Product/Brand Management Director manages, develops, and oversees the implementation of marketing activities to maximize sales of a brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops marketing strategies for a brand. Being a Product/Brand Management Director reviews marketing metrics to determine the effectiveness and value of marketing strategies or campaigns. Leads the development, curation, and deployment of marketing content and identifies effective sales channels. Additionally, Product/Brand Management Director translates marketing initiatives into specific projects and actionable plans. Works with management and team leaders to identify and implement appropriate sales strategies or improve direction for current campaigns. Ensures product and brand initiatives are consistent and support the organization's public image. Requires a bachelor's degree. Typically reports to a director. The Product/Brand Management Director typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be a Product/Brand Management Director typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)
THIS IS A HYBRID POSITION. TRAVEL IS REQUIRED.
Mendota Health is a leading provider of mobile wound care services. We specialize in helping patients heal their wounds by providing the best possible treatment options in the comfort of their own home.
The Director, Clinical Management is an important role within Mendota Health. The Director, Clinical Management reports directly to the Chief Medical Officer (CMO) and assists the market teams Nurse Practitioners (NPs), Community Engagement Directors (CEDs) and Community Operations Specialists (COS) in effective clinical care and implementation of the strategic priorities within the realm of NP driven wound care at Mendota. The Director, Clinical Management will also assist in the creation of culture and community, support quality wound care to Mendota standards, and participate in appropriate clinical management across a market.
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To learn more about Mendota Health, please visit our website: www.mendotahealth.com
Job Type: Full-time
Pay: From $140,000.00 per year
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Work Location: On the road
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