Product/Brand Management Director manages, develops, and oversees the implementation of marketing activities to maximize sales of a brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops marketing strategies for a brand. Being a Product/Brand Management Director reviews marketing metrics to determine the effectiveness and value of marketing strategies or campaigns. Leads the development, curation, and deployment of marketing content and identifies effective sales channels. Additionally, Product/Brand Management Director translates marketing initiatives into specific projects and actionable plans. Works with management and team leaders to identify and implement appropriate sales strategies or improve direction for current campaigns. Ensures product and brand initiatives are consistent and support the organization's public image. Requires a bachelor's degree. Typically reports to a director. The Product/Brand Management Director typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be a Product/Brand Management Director typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)
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PURPOSE: Gowanda Rehabilitation and Nursing Center is seeking a dedicated, knowledgeable Admissions Director to join our Family-Like Team. The director will act as a liaison between the Nursing Home and Hospitals, Assisted Living homes, Agencies and Community Organizations (among others) to secure referrals for meeting budgeted census. The successful candidate will be enthusiastic, energetic, and enjoys being a facilitator to several internal and external entities. The position reports to the facility administrator. Salary is commensurate with experience. A generous benefit and PTO package are included.
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Job Type: Full-time
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We are an Equal Opportunity Employer –M/F/D/V
ACKNOWLEDGEMENT
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. All pay rates and bonuses are paid and/ or awarded to employees based on the facilities policy and/ or the CBA, depending on the position.
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