency
• We have a small team (12 of us) so there’s huge potential for your impact, contribution and growth
• We work with the best clients who enjoy working with us and we enjoy working with them
• We have a hybrid-office model where we can work from our office, from home, or remote locations

Assignment

Send us a 3-minute video describing WHY you want this position, WHAT you’ve accomplished with online advertising (Google, YouTube, Landing Page) and SHOW us some results you’ve gotten from your work (ads, emails, landing pages, funnels, etc)

Job Type: Full-time

Pay: $40,000.00 - $55,000.00 per year

Benefits:

• Flexible schedule

Schedule:

• Monday to Friday

Application Question(s):

• Do you have experience creating and managing Google Ad Campaigns and optimizing landing pages/ funnels.
• Do you live in Utah or are you willing to relocate to Utah?
• Are you willing to send us a 3 minute video sharing your online marketing experience with us and why you want this job? Candidates are highly encouraged to record and share a video in order to be considered for this position.

Work Location: Hybrid remote in Salt Lake City, UT